Copper vs SugarCRM
- ✦ Google Workspace Integration
- ✦ Pipeline Management
- ✦ Email Tracking
- ✦ Opportunity Management
- ✦ Sales Forecasting
- ✦ AI Predictions
Copper and SugarCRM are both CRM tools. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Copper vs SugarCRM
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Contact Management tracks roles, interactions, and Custom Fields like budget authority for every stakeholder in a deal, so no key contact is missed across 15+ person buying.
Sales teams use SugarCRM's AI Predictions feature to calculate close probability on each opportunity, surfacing deals at risk before they slip. By analyzing historical win/loss.
Copper automatically syncs Gmail threads as deal activity and creates tasks inline, so sales reps build complete pipelines without leaving their inbox or manually entering data.
Reporting dashboards surface blocked deals, aging opportunities, and at-risk revenue so pipeline reviews focus on specific prospects instead of broad metrics or exported.
Pipeline Management supports custom stages like Discovery, Proposal, and Onboarding, so agency handoffs from sales to delivery happen at exactly the right moment without context.
Mid-market sales ops use Workflow Automation to assign newly created opportunities to account executives based on geography, industry vertical, or account size without manual.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Copper Plans
Paid plans only
Starter
$12/user/moBest for: Ideal for individuals or small teams needing basic CRM to manage contacts and leads
- ✓Basic sales processes
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Basic
$29/user/moBest for: Suitable for growing teams requiring more robust sales automation and integration capabilities
- ✓All Starter features
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Professional
$69/user/moBest for: Designed for established businesses seeking advanced CRM functionalities, including workflow automation and deeper analytics
- ✓All Basic features
- ✓Sales Opportunities
- ✓Leads
- ✓Workflow automation
- ✓Bulk email
Business
$134/user/moBest for: large organizations needing comprehensive CRM with enterprise grade features, security, and dedicated support
- ✓All Professional features
- ✓Custom reports
- ✓Select integrations
SugarCRM Plans
Paid plans only
Sugar Sell Essentials
$19/user/moBest for: Ideal for small businesses needing core sales automation
- ✓Account and contact management
- ✓Lead and opportunity tracking
- ✓Quote management
- ✓Pipeline management
- ✓Basic sales forecasting
Sugar Sell Standard
$59/user/moBest for: Suited for growing teams requiring advanced sales tools and reporting
- ✓Everything in Essentials
- ✓Business process management
- ✓Daily cloud backups
- ✓10GB base storage + 0.25GB per user
- ✓Basic support (8x5 coverage, 4-hour P1 response)
Sugar Sell Advanced
$85/user/moBest for: Designed for larger organizations seeking comprehensive sales and forecasting capabilities
- ✓Everything in Standard
- ✓SugarPredict AI (lead scoring, opportunity predictions)
- ✓Case management
- ✓Sugar Connect for up to 25 users
- ✓Intelligent lead prioritization
Sugar Sell Premier
$135/user/moBest for: enterprises demanding top-tier sales performance, AI, and dedicated support
- ✓Everything in Advanced
- ✓Geo-mapping for territory management
- ✓LinkedIn Sales Navigator connector
- ✓Enhanced forecasting (18 out-of-box reports)
- ✓30GB base storage + 0.5GB per user
Sugar Serve
$80/user/moBest for: Focuses on customer service and support automation for efficient issue resolution
- ✓Omnichannel case management
- ✓Self-service portal
- ✓SLA management
- ✓Knowledge base
- ✓Case routing and assignment
Sugar Market
$1000/moBest for: A marketing automation platform for lead generation, nurturing, and campaign management
- ✓Marketing automation
- ✓Lead scoring
- ✓Landing pages & lead forms
- ✓Nurture campaigns
- ✓Dynamic email content
Capability Breakdown
6 differences found across 18 standardized features
- •Google Workspace Integration
- •Contact Management
- •Pipeline Management
- •Email Tracking
- •Task Management
- •Custom Fields
- •Reporting
- •Mobile App
- •Workflow Automation
- •Web Forms
- •API
- •Chrome Extension
- •Activity Feed
- •Tags & Filters
- •File Management
- •Sales Forecasting Tools
- •Lead Scoring System
- •Customer Journey Mapping
- •Social Media Integration
- •Phone Call Recording
- •Deal Stage Analytics
- •Meeting Scheduling Tool
- •Contact Management
- •Opportunity Management
- •Sales Forecasting
- •AI Predictions
- •Workflow Automation
- •Email Integration
- •Reporting
- •Mobile App
- •API
- •Campaign Management
- •Case Management
- •Custom Fields
- •Role-based Access
- •Third-party Integrations
- •Data Enrichment
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Deep, native integration lives inside Gmail and Google Calendar
- +Automatically scrapes contact info from email signatures
- +Chrome extension for prospecting on websites and LinkedIn
- +Zero-input pipeline tracking updates deals from your inbox
- +Intuitive, Google-inspired UI requires minimal training
- −Limited functionality outside the Google Workspace ecosystem
- −Reporting and analytics are basic compared to larger CRMs
- −Mobile app lacks the full functionality of the desktop version
- −Marketing automation features are minimal or require integration
- −Customization options are restricted on lower-tier plans
- +Competitive pricing from $19/mo
- +Multiple pricing tiers (4 plans) to match different needs
- +API access for custom integrations
- +AI-powered features built in
- −The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud.
- −One area where SugarCRM could improve is its UI.
- −Sugar Enterprise could improve by removing bugs and glitches.
- −There are no aspects really lacking in the solution.
- −It lacks customization, and this is the main reason that we are switching to a different solution.
At a Glance
Recent Price History
Copper added a new "Starter" plan at $12/user/mo
Plan added · May 30, 2026
SugarCRM removed the "Essentials" plan
Plan removed · May 28, 2026
SugarCRM added a new "Sugar Sell Standard" plan (Custom pricing)
Plan added · May 28, 2026
SugarCRM added a new "Sugar Sell Advanced" plan (Custom pricing)
Plan added · May 28, 2026
SugarCRM added a new "Sugar Sell Essentials" plan (Custom pricing)
Plan added · May 28, 2026
SugarCRM added a new "Sugar Market" plan (Custom pricing)
Plan added · May 28, 2026
Copper removed the "Starter" plan
Plan removed · May 21, 2026
Frequently Asked Questions
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- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
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Sources & Data Trail · SugarCRM
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 3.8/5 · 1,188 reviews
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- 5.TrustRadius·TrustRadius verified reviews
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