Copper vs Salesforce
- ✦ Google Workspace Integration
- ✦ Pipeline Management
- ✦ Email Tracking
- ✦ Opportunity Management
- ✦ Lead Management
- ✦ Sales Forecasting
Copper and Salesforce are both CRM tools. Copper starts at $12/mo, Salesforce at $25/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Copper vs Salesforce
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Contact Management tracks roles, interactions, and Custom Fields like budget authority for every stakeholder in a deal, so no key contact is missed across 15+ person buying.
Salesforce Contact Management links decision-makers, influencers, and procurement contacts to a single Opportunity record, with email opens and meeting attendance tracked per.
Copper automatically syncs Gmail threads as deal activity and creates tasks inline, so sales reps build complete pipelines without leaving their inbox or manually entering data.
Reporting dashboards surface blocked deals, aging opportunities, and at-risk revenue so pipeline reviews focus on specific prospects instead of broad metrics or exported.
Pipeline Management supports custom stages like Discovery, Proposal, and Onboarding, so agency handoffs from sales to delivery happen at exactly the right moment without context.
Lead Management scoring rules weight email opens and demo attendance, then auto-route high-intent leads to inside sales in under 15 minutes - cutting time-to-first-contact from.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Copper Plans
Paid plans only
Starter
$12/user/moBest for: Ideal for individuals or small teams needing basic CRM to manage contacts and leads
- ✓Basic sales processes
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Basic
$29/user/moBest for: Suitable for growing teams requiring more robust sales automation and integration capabilities
- ✓All Starter features
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Professional
$69/user/moBest for: Designed for established businesses seeking advanced CRM functionalities, including workflow automation and deeper analytics
- ✓All Basic features
- ✓Sales Opportunities
- ✓Leads
- ✓Workflow automation
- ✓Bulk email
Business
$134/user/moBest for: large organizations needing comprehensive CRM with enterprise grade features, security, and dedicated support
- ✓All Professional features
- ✓Custom reports
- ✓Select integrations
Salesforce Plans
Paid plans only
Free Suite
FreeBest for: Ideal for individuals or very small teams exploring basic CRM functionalities
- ✓CRM basics
- ✓2 user licenses
- ✓Lead management
- ✓Contact management
- ✓Opportunity tracking
Starter Suite
$25/user/moBest for: small businesses needing core sales and service features
- ✓Sales + Service + Marketing
- ✓Email marketing
- ✓Case management
- ✓No contract required
Pro Suite
$100/user/moBest for: Suitable for growing teams requiring more advanced customization and automation
- ✓Advanced forecasting
- ✓Automated workflows
- ✓Pipeline management
- ✓Revenue intelligence
Enterprise
$165/user/moBest for: Designed for larger organizations needing extensive customization, integration, and workflow automation
- ✓Custom objects
- ✓Advanced APIs
- ✓Workflow automation
- ✓Advanced reporting
Unlimited
$330/user/moBest for: Provides comprehensive features, unlimited customization, and premium support for large enterprises
- ✓AI features
- ✓Premier support
- ✓Full customization
- ✓Sandbox environments
Einstein 1 Sales
$500/user/moBest for: The top tier for businesses seeking cutting edge AI driven insights and automation
- ✓Einstein Copilot AI
- ✓Data Cloud
- ✓Revenue Intelligence
- ✓All Unlimited features
Capability Breakdown
9 differences found across 18 standardized features
- •Google Workspace Integration
- •Contact Management
- •Pipeline Management
- •Email Tracking
- •Task Management
- •Custom Fields
- •Reporting
- •Mobile App
- •Workflow Automation
- •Web Forms
- •API
- •Chrome Extension
- •Activity Feed
- •Tags & Filters
- •File Management
- •Sales Forecasting Tools
- •Lead Scoring System
- •Customer Journey Mapping
- •Social Media Integration
- •Phone Call Recording
- •Deal Stage Analytics
- •Meeting Scheduling Tool
- •Contact Management
- •Opportunity Management
- •Lead Management
- •Sales Forecasting
- •Workflow Automation
- •Reports & Dashboards
- •Email Integration
- •Mobile App
- •AppExchange Marketplace
- •Einstein AI
- •Custom Objects
- •API Access
- •Marketing Automation
- •Service Cloud
- •Commerce Cloud
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Deep, native integration lives inside Gmail and Google Calendar
- +Automatically scrapes contact info from email signatures
- +Chrome extension for prospecting on websites and LinkedIn
- +Zero-input pipeline tracking updates deals from your inbox
- +Intuitive, Google-inspired UI requires minimal training
- −Limited functionality outside the Google Workspace ecosystem
- −Reporting and analytics are basic compared to larger CRMs
- −Mobile app lacks the full functionality of the desktop version
- −Marketing automation features are minimal or require integration
- −Customization options are restricted on lower-tier plans
- +Free plan available
- +Competitive pricing from $25/mo
- +Multiple pricing tiers (5 plans) to match different needs
- −I wish that when I bring up a report or enter my opportunities, I could easily edit some fields.
- −If there is anything I would improve about Salesforce, it would be customer service during the initial implementation, as our expe
- −As a person who knows SQL, it would be very helpful if there were tools that could leverage my SQL knowledge.
- −I have no frustrations regarding Salesforce, but I think it can be improved by making it visually more user-friendly, though in ge
- −More understanding from the business standpoint will help Salesforce.
At a Glance
Recent Price History
Copper added a new "Starter" plan at $12/user/mo
Plan added · May 30, 2026
Salesforce added a new "Free Suite" plan (Custom pricing)
Plan added · May 26, 2026
Salesforce added a new "Einstein 1 Sales" plan (Custom pricing)
Plan added · May 26, 2026
Copper removed the "Starter" plan
Plan removed · May 21, 2026
Frequently Asked Questions
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