HomeKeap vs Zoho CRM
Updated March 2026 · Independent Analysis

KeapvsZoho CRM

Zoho CRM starts at $20/mo, 93% cheaper than Keap's $299/mo. Keap is rated higher at 4.2/5 vs Zoho CRM's 4.1/5.

Keap logo
Keapvs Zoho CRM
4.2/5+0.1 vs Zoho CRM
Only in Keap
  • Email Marketing
  • Marketing Automation
  • Sales Pipeline
From $299/mo(pricier)200K+ users · est. 2001
Try Keap Free →
Zoho CRM logo
Zoho CRMvs Keap
4.1/5-0.1 vs Keap
Only in Zoho CRM
  • Lead Management
  • Deal Management
  • Workflow Automation
✓ Free planFrom $20/mo(cheaper)250K+ businesses users · est. 1996
Try Zoho CRM Free →

Ratings Breakdown

Keap logo

Keap

4.2/5 avg
G2 Score4.2/5
Capterra Score4.1/5
G2 Rating4.2/5
Zoho CRM logo

Zoho CRM

4.1/5 avg
G2 Score4.1/5
Capterra Score4.3/5
G2 Rating4.1/5

Quick Stats

Avg Rating
Keap4.2/5
🏆 Keap wins
Starting Price
Keap$299/mo
Zoho CRM$20/mo
🏆 Zoho CRM wins
Features
🏆 Keap wins
Free Plan
Zoho CRMYes ✓
🏆 Zoho CRM wins

Feature Comparison

Keap uniquely offers Email Marketing, Marketing Automation, Sales Pipeline. Zoho CRM uniquely offers Lead Management, Deal Management, Workflow Automation. Both share 3 features including Contact Management, Web Forms, Mobile App.

Feature
Keap
Zoho CRM
Contact Management
Web Forms
Mobile App
Email Marketing
Marketing Automation
Sales Pipeline
Appointments
Invoicing & Payments
Landing Pages
Text Marketing
Lead Scoring
A/B Testing
Analytics
Integrations
E-Commerce
Customer Journey Mapping
Social Media Integration
Task Automation
Quote Generation
Referral Tracking
Affiliate Management
Customer Segmentation
Automated Workflows
Sales Forecasting
Revenue Tracking
Customer Support Portal
Knowledge Base
Customizable Dashboards
Role Based Access
Automated Reminders
Document Storage
Deal Tracking
Sales Performance
Customer Onboarding
Automated Surveys
Customer Feedback
Customizable Templates
Sales Reporting
Lead Management
Deal Management
Workflow Automation
AI Assistant (Zia)
Reports & Analytics
Email Integration
Social CRM
Inventory Management
Custom Modules
Canvas Design
API
Telephony
Total Features
38
15

Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Keap if you need:
  • Email Marketing
  • Marketing Automation
  • Sales Pipeline
  • Appointments
  • Invoicing & Payments
Try Keap Free →
Choose Zoho CRM if you need:
  • Lead Management
  • Deal Management
  • Workflow Automation
  • AI Assistant (Zia)
  • Reports & Analytics
Try Zoho CRM Free →

Pricing Comparison

Zoho CRM starts at $20/mo, 93% cheaper than Keap's $299/mo.

Keap logo

Keap Plans

Paid plans only

IgniteBest Value
$299/flat/mo
  • 2 users
  • 1500 contacts
  • Email & text marketing
Grow
$399/flat/mo
  • 3 users
  • 2500 contacts
  • Advanced automations
Scale
$599/flat/mo
  • 5 users
  • 5000 contacts
  • Lead scoring
Full Keap pricing breakdown →
Zoho CRM logo

Zoho CRM Plans

Free tier available

Free
Free
  • 3 users
  • Leads & contacts
  • Tasks
StandardBest Value
$20/user/mo
  • Scoring rules
  • Workflows
  • Multiple pipelines
Professional
$35/user/mo
  • SalesSignals
  • Blueprint
  • Inventory management
Enterprise
$50/user/mo
  • Zia AI
  • Custom modules
  • Multi-user portals
Ultimate
$65/user/mo
  • Advanced BI
  • Enhanced feature limits
Full Zoho CRM pricing breakdown →
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