Attio vs Copper

- ✦ Relationship Intelligence
- ✦ Custom Objects
- ✦ Advanced Lists

- ✦ Google Workspace Integration
- ✦ Contact Management
- ✦ Email Tracking
Attio and Copper are both CRM tools. Attio starts at $36/mo, Copper at $29/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Attio vs Copper
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Automations gate each pipeline stage on required actions - confirmed next meeting, signed agreement - so deals with missing data never reach close and inherited stale deals become.
Pipeline Management supports custom stages like Discovery, Proposal, and Onboarding, so agency handoffs from sales to delivery happen at exactly the right moment without context.
Relationship Intelligence maps buyer networks and surfaces hidden stakeholders, so follow-ups reach deal champions instead of gatekeepers - cutting deal cycle time by weeks on.
Advanced Lists filter accounts by real-time signals - email opens, missing calendar accepts, stage changes - so warm outreach targets are ready for action each morning without running.
Copper automatically syncs Gmail threads as deal activity and creates tasks inline, so sales reps build complete pipelines without leaving their inbox or manually entering data.
Contact Management tracks roles, interactions, and Custom Fields like budget authority for every stakeholder in a deal, so no key contact is missed across 15+ person buying.
Reporting dashboards surface blocked deals, aging opportunities, and at-risk revenue so pipeline reviews focus on specific prospects instead of broad metrics or exported.
Pricing Comparison & PlansHigh· Verified Jul 2, 2026
Free
FreeBest for: Individuals getting started
- ✓Up to 3 seats
- ✓Real-time contact syncing
- ✓Automatic data enrichment
- ✓Seat credits 100/user/mo
- ✓Workspace credits 250/workspace/mo
Plus
$36/user/moBest for: Small teams collaborating
- ✓No seat limits
- ✓Private lists
- ✓Enhanced email sending
- ✓200 emails/mo
- ✓Bulk email 10 at once
Basic
$29/user/moBest for: Flexible pipelines, team collaboration
- ✓2,500 contacts
- ✓Task automation
- ✓Pipelines
- ✓Project Management
- ✓Contact enrichment
Capability Breakdown
4 differences found across 18 standardized features
- •Relationship Intelligence
- •Custom Objects
- •Advanced Lists
- •Pipeline Management
- •Email Integration
- •Calendar Sync
- •Automations
- •Reporting
- •Enrichment
- •Real-time Collaboration
- •API
- •Integrations
- •Notes
- •Tasks
- •Mobile Access
- •Contact data enrichment
- •Real-time contact syncing
- •Call Intelligence
- •Sequences
- •AI agents
- •Ask Attio AI
- •MCP server support
- •Funnel reports
- •Workflow automation
- •Email and calendar sync
- •Connection strength analytics
- •Company enrichment
- •Private lists
- •Advanced permissions
- •SCIM provisioning
- •SSO/SAML
- •Google Workspace Integration
- •Contact Management
- •Pipeline Management
- •Email Tracking
- •Task Management
- •Custom Fields
- •Reporting
- •Mobile App
- •Workflow Automation
- •Web Forms
- •API
- •Chrome Extension
- •Activity Feed
- •Tags & Filters
- •File Management
- •Sales Forecasting Tools
- •Lead Scoring System
- •Customer Journey Mapping
- •Social Media Integration
- •Phone Call Recording
- •Deal Stage Analytics
- •Meeting Scheduling Tool
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Spreadsheet-like UI is intuitive and highly customizable
- +Automatically enriches contacts with social and company data
- +Real-time data syncs from email, calendar, and LinkedIn
- +Build custom objects and relationships without code
- +Powerful list-building with complex, multi-layered filters
- −Mobile app has limited functionality compared to the desktop version
- −Steep learning curve for advanced data modeling and automations
- −Reporting and dashboarding features are less mature than competitors
- −Limited native integrations outside of Zapier and the core GSuite/O365 suite
- −No built-in email marketing or outbound sequencing tools
- +Deep, native integration lives inside Gmail and Google Calendar
- +Automatically scrapes contact info from email signatures
- +Chrome extension for prospecting on websites and LinkedIn
- +Zero-input pipeline tracking updates deals from your inbox
- +Intuitive, Google-inspired UI requires minimal training
- −Limited functionality outside the Google Workspace ecosystem
- −Reporting and analytics are basic compared to larger CRMs
- −Mobile app lacks the full functionality of the desktop version
- −Marketing automation features are minimal or require integration
- −Customization options are restricted on lower-tier plans
At a Glance
Recent Price History
Copper removed the "Starter" plan
Plan removed · Jun 28, 2026
Attio raised "Pro" from $69/mo to $86/mo (+25%)
Price change · Jun 2, 2026
Attio raised "Plus" from $29/mo to $36/mo (+24%)
Price change · Jun 2, 2026
Copper added a new "Starter" plan at $12/user/mo
Plan added · May 30, 2026
Copper removed the "Starter" plan
Plan removed · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Attio
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.8/5 · 428 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.PeerSpot·PeerSpot enterprise peer reviews
Sources & Data Trail · Copper
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.5/5 · 1,155 reviews
- 4.Capterra·Capterra verified reviews · 4.4/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
