Best Mailchimp Alternatives(2026)

Mailchimp is great for all-in-one marketing platform for email, sms, automation, and analytics, but it's not the only option. We compared 12 email marketing tools to find the best alternatives.

Top Alternatives at a Glance

Tool

Rating

Price

Free Plan

Loops

★ 4.8

$49/mo

✓

MailerLite

★ 4.7

$10/mo

✓

beehiiv

★ 4.7

$39/mo

✓

Buttondown

★ 4.6

$9/mo

✓

Klaviyo

★ 4.6

$20/mo

✓

Omnisend

★ 4.6

$16/mo

✓

Moosend

★ 4.6

$9/mo

✗

Kit (ConvertKit)

★ 4.4

$33/mo

✓

ActiveCampaign

★ 4.5

$15/mo

✗

Brevo (Sendinblue)

★ 4.5

$9/mo

✓

Sender

★ 4.4

$10/mo

✓

Drip

★ 4.4

$39/mo

✗

Detailed Reviews

1. Loops

★ 4.8/5

Email for SaaS - marketing, transactional, and product emails

Similar to Mailchimp

Transactional Emails, Templates, A/B Testing

Unique Features

Marketing Emails, Loops Sequences, Drag-and-Drop Editor, Segmentation

From: $49/moFull comparison →Try Loops →

2. MailerLite

★ 4.7/5

Affordable email marketing with powerful automation for growing businesses

Similar to Mailchimp

Email Campaigns, Landing Pages, Sign-up Forms, A/B Testing

Unique Features

Automation, Website Builder, Pop-ups, Newsletter Editor

From: $10/moFull comparison →Try MailerLite →

3. beehiiv

★ 4.7/5

Newsletter platform built for growth and monetization

Similar to Mailchimp

A/B Testing

Unique Features

Newsletter Editor, Website Builder, Custom Domains, Referral Program

From: $39/moFull comparison →Try beehiiv →

4. Buttondown

★ 4.6/5

Minimalist newsletter tool for writers and developers

Similar to Mailchimp

Surveys

Unique Features

Markdown Editor, Newsletters, Archives, Custom Domain

From: $9/moFull comparison →Try Buttondown →

5. Klaviyo

★ 4.6/5

Marketing automation platform purpose-built for e-commerce brands

Similar to Mailchimp

SMS Marketing, Marketing Automation, Predictive Analytics, A/B Testing

Unique Features

Email Marketing, Segmentation, Product Recommendations, Forms & Pop-ups

From: $20/moFull comparison →Try Klaviyo →

6. Omnisend

★ 4.6/5

E-commerce email & SMS marketing automation platform

Similar to Mailchimp

SMS Marketing, Landing Pages, A/B Testing, Templates

Unique Features

Email Marketing, Push Notifications, Automation, Segmentation

From: $16/moFull comparison →Try Omnisend →

7. Moosend

★ 4.6/5

Affordable email marketing and automation for growing businesses

Similar to Mailchimp

Email Campaigns, Marketing Automation, Landing Pages, A/B Testing

Unique Features

Forms, Segmentation, Personalization, Reporting

From: $9/moFull comparison →Try Moosend →

8. Kit (ConvertKit)

★ 4.4/5

Email marketing platform built for creators and newsletter publishers

Similar to Mailchimp

Landing Pages, Sign-up Forms, A/B Testing, Templates

Unique Features

Email Broadcasts, Visual Automations, Subscriber Tagging, Segmentation

From: $33/moFull comparison →Try Kit (ConvertKit) →

9. ActiveCampaign

★ 4.5/5

Marketing automation and CRM platform for customer experience automation

Similar to Mailchimp

Marketing Automation, Landing Pages, SMS Marketing, Automated Workflows

Unique Features

Email Marketing, CRM & Sales, Forms, Segmentation

From: $15/moFull comparison →Try ActiveCampaign →

10. Brevo (Sendinblue)

★ 4.5/5

All-in-one marketing platform for email, SMS, chat, and CRM

Similar to Mailchimp

Email Campaigns, SMS Marketing, Marketing Automation, Landing Pages

Unique Features

WhatsApp Campaigns, Transactional Email, CRM, Segmentation

From: $9/moFull comparison →Try Brevo (Sendinblue) →

11. Sender

★ 4.4/5

Affordable email and SMS marketing for small to medium businesses

Similar to Mailchimp

Email Campaigns, SMS Marketing, Templates, A/B Testing

Unique Features

Automation, Pop-ups & Forms, Segmentation, Drag-and-Drop Editor

From: $10/moFull comparison →Try Sender →

12. Drip

★ 4.4/5

Marketing automation designed for e-commerce brands

Similar to Mailchimp

A/B Testing

Unique Features

Email Marketing, Automation Workflows, Segmentation, Personalization

From: $39/moFull comparison →Try Drip →

❓ FAQ

What is the best alternative to Mailchimp?

The top alternative to Mailchimp in 2026 is Loops. It offers email for saas - marketing, transactional, and product emails with plans from $49/mo. Other strong options: MailerLite, beehiiv.

Is there a free alternative to Mailchimp?

Yes! Loops, MailerLite, beehiiv all offer free plans.

How much does Mailchimp cost?

Mailchimp offers a free plan and has paid plans starting at $13/mo.

What are the main limitations of Mailchimp?

While Mailchimp excels at all-in-one marketing platform for email, sms, automation, and analytics, users often seek alternatives for pricing, specific features, or workflow preferences.