Copper vs Keap

- ✦ Google Workspace Integration
- ✦ Pipeline Management
- ✦ Email Tracking

- ✦ Email Marketing
- ✦ Marketing Automation
- ✦ Sales Pipeline
Copper and Keap are both CRM tools. Copper starts at $12/mo, Keap at $299/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Copper vs Keap
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Copper automatically syncs Gmail threads as deal activity and creates tasks inline, so sales reps build complete pipelines without leaving their inbox or manually entering data.
Contact Management tracks roles, interactions, and Custom Fields like budget authority for every stakeholder in a deal, so no key contact is missed across 15+ person buying.
Reporting dashboards surface blocked deals, aging opportunities, and at-risk revenue so pipeline reviews focus on specific prospects instead of broad metrics or exported.
Pipeline Management supports custom stages like Discovery, Proposal, and Onboarding, so agency handoffs from sales to delivery happen at exactly the right moment without context.
Marketing Automation paired with Text Marketing sends welcome messages, intake forms, and appointment reminders automatically when a client is added to Contact Management - no.
Stage changes in Sales Pipeline trigger Invoicing & Payments automatically - payment links send at close and SMS reminders fire before the due date, dropping median payment time.
Marketing Automation assigns different email and SMS sequences by Sales Pipeline stage, matching buyer intent at each step rather than broadcasting one cadence to all prospects.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Starter
$12/user/moBest for: Ideal for individuals or small teams needing basic CRM to manage contacts and leads
- ✓Basic sales processes
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Basic
$29/user/moBest for: Suitable for growing teams requiring more robust sales automation and integration capabilities
- ✓All Starter features
- ✓Gmail integration
- ✓Google Calendar integration
- ✓Google Contacts integration
- ✓Google Drive integration
Professional
$69/user/moBest for: Designed for established businesses seeking advanced CRM functionalities, including workflow automation and deeper analytics
- ✓All Basic features
- ✓Sales Opportunities
- ✓Leads
- ✓Workflow automation
- ✓Bulk email
Business
$134/user/moBest for: large organizations needing comprehensive CRM with enterprise grade features, security, and dedicated support
- ✓All Professional features
- ✓Custom reports
- ✓Select integrations
Capability Breakdown
4 differences found across 18 standardized features
- •Google Workspace Integration
- •Contact Management
- •Pipeline Management
- •Email Tracking
- •Task Management
- •Custom Fields
- •Reporting
- •Mobile App
- •Workflow Automation
- •Web Forms
- •API
- •Chrome Extension
- •Activity Feed
- •Tags & Filters
- •File Management
- •Sales Forecasting Tools
- •Lead Scoring System
- •Customer Journey Mapping
- •Social Media Integration
- •Phone Call Recording
- •Deal Stage Analytics
- •Meeting Scheduling Tool
- •Contact Management
- •Email Marketing
- •Marketing Automation
- •Sales Pipeline
- •Appointments
- •Invoicing & Payments
- •Landing Pages
- •Text Marketing
- •Lead Scoring
- •Web Forms
- •A/B Testing
- •Analytics
- •Mobile App
- •Integrations
- •E-Commerce
- •Customer Journey Mapping
- •Social Media Integration
- •Task Automation
- •Quote Generation
- •Referral Tracking
- •Affiliate Management
- •Customer Segmentation
- •Automated Workflows
- •Sales Forecasting
- •Revenue Tracking
- •Customer Support Portal
- •Knowledge Base
- •Customizable Dashboards
- •Role Based Access
- •Automated Reminders
- •Document Storage
- •Deal Tracking
- •Sales Performance
- •Customer Onboarding
- •Automated Surveys
- •Customer Feedback
- •Customizable Templates
- •Sales Reporting
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Deep, native integration lives inside Gmail and Google Calendar
- +Automatically scrapes contact info from email signatures
- +Chrome extension for prospecting on websites and LinkedIn
- +Zero-input pipeline tracking updates deals from your inbox
- +Intuitive, Google-inspired UI requires minimal training
- −Limited functionality outside the Google Workspace ecosystem
- −Reporting and analytics are basic compared to larger CRMs
- −Mobile app lacks the full functionality of the desktop version
- −Marketing automation features are minimal or require integration
- −Customization options are restricted on lower-tier plans
- +Multiple pricing tiers (3 plans) to match different needs
- +AI-powered features built in
- +Ready-to-use templates
- −Fluent email campaign and shopping experience design.
At a Glance
Recent Price History
Copper added a new "Starter" plan at $12/user/mo
Plan added · May 30, 2026
Keap removed the "Scale" plan
Plan removed · May 28, 2026
Keap removed the "Grow" plan
Plan removed · May 28, 2026
Keap removed the "Ignite" plan
Plan removed · May 28, 2026
Keap added a new "Keap" plan at $299/mo
Plan added · May 28, 2026
Copper removed the "Starter" plan
Plan removed · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Copper
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.5/5 · 1,155 reviews
- 4.Capterra·Capterra verified reviews · 4.4/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
Sources & Data Trail · Keap
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.2/5 · 14 reviews
- 4.Capterra·Capterra verified reviews · 4.1/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
