Close vs Zoho CRM
- ✦ Built-in Calling
- ✦ Email Sequences
- ✦ SMS
- ✦ Deal Management
- ✦ Contact Management
- ✦ Workflow Automation
Close and Zoho CRM are both CRM tools. Close starts at $19/mo, Zoho CRM at $14/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Close vs Zoho CRM
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Close's Predictive Dialer skips dead numbers and queues the next live prospect automatically, so reps handle 30-40% more conversations per shift without burnout.
Built-in calling lets reps dial directly from a lead in Close without switching to a separate phone system - discovery calls happen in minutes, not days of scheduling back-and-forth.
Power Dialer runs simultaneous outbound calls and routes the first live answer to the rep - no third-party dialers or carrier integrations required to handle the infrastructure.
Lead Management scores contacts by company size and engagement signals, then routes qualified leads to the right rep within 2 minutes of submission - no manual triage required.
Zia analyzes email sentiment and closed-won history to recommend the next move on stalled deals - discount, escalate, or pause - based on patterns from your own pipeline data.
Reports & Analytics builds rolling 90-day revenue forecasts weighted by deal stage and rep close rate - far more accurate than manual spreadsheet math for mid-market finance teams.
Pricing Comparison & PlansHigh· Verified Jun 2, 2026
Close Plans
Paid plans only
Solo
$19/user/moBest for: This plan is ideal for individual users or very small teams needing basic CRM functionality to manage leads and sales processes efficiently
- ✓Built-in calling
- ✓Email sync
- ✓Pipeline view
- ✓Unlimited contacts & leads
- ✓Multiple pipelines
Essentials
$49/user/moBest for: Suited for growing teams, Essentials provides more advanced features like custom reporting and integrations, enhancing collaboration and data analysis
- ✓Everything in Solo
- ✓Unlimited users
- ✓Email sequences
- ✓Call routing
- ✓Custom fields
Growth
$109/user/moBest for: The Growth plan targets established sales teams requiring sophisticated automation, advanced lead management, and in depth analytics
- ✓Everything in Essentials
- ✓Chloe (AI sales agent)
- ✓Automated workflows
- ✓Power Dialer
- ✓Predictive Dialer
Scale
$149/user/moBest for: Designed for large organizations or those with complex sales needs, Scale offers premium features including enterprise level security, dedicated support, and extensive customization
- ✓Everything in Growth
- ✓Advanced permissions
- ✓Custom roles
- ✓Dedicated account manager
- ✓Priority support
Zoho CRM Plans
Free tier available
Free
FreeBest for: You get 3 users, Leads & contacts, Tasks
- ✓Manage leads, contacts, accounts, deals
- ✓Tasks, events, call logs, notes
- ✓Standard reports
- ✓Workflow management
- ✓Mobile apps
Standard
$14/user/moBest for: Scoring rules, Workflows, Multiple pipelines
- ✓Mass email
- ✓Multiple pipelines
- ✓Sales forecasting
- ✓Custom dashboards
- ✓Workflows
Professional
$23/user/moBest for: SalesSignals, Blueprint, Inventory management
- ✓Blueprint
- ✓Inventory management
- ✓Advanced customization options
- ✓SalesSignals
- ✓Email intelligence
Enterprise
$40/user/moBest for: Zia AI, Custom modules, Multi-user portals
- ✓Comprehensive AI
- ✓Territory management
- ✓Custom functions
- ✓Journey orchestration
- ✓Sandbox access
Ultimate
$52/user/moBest for: Advanced BI, Enhanced feature limits
- ✓Advanced analytics (Zoho Analytics)
- ✓Custom AI/ML platform
- ✓Priority support
- ✓Expanded storage
- ✓Advanced administration
Capability Breakdown
8 differences found across 18 standardized features
- •Built-in Calling
- •Email Sequences
- •SMS
- •Pipeline Management
- •Power Dialer
- •Predictive Dialer
- •Custom Fields
- •Reporting
- •Workflows
- •Integrations
- •API
- •Call Recording
- •Lead Management
- •Smart Views
- •Mobile App
- •Lead Management
- •Deal Management
- •Contact Management
- •Workflow Automation
- •AI Assistant (Zia)
- •Reports & Analytics
- •Email Integration
- •Social CRM
- •Inventory Management
- •Custom Modules
- •Canvas Design
- •Mobile App
- •API
- •Telephony
- •Web Forms
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (3 plans) to match different needs
- +API access for custom integrations
- +AI-powered features built in
- −Higher price point (from $49/mo)
- +Part of the extensive Zoho One ecosystem for unified business operations
- +Advanced customization with custom modules, fields, and layouts (Canvas)
- +Powerful workflow automation (Blueprint) to enforce sales processes
- +AI-powered assistant (Zia) for predictions and task automation
- −Steep learning curve due to the sheer number of features and settings
- −UI can feel cluttered and less intuitive than more modern competitors
- −Customer support response times can be slow, especially on lower tiers
- −Key features like AI (Zia) and advanced analytics are locked to expensive plans
- −Mobile app functionality is less robust than the desktop version
At a Glance
Recent Price History
Zoho CRM lowered "Ultimate" from $65/mo to $52/mo (-20%)
Price change · Jun 2, 2026
Zoho CRM lowered "Enterprise" from $50/mo to $40/mo (-20%)
Price change · Jun 2, 2026
Zoho CRM lowered "Professional" from $35/mo to $23/mo (-34%)
Price change · Jun 2, 2026
Zoho CRM lowered "Standard" from $20/mo to $14/mo (-30%)
Price change · Jun 2, 2026
Close added a new "Solo" plan at $19/user/mo
Plan added · May 28, 2026
Close removed the "Professional" plan
Plan removed · May 28, 2026
Close added a new "Growth" plan at $109/user/mo
Plan added · May 28, 2026
Close added a new "Essentials" plan at $49/user/mo
Plan added · May 28, 2026
Close removed the "Enterprise" plan
Plan removed · May 28, 2026
Frequently Asked Questions
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Sources & Data Trail · Zoho CRM
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- 2.Official Website·Official vendor website
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