GetResponse vs Mailchimp

- ✦ Email Marketing
- ✦ Webinars
- ✦ Conversion Funnels

- ✦ Email Campaigns
- ✦ Sign-up Forms
- ✦ Audience Segmentation
GetResponse and Mailchimp are both Email Marketing tools. GetResponse starts at $19/mo, Mailchimp at $13/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose GetResponse vs Mailchimp
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Conversion Funnels route leads from Facebook ads, landing pages, and forms into stage-specific email sequences by traffic source and form field response.
Landing Pages paired with SMS Marketing coordinate product rollouts across both channels, capturing email and phone-opted contacts in a single campaign.
GetResponse Webinars split attendees and no-shows into separate nurture sequences automatically - case studies for viewers, replay links for absentees.
Forms collect registrations and trigger automated reminders at 7 days, 24 hours, and 2 hours pre-event, plus post-event surveys for attendees only.
Audience Segmentation isolates buyers inactive 90+ days, then triggers win-back campaigns with conditional content matched to their last purchased category - lifting re-engagement.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Free Forever Plan
FreeBest for: Ideal for individuals or small businesses just starting with email marketing
- ✓Email marketing
- ✓Website builder + 5GB bandwidth
- ✓Connect a domain
- ✓Landing pages
- ✓Signup and contact forms
Starter
$19/moBest for: This plan is perfect for new businesses needing basic email marketing and automation
- ✓Unlimited email sends
- ✓Email editor
- ✓Autoresponders
- ✓Contact segmentation
- ✓Unlimited landing pages
Marketer
$59/moBest for: Suited for growing businesses that require more advanced automation, webinars, and sales funnels
- ✓Unlimited marketing automation workflows
- ✓Advanced automation builder
- ✓Sales funnels
- ✓Ecommerce tools
- ✓Webinars (up to 100 attendees)
Creator
$119/moBest for: established businesses seeking comprehensive marketing solutions including advanced segmentation and ecommerce features
- ✓Abandoned cart recovery
- ✓Transactional emails
- ✓Order confirmations
- ✓Unique and synced coupon codes
- ✓Product recommendations
GetResponse MAX
Contact SalesBest for: Designed for large enterprises needing custom solutions, dedicated support, and advanced security
- ✓Dedicated onboarding
- ✓Migration support
- ✓Dedicated customer experience manager
- ✓Unlimited users
- ✓SMS marketing
Free
FreeBest for: You get 500 contacts, 1000 emails/mo, 1 audience
- ✓500 contacts limit
- ✓1,000 monthly email sends
- ✓1 audience
- ✓Basic email templates
- ✓Email support for the first 30 days
Essentials
$13/moBest for: 500 contacts, 5000 emails/mo, 3 audiences
- ✓5,000 monthly email sends
- ✓3 audiences
- ✓24/7 email and chat support
- ✓A/B testing
- ✓Basic automated customer journeys
Standard
$20/moBest for: 500 contacts, 6000 emails/mo, Automation
- ✓6,000 monthly email sends
- ✓5 audiences
- ✓Advanced customer journeys and branching points
- ✓Send-time optimization
- ✓Predictive demographics
Premium
$350/moBest for: 10K contacts, 150K emails/mo, Unlimited audiences
- ✓150,000 monthly email sends
- ✓Unlimited audiences
- ✓Phone and priority support
- ✓Multivariate testing
- ✓Advanced segmentation
Capability Breakdown
6 differences found across 18 standardized features
- •Email Marketing
- •Marketing Automation
- •Webinars
- •Landing Pages
- •Conversion Funnels
- •Website Builder
- •Forms & Pop-ups
- •SMS Marketing
- •Web Push Notifications
- •Live Chat
- •AI Email Generator
- •A/B Testing
- •Analytics
- •Integrations
- •E-Commerce Tools
- •Email Campaigns
- •Marketing Automation
- •Landing Pages
- •Sign-up Forms
- •Audience Segmentation
- •A/B Testing
- •Analytics & Reporting
- •Social Media Posting
- •Customer Journeys
- •Dynamic Content
- •AI Content Generator
- •SMS Marketing
- •300+ Integrations
- •Templates
- •Surveys
- •Transactional Emails
- •Email Client Targeting
- •Customizable Templates
- •Advanced Filtering
- •Behavioural Triggers
- •Scoring System
- •Predictive Analytics
- •Content Optimization
- •Mobile Optimization
- •Geo Targeting
- •Time Zone Sending
- •Automated Workflows
- •Contact Tagging
- •Merge Tags
- •Spam Filter Testing
- •Email Verification
- •Bounce Management
- •Complaint Management
- •Domain Authentication
- •Click Map Tracking
- •Open Rate Tracking
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Built-in webinar hosting, a rare feature in email platforms
- +Conversion Funnel builder visualizes the entire customer journey
- +Free plan includes a website builder and landing pages
- +Advanced segmentation based on user behavior and lead scoring
- +24/7 live chat support is available on all paid plans
- −The drag-and-drop email editor can feel dated and clunky
- −Steep learning curve for advanced automation and funnel features
- −Free plan is limited to 500 contacts and lacks autoresponders
- −Reporting and analytics are less robust than competitors like ActiveCampaign
- −Pricing can become expensive as your contact list grows
- +Generous free plan for up to 500 contacts and 1,000 sends/month.
- +Excellent email editor with pre-built templates and creative assistant.
- +Strong brand recognition and a very gentle learning curve for beginners.
- +Robust A/B testing capabilities for subject lines, content, and send times.
- +All-in-one platform includes landing pages, social posts, and websites.
- −Pricing becomes expensive as your contact list grows, especially past 10k.
- −Free and Essentials plans have very limited automation and segmentation.
- −Reporting and analytics lack the depth of more specialized competitors.
- −Contact-based pricing means you pay for unsubscribed contacts unless manually archived.
- −SMS marketing is a costly add-on, not bundled into core plans.
At a Glance
Recent Price History
GetResponse added a new "Marketer" plan at $59/mo
Plan added · May 30, 2026
GetResponse removed the "Ecommerce Marketing" plan
Plan removed · May 30, 2026
GetResponse added a new "Creator" plan at $119/mo
Plan added · May 30, 2026
GetResponse added a new "Free Forever Plan" plan at $0/mo (Free)
Plan added · May 30, 2026
GetResponse added a new "Starter" plan at $19/mo
Plan added · May 30, 2026
Frequently Asked Questions
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Sources & Data Trail · Mailchimp
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