ComparEdge/Mailchimp vs Drip
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Home›Mailchimp vs Drip
Updated March 2026 · Independent Analysis

MailchimpvsDrip

Mailchimp starts at $13/mo, 67% cheaper than Drip's $39/mo. Both rated 4.4/5 by users.

Mailchimp logo
Mailchimpvs Drip
★ 4.4/5
Only in Mailchimp
  • ✦ Email Campaigns
  • ✦ Marketing Automation
  • ✦ Landing Pages
✓ Free planFrom $13/mo(cheaper)11M+ users · est. 2001
Try Mailchimp Free →
Drip logo
Dripvs Mailchimp
★ 4.4/5
Only in Drip
  • ✦ Email Marketing
  • ✦ Automation Workflows
  • ✦ Segmentation
From $39/mo(pricier)30K+ brands users · est. 2013
Try Drip Free →

Ratings Breakdown

Mailchimp logo

Mailchimp

4.4/5 avg
G2 Score4.4/5
Capterra Score4.5/5
G2 Rating4.4/5
Drip logo

Drip

4.4/5 avg
G2 Score4.4/5
Capterra Score4.4/5
G2 Rating4.4/5

Quick Stats

Avg Rating
Mailchimp4.4/5
Drip4.4/5
🏆 Mailchimp wins
Starting Price
Mailchimp$13/mo
Drip$39/mo
🏆 Mailchimp wins
Features
Mailchimp36
Drip15
🏆 Mailchimp wins
Free Plan
MailchimpYes ✓
DripNo
🏆 Mailchimp wins

Feature Comparison

Mailchimp uniquely offers Email Campaigns, Marketing Automation, Landing Pages. Drip uniquely offers Email Marketing, Automation Workflows, Segmentation. Both share 1 features including A/B Testing.

Feature
Mailchimp
Drip
A/B Testing
✓
✓
Email Campaigns
✓
✗
Marketing Automation
✓
✗
Landing Pages
✓
✗
Sign-up Forms
✓
✗
Audience Segmentation
✓
✗
Analytics & Reporting
✓
✗
Social Media Posting
✓
✗
Customer Journeys
✓
✗
Dynamic Content
✓
✗
AI Content Generator
✓
✗
SMS Marketing
✓
✗
300+ Integrations
✓
✗
Templates
✓
✗
Surveys
✓
✗
Transactional Emails
✓
✗
Email Client Targeting
✓
✗
Customizable Templates
✓
✗
Advanced Filtering
✓
✗
Behavioural Triggers
✓
✗
Scoring System
✓
✗
Predictive Analytics
✓
✗
Content Optimization
✓
✗
Mobile Optimization
✓
✗
Geo Targeting
✓
✗
Time Zone Sending
✓
✗
Automated Workflows
✓
✗
Contact Tagging
✓
✗
Merge Tags
✓
✗
Spam Filter Testing
✓
✗
Email Verification
✓
✗
Bounce Management
✓
✗
Complaint Management
✓
✗
Domain Authentication
✓
✗
Click Map Tracking
✓
✗
Open Rate Tracking
✓
✗
Email Marketing
✗
✓
Automation Workflows
✗
✓
Segmentation
✗
✓
Personalization
✗
✓
On-site Campaigns
✗
✓
Forms & Pop-ups
✗
✓
Revenue Attribution
✗
✓
Product Recommendations
✗
✓
Shopify Integration
✗
✓
WooCommerce Integration
✗
✓
Visual Builder
✗
✓
Analytics
✗
✓
API
✗
✓
SMS Integration
✗
✓
Total Features
36
15

Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Mailchimp if you need:
  • ✓ Email Campaigns
  • ✓ Marketing Automation
  • ✓ Landing Pages
  • ✓ Sign-up Forms
  • ✓ Audience Segmentation
Try Mailchimp Free →
Choose Drip if you need:
  • ✓ Email Marketing
  • ✓ Automation Workflows
  • ✓ Segmentation
  • ✓ Personalization
  • ✓ On-site Campaigns
Try Drip Free →

Pricing Comparison

Mailchimp starts at $13/mo, 67% cheaper than Drip's $39/mo.

Mailchimp logo

Mailchimp Plans

Free tier available

Free
Free
  • • 500 contacts
  • • 1000 emails/mo
  • • 1 audience
EssentialsBest Value
$13/mo
  • • 500 contacts
  • • 5000 emails/mo
  • • 3 audiences
Standard
$20/mo
  • • 500 contacts
  • • 6000 emails/mo
  • • Automation
Premium
$350/mo
  • • 10K contacts
  • • 150K emails/mo
  • • Unlimited audiences
Full Mailchimp pricing breakdown →
Drip logo

Drip Plans

Paid plans only

EmailBest Value
$39/mo
  • • 2500 contacts
  • • Unlimited emails
  • • All features included
Full Drip pricing breakdown →
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