MailerLite Pricing: Plans & Cost Calculator 2026
Subscriber-based pricing spans from a free plan up to $25/mo across 3 tiers, with the free option including 1,000 subscribers.
MailerLite plans and pricing
Billing surface
Pick a plan, set your seat count and switch billing to see the running total. The full breakdown lives in the calculator below.
Free
≤250 subscribers
Comfort
Growing senders
Power
Scaling businesses
Enterprise
>200K subscribers
MailerLite pricing: the quick answer
MailerLite runs $12/mo for Comfort and $25/mo for Power at the 500-subscriber floor as of July 8, 2026, dropping to $10.80 and $22.50 if you pay yearly, and there is a genuine Free plan capped at 2,500 monthly emails and 2 seats before a custom Enterprise tier above 200K subscribers. The sticker moves with your list: the same Comfort plan reaches $819/mo at 200K subscribers and Power hits $1,119/mo there. Taxes get added on top. Cheap to start, but watch the subscriber slider before you commit.
- FreeFree
- Comfort$12/mo
- Power$25/mo
- EnterpriseCustom
At $12/mo to start, MailerLite sits 20% below the $15/mo median across 19 email marketing tools we track.
MailerLite cost calculator
MailerLite Hidden Costs & Pitfalls
The plan price you see is quoted at 500 subscribers. Everything below is what pushes the real bill past that number as your list and needs grow.
MailerLite pricing, read against its live plans and category
Positioning
MailerLite prices by subscriber count, and at the 500-subscriber floor it is genuinely cheap. Comfort runs $12/mo and Power $25/mo, dropping to $10.80 and $22.50 on annual billing. That undercuts most legacy email tools at the low end, and the Free plan is a real plan, not a trial: 2,500 monthly emails and 2 seats, forever. Power is where the value sits for anyone scaling, since it opens up unlimited emails, unlimited seats, and multiple automation triggers.
Cost drivers
- 1The headline price is quoted at 500 subscribers. Comfort reaches $819/mo at 200K subscribers and Power hits $1,119/mo there, so the real bill tracks your list size, not the sticker.
- 2A dedicated IP is a conditional add-on on Power and Enterprise (marked with an asterisk) and the fee is not published.
- 3Transactional email runs through a separate product, MailerSend, so an ecommerce store pays two subscriptions for marketing plus transactional sends.
- 4Taxes may apply on top of every quoted rate.
Watch-outs
Users report sharp year-over-year price increases and strict automated compliance enforcement that can suspend an account with little recourse.
Editor’s take
Start on the Free plan to validate the workflow, then move to Comfort at $12/mo once you outgrow 2,500 monthly emails. Power at $25/mo is the pick if you need unlimited sending or a larger team. The one thing to model before you commit is the subscriber slider, because a big list quietly turns a $12 plan into an $819 one. If sudden account suspensions or complex automation worry you, look at ActiveCampaign instead.
Oleh KemFounder & Lead AnalystMailerLite price history
Cheaper Email Marketing tools
Frequently asked questions
Sources & verification
| Source | What was checked | Last checked |
|---|---|---|
| Official Pricing Page | Source of verified tiers | July 8, 2026 |
| Official Website | Official vendor website | — |
| G2 | G2 verified user reviews · 4.7/5 · 1,107 reviews | — |
| Capterra | Capterra verified user reviews · 4.7/5 | — |
| TrustRadius | TrustRadius verified reviews | — |
| PeerSpot | PeerSpot enterprise peer reviews | — |
| StackShare | StackShare developer community | — |
Every fact on this MailerLite pricing page is tied to a named source and a verification date. Freshness-sensitive figures trace to the sources above; verify against the vendor before relying on them.
Explore MailerLite
Every page on MailerLite in one place, you are on pricing.