ComparEdge/Drip vs Mailchimp
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Home›Drip vs Mailchimp
Updated March 2026 · Independent Analysis

DripvsMailchimp

Mailchimp starts at $13/mo, 67% cheaper than Drip's $39/mo. Both rated 4.4/5 by users.

Drip logo
Dripvs Mailchimp
★ 4.4/5
Only in Drip
  • ✦ Email Marketing
  • ✦ Automation Workflows
  • ✦ Segmentation
From $39/mo(pricier)30K+ brands users · est. 2013
Try Drip Free →
Mailchimp logo
Mailchimpvs Drip
★ 4.4/5
Only in Mailchimp
  • ✦ Email Campaigns
  • ✦ Marketing Automation
  • ✦ Landing Pages
✓ Free planFrom $13/mo(cheaper)11M+ users · est. 2001
Try Mailchimp Free →

Ratings Breakdown

Drip logo

Drip

4.4/5 avg
G2 Score4.4/5
Capterra Score4.4/5
G2 Rating4.4/5
Mailchimp logo

Mailchimp

4.4/5 avg
G2 Score4.4/5
Capterra Score4.5/5
G2 Rating4.4/5

Quick Stats

Avg Rating
Drip4.4/5
Mailchimp4.4/5
🏆 Drip wins
Starting Price
Drip$39/mo
Mailchimp$13/mo
🏆 Mailchimp wins
Features
Drip15
Mailchimp36
🏆 Mailchimp wins
Free Plan
DripNo
MailchimpYes ✓
🏆 Mailchimp wins

Feature Comparison

Drip uniquely offers Email Marketing, Automation Workflows, Segmentation. Mailchimp uniquely offers Email Campaigns, Marketing Automation, Landing Pages. Both share 1 features including A/B Testing.

Feature
Drip
Mailchimp
A/B Testing
✓
✓
Email Marketing
✓
✗
Automation Workflows
✓
✗
Segmentation
✓
✗
Personalization
✓
✗
On-site Campaigns
✓
✗
Forms & Pop-ups
✓
✗
Revenue Attribution
✓
✗
Product Recommendations
✓
✗
Shopify Integration
✓
✗
WooCommerce Integration
✓
✗
Visual Builder
✓
✗
Analytics
✓
✗
API
✓
✗
SMS Integration
✓
✗
Email Campaigns
✗
✓
Marketing Automation
✗
✓
Landing Pages
✗
✓
Sign-up Forms
✗
✓
Audience Segmentation
✗
✓
Analytics & Reporting
✗
✓
Social Media Posting
✗
✓
Customer Journeys
✗
✓
Dynamic Content
✗
✓
AI Content Generator
✗
✓
SMS Marketing
✗
✓
300+ Integrations
✗
✓
Templates
✗
✓
Surveys
✗
✓
Transactional Emails
✗
✓
Email Client Targeting
✗
✓
Customizable Templates
✗
✓
Advanced Filtering
✗
✓
Behavioural Triggers
✗
✓
Scoring System
✗
✓
Predictive Analytics
✗
✓
Content Optimization
✗
✓
Mobile Optimization
✗
✓
Geo Targeting
✗
✓
Time Zone Sending
✗
✓
Automated Workflows
✗
✓
Contact Tagging
✗
✓
Merge Tags
✗
✓
Spam Filter Testing
✗
✓
Email Verification
✗
✓
Bounce Management
✗
✓
Complaint Management
✗
✓
Domain Authentication
✗
✓
Click Map Tracking
✗
✓
Open Rate Tracking
✗
✓
Total Features
15
36

Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Drip if you need:
  • ✓ Email Marketing
  • ✓ Automation Workflows
  • ✓ Segmentation
  • ✓ Personalization
  • ✓ On-site Campaigns
Try Drip Free →
Choose Mailchimp if you need:
  • ✓ Email Campaigns
  • ✓ Marketing Automation
  • ✓ Landing Pages
  • ✓ Sign-up Forms
  • ✓ Audience Segmentation
Try Mailchimp Free →

Pricing Comparison

Mailchimp starts at $13/mo, 67% cheaper than Drip's $39/mo.

Drip logo

Drip Plans

Paid plans only

EmailBest Value
$39/mo
  • • 2500 contacts
  • • Unlimited emails
  • • All features included
Full Drip pricing breakdown →
Mailchimp logo

Mailchimp Plans

Free tier available

Free
Free
  • • 500 contacts
  • • 1000 emails/mo
  • • 1 audience
EssentialsBest Value
$13/mo
  • • 500 contacts
  • • 5000 emails/mo
  • • 3 audiences
Standard
$20/mo
  • • 500 contacts
  • • 6000 emails/mo
  • • Automation
Premium
$350/mo
  • • 10K contacts
  • • 150K emails/mo
  • • Unlimited audiences
Full Mailchimp pricing breakdown →
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