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Zoho CRM

Free plancrmBest for: Mid-size Teams

Full-featured CRM for businesses of all sizes with extensive customization

★★★★
4.1G2
Founded 1996250K+ businesses users
$20/mo
Starting Price
4.1/5
G2 Rating
250K+ businesses
Users
Yes ✓
Free Trial
Quick Verdict

One of the most capable crm platforms available for free, trusted by Mid-size Teams.

4.1G2 Rating
Best for: Mid-size Teams From $20/mo

Top Pros

  • Free plan available
  • Competitive pricing from $20/mo
  • Strong user ratings (4.2/5)

Watch Out For

  • User ratings could be higher
  • Learning curve for advanced CRM features

Pros

  • +Free plan available
  • +Competitive pricing from $20/mo
  • +Strong user ratings (4.2/5)
  • +15 key features including Lead Management and Deal Management
  • +Multiple pricing tiers (5 plans) to match different needs

Cons

  • -User ratings could be higher
  • -Learning curve for advanced CRM features

Zoho CRM Pricing Plans

FreeFree
  • 3 users
  • Leads & contacts
  • Tasks
Standard$20/mo
  • Scoring rules
  • Workflows
  • Multiple pipelines
Professional$35/mo
  • SalesSignals
  • Blueprint
  • Inventory management
Enterprise$50/mo
  • Zia AI
  • Custom modules
  • Multi-user portals
Ultimate$65/mo
  • Advanced BI
  • Enhanced feature limits

Key Features

Lead Management
Deal Management
Contact Management
Workflow Automation
AI Assistant (Zia)
Reports & Analytics
Email Integration
Social CRM
Inventory Management
Custom Modules
Canvas Design
Mobile App
API
Telephony
Web Forms

Video Review

Zoho CRM demo video

Zoho CRM - Demo & Review

Click to play

YouTube

About Zoho CRM

One of the most feature-dense CRMs available at mid-market price points, Zoho CRM supports the full sales process from lead capture through deal closing, with built-in email marketing, workflow automation, and AI-driven predictions through Zia. Its value relative to Salesforce is most evident when you look at the feature-per-dollar ratio - enterprise capabilities like custom modules, multi-currency, territory management, and workflow automation are included at price points Salesforce reserves for its upper tiers. The Zoho ecosystem advantage is significant: if you're running Zoho Books, Zoho Desk, and Zoho Projects alongside your CRM, data flows between products in ways competing products stitched together via integrations typically can't match. The tradeoff is complexity - Zoho CRM's breadth means its interface can feel cluttered, and reaching full potential often requires significant configuration time. Best for SMBs and mid-market companies willing to invest in the broader Zoho ecosystem and looking for Salesforce-level capabilities at a significantly lower price.

Expert Take

For Mid-size Teams evaluating crm options, Zoho CRM consistently earns its place on shortlists - 15 features with standout capabilities like Lead Management, Deal Management, Contact Management cover the essentials without unnecessary bloat, and $20/mo makes it easy to justify. Its 4.1/5 rating reflects a product that's been refined through real-world feedback. It's not the flashiest option, but it's one of the most dependably good ones.

- ComparEdge Editorial Team

Frequently Asked Questions

Yes, Zoho CRM offers a free plan. Paid plans start at $20/month with more features.
Reviewed by ComparEdge Editorial Team·Last updated 2026·Our methodology

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