Keap Pricing: Plans & Cost Calculator 2026
Keap has no free tier, starting at $299/mo. Budget alternatives like Less Annoying CRM cost just $15/user/mo.
Keap plans and pricing
Billing surface
Pick a plan, set your seat count and switch billing to see the running total. The full breakdown lives in the calculator below.
Keap
Serious automation for serious businesses
Keap pricing: the quick answer
Keap starts at $299 a month as of July 8, 2026, now a single all-in-one plan rather than a set of tiers. That $299 is a starting price: in-app selectors for users and contacts push it up as you scale, and it covers 2 users, 1,500 contacts and the full CRM, marketing, sales and payments stack. Two costs sit outside it. Implementation is a required paid service Keap quotes over chat, and text overages run $0.015 per message above your tier. A high floor for a small team.
- Keap$299/user/mo
At $299/mo to start, Keap sits 1146% above the $24/mo median across 17 crm tools we track.
Keap cost calculator
Keap Hidden Costs & Pitfalls
The $299 headline is a floor, not the bill. Keap layers a mandatory onboarding fee, contact-based scaling and metered text costs on top, and none of those show on the sticker.
Keap pricing, read against its live plans and category
Positioning
Keap has dropped feature-based tiers for a single all-in-one platform that starts at $299/mo. That price covers 2 users and 1,500 contacts and bundles the full CRM, marketing automation, email, sales pipeline, invoicing and payments. Against a category built on cheap per-seat CRMs, Keap's flat $299/mo floor is steep, and it only makes sense if you would otherwise pay separately for CRM plus an email marketing tool plus a scheduler. For a lean team that just needs a pipeline, it is overbuilt and overpriced.
Cost drivers
- 1Implementation is a required paid service (data import, migration, setup) quoted over chat, not listed on the page.
- 2Text marketing runs on tiers from $24/mo to $279/mo, with overage at $0.015 per message and $0.01 per voice minute above your allowance.
- 3The $299/mo headline is a starting price; users and contacts are selectors that scale it upward.
Watch-outs
The entry cost is high with no cheaper tier to grow into, and the mandatory onboarding fee means the real first bill is larger than $299. Users also report strict email-sending policies that can trigger sudden account blocks, which stalls active campaigns.
Strengths
- One subscription replaces a separate CRM, email marketing tool and scheduler, which can net out cheaper for the right buyer.
- The automation engine is deep, covering marketing, sales and billing in one place.
Editor’s take
Keap is built for established small businesses that want CRM, marketing automation and invoicing under one roof and have the budget for a $299/mo floor plus onboarding. Early-stage teams and anyone who just needs a sales pipeline should look elsewhere. For scalable per-seat pricing that starts cheap, Pipedrive from $14/seat/mo annual is the far lighter commitment.
Oleh KemFounder & Lead AnalystKeap price history
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Frequently asked questions
Sources & verification
| Source | What was checked | Last checked |
|---|---|---|
| Official Pricing Page | Source of verified tiers | July 8, 2026 |
| Official Website | Official vendor website | — |
| G2 | G2 verified user reviews · 4.2/5 · 14 reviews | — |
| Capterra | Capterra verified user reviews · 4.1/5 | — |
| TrustRadius | TrustRadius verified reviews | — |
| PeerSpot | PeerSpot enterprise peer reviews | — |
Every fact on this Keap pricing page is tied to a named source and a verification date. Freshness-sensitive figures trace to the sources above; verify against the vendor before relying on them.
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