
CRM built specifically for Google Workspace users
Strong crm choice for Small Teams - 4.5/5 rating, 22 features.
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Copper - Demo & Review
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Copper's defining feature is its native Google Workspace integration - it surfaces CRM data directly inside Gmail, so sales reps can see contact history, deal status, and follow-up tasks without leaving their inbox. For teams already living in Google Workspace, this eliminates the context-switching that makes other CRMs feel like overhead. Contact and deal records populate automatically from Gmail interactions, reducing manual data entry. The pipeline management is clean and visual, with Kanban-style deal stages and activity tracking. Copper handles contact enrichment automatically - pulling in LinkedIn profiles, company data, and social profiles from email signatures. The limitation of being Google-centric is also its constraint: it doesn't work well for Outlook-based or Microsoft 365 organizations. Its automation and reporting capabilities are less advanced than HubSpot or Salesforce. Best for professional services firms, agencies, and B2B teams that run their business out of Google Workspace and want a CRM that feels native to that environment.
For Small Teams evaluating crm options, Copper consistently earns its place on shortlists - 22 features with standout capabilities like Google Workspace Integration, Contact Management, Pipeline Management cover the essentials without unnecessary bloat, and $12/mo makes it easy to justify. Its 4.5/5 rating reflects a product that's been refined through real-world feedback. It's not the flashiest option, but it's one of the most dependably good ones.
- ComparEdge Editorial Team
SThe world's #1 CRM platform for sales, service, marketing, and more
HAll-in-one CRM platform with marketing, sales, and service hubs
PSales-focused CRM designed to help small teams close more deals
ZFull-featured CRM for businesses of all sizes with extensive customization
Helps others find the right tool. Takes 2 minutes.