Keap
crmBest for: Enterprise TeamsCRM and automation platform for small businesses and entrepreneurs
One of the most capable crm platforms starting at $299/mo, trusted by Enterprise Teams.
Top Pros
- Strong user ratings (4.2/5)
- 38 key features including Contact Management and Email Marketing
- Multiple pricing tiers (3 plans) to match different needs
Watch Out For
- Higher price point (from $299/mo)
- No free plan available
Pros
- +Strong user ratings (4.2/5)
- +38 key features including Contact Management and Email Marketing
- +Multiple pricing tiers (3 plans) to match different needs
- +AI-powered features built in
- +Ready-to-use templates
Cons
- -Higher price point (from $299/mo)
- -No free plan available
- -User ratings could be higher
- -Learning curve for advanced CRM features
Keap Pricing Plans
- ✓2 users
- ✓1500 contacts
- ✓Email & text marketing
- ✓3 users
- ✓2500 contacts
- ✓Advanced automations
- ✓5 users
- ✓5000 contacts
- ✓Lead scoring
Key Features
Video Review
Keap - Demo & Review
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About Keap
Formerly Infusionsoft, Keap targets small businesses and solopreneurs who need CRM combined with serious marketing automation - particularly around lead capture, nurturing sequences, and appointment booking. Its campaign builder lets you build multi-step automated funnels: a new lead fills out a form, gets tagged, enters an email sequence, gets an automatic follow-up task assigned to a sales rep, and eventually receives a proposal - all without manual intervention. This level of automation at small business price points is Keap's main advantage over simpler CRMs like Pipedrive. The tradeoff: Keap's interface and setup are not simple. New users regularly cite a steep learning curve, and getting automations configured correctly often requires onboarding help. The cost is higher than many competitors at the SMB tier. Best for coaches, consultants, service businesses, and e-commerce SMBs that have outgrown simple email tools but aren't ready for enterprise marketing platforms - specifically those who want CRM and automation in one system and are willing to invest time in initial setup.
At the premium end of the crm market, Keap differentiates itself through depth with standout capabilities like Contact Management, Email Marketing, Marketing Automation rather than simplicity. A 4.2/5 rating from organizations running it at scale speaks to its reliability and support quality. The $299/mo entry price is justified for teams where crm failures are not an option.
- ComparEdge Editorial Team
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PSales-focused CRM designed to help small teams close more deals
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Frequently Asked Questions
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