Close vs SugarCRM

- ✦ Built-in Calling
- ✦ Email Sequences
- ✦ SMS

- ✦ Contact Management
- ✦ Opportunity Management
- ✦ Sales Forecasting
Close and SugarCRM are both CRM tools. Close starts at $19/mo, SugarCRM at $59/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Close vs SugarCRM
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Close's Predictive Dialer skips dead numbers and queues the next live prospect automatically, so reps handle 30-40% more conversations per shift without burnout.
Built-in calling lets reps dial directly from a lead in Close without switching to a separate phone system - discovery calls happen in minutes, not days of scheduling back-and-forth.
Power Dialer runs simultaneous outbound calls and routes the first live answer to the rep - no third-party dialers or carrier integrations required to handle the infrastructure.
Sales teams use SugarCRM's AI Predictions feature to calculate close probability on each opportunity, surfacing deals at risk before they slip. By analyzing historical win/loss.
Mid-market sales ops use Workflow Automation to assign newly created opportunities to account executives based on geography, industry vertical, or account size without manual.
Pricing Comparison & PlansHigh· Verified Jul 2, 2026
Solo
$19/user/moBest for: Solo operators
- ✓Built-in calling
- ✓Email sync
- ✓Pipeline view
- ✓Unlimited contacts & leads
- ✓Multiple pipelines
Essentials
$49/user/moBest for: Small teams
- ✓Everything in Solo
- ✓Unlimited users
- ✓Email sequences
- ✓Call routing
- ✓Custom fields
Sugar Sell Standard
$59/user/moBest for: Everything sellers need to get started
- ✓Accounts & contact management
- ✓Lead & opportunity management
- ✓Quote management
- ✓Activity management
- ✓Pipeline management
Sugar Serve
$80/user/moBest for: Create better customer experiences in moments that matter
- ✓Case management
- ✓Omnichannel engagement
- ✓Service agent workplace
- ✓SLA management
- ✓Sentiment analysis
Sugar Sell Advanced
$85/user/moBest for: Smarter workflows, deeper visibility
- ✓Everything in Standard, plus:
- ✓Mail & calendar integration
- ✓Case management
- ✓Bug tracking
- ✓Standard support
Sugar Enterprise
$85/user/moBest for: Enterprise sales force and service automation with maximum control
- ✓Accounts & contact management
- ✓Lead & opportunity management
- ✓Business Process Management
- ✓Activity management
- ✓Reporting & analytics
Capability Breakdown
7 differences found across 18 standardized features
- •Built-in Calling
- •Email Sequences
- •SMS
- •Pipeline Management
- •Power Dialer
- •Predictive Dialer
- •Custom Fields
- •Reporting
- •Workflows
- •Integrations
- •API
- •Call Recording
- •Lead Management
- •Smart Views
- •Mobile App
- •Contact Management
- •Opportunity Management
- •Sales Forecasting
- •AI Predictions
- •Workflow Automation
- •Email Integration
- •Reporting
- •Mobile App
- •API
- •Campaign Management
- •Case Management
- •Custom Fields
- •Role-based Access
- •Third-party Integrations
- •Data Enrichment
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (3 plans) to match different needs
- +API access for custom integrations
- +AI-powered features built in
- −Higher price point (from $49/mo)
- +Mature mid-market CRM with deep customization
- +Multiple pricing tiers (4 plans) to match different needs
- +API access for custom integrations
- +AI-powered features built in
- −The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud.
- −One area where SugarCRM could improve is its UI.
- −Sugar Enterprise could improve by removing bugs and glitches.
- −There are no aspects really lacking in the solution.
- −It lacks customization, and this is the main reason that we are switching to a different solution.
At a Glance
Recent Price History
SugarCRM updated "Sugar Market" from Custom to $1000/mo
Price change · Jun 6, 2026
SugarCRM updated "Sugar Serve" from Custom to $64/mo
Price change · Jun 6, 2026
SugarCRM updated "Sugar Sell Premier" from Custom to $135/mo
Price change · Jun 6, 2026
SugarCRM updated "Sugar Sell Advanced" from Custom to $85/mo
Price change · Jun 6, 2026
SugarCRM updated "Sugar Sell Standard" from Custom to $59/mo
Price change · Jun 6, 2026
Close added a new "Solo" plan at $19/user/mo
Plan added · May 28, 2026
Close removed the "Professional" plan
Plan removed · May 28, 2026
Close added a new "Growth" plan at $109/user/mo
Plan added · May 28, 2026
Close added a new "Essentials" plan at $49/user/mo
Plan added · May 28, 2026
Close removed the "Enterprise" plan
Plan removed · May 28, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Close
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 2,032 reviews
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Sources & Data Trail · SugarCRM
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 3.8/5 · 1,188 reviews
- 4.Capterra·Capterra verified reviews · 3.8/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
