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MailerLite

Free planemail marketingBest for: Small Teams

Affordable email marketing with powerful automation for growing businesses

★★★★★
4.7G2
Founded 20101.4M+ users
$10/mo
Starting Price
4.7/5
G2 Rating
1.4M+ users
Users
Yes ✓
Free Trial
Quick Verdict

Exceptionally rated email marketing software built for Small Teams who need focused workflows.

4.7G2 Rating
Best for: Small Teams From $10/mo

Top Pros

  • Free plan available
  • Affordable starting at $10/mo
  • Highly rated (4.7/5 on review platforms)

Watch Out For

  • Email deliverability depends on list hygiene
  • Some advanced features locked behind higher tiers

Pros

  • +Free plan available
  • +Affordable starting at $10/mo
  • +Highly rated (4.7/5 on review platforms)
  • +15 key features including Email Campaigns and Automation
  • +Multiple pricing tiers (4 plans) to match different needs

Cons

  • -Email deliverability depends on list hygiene
  • -Some advanced features locked behind higher tiers

MailerLite Pricing Plans

FreeFree
  • 1000 subscribers
  • 12K emails/mo
Growing Business$10/mo
  • 500 subscribers
  • Unlimited emails
  • Sell digital products
Advanced$20/mo
  • 500 subscribers
  • AI assistant
  • Facebook integration
Enterprise$null/mo
  • 100K+ subscribers
  • Dedicated IP

Key Features

Email Campaigns
Automation
Landing Pages
Website Builder
Sign-up Forms
Pop-ups
Newsletter Editor
Digital Products
Paid Subscriptions
A/B Testing
Surveys
Segmentation
Analytics
API
Integrations

Video Review

MailerLite demo video

MailerLite - Demo & Review

Click to play

YouTube

About MailerLite

MailerLite is a robust email marketing platform that empowers users to create and send personalized campaigns, automate workflows, and track performance metrics with ease. It's best suited for small to medium-sized businesses, bloggers, and entrepreneurs who want to connect with their audience without breaking the bank. One of MailerLite's key strengths is its intuitive drag-and-drop editor, which makes it easy to design stunning emails and landing pages. Additionally, its automation features allow users to set up complex workflows with minimal effort. However, one weakness is that MailerLite's reporting and analytics capabilities, while decent, can be somewhat limited for larger businesses or those requiring more advanced metrics. Overall, MailerLite is an excellent choice for those seeking a user-friendly and affordable email marketing solution that can help them achieve their goals without requiring extensive technical expertise. Its simplicity and flexibility make it an attractive option for many users.

Expert Take

MailerLite hits a sweet spot in the email marketing market: enough features with standout capabilities like Email Campaigns, Automation, Landing Pages to handle serious workflows without the complexity overhead of enterprise platforms. Starting at $10/mo, it's priced for the teams that actually use it most - and a 4.7/5 rating confirms the value proposition holds up in practice. A reliable default choice for Small Teams who want capability without customization headaches.

- ComparEdge Editorial Team

Frequently Asked Questions

Yes, MailerLite offers a free plan. Paid plans start at $10/month with more features.
Reviewed by ComparEdge Editorial Team·Last updated 2026·Our methodology

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