Updated March 2026 · Independent Analysis
AttiovsInsightly
Insightly starts at $29/mo, 15% cheaper than Attio's $34/mo. Attio is rated higher at 4.8/5 vs Insightly's 4.2/5.
Attiovs Insightly
★ 4.8/5+0.6 vs Insightly
Only in Attio
- ✦ Relationship Intelligence
- ✦ Custom Objects
- ✦ Advanced Lists
✓ Free planFrom $34/mo(pricier)5K+ companies users · est. 2019
Try Attio Free →
Insightlyvs Attio
★ 4.2/5-0.6 vs Attio
Only in Insightly
- ✦ Contact Management
- ✦ Lead Management
- ✦ Project Management
✓ Free planFrom $29/mo(cheaper)25K+ companies users · est. 2009
Try Insightly Free →Ratings Breakdown
Attio
4.8/5 avg
G2 Score4.8/5
Capterra Score4.7/5
G2 Rating4.8/5
Insightly
4.2/5 avg
G2 Score4.2/5
Capterra Score4/5
G2 Rating4.2/5
Quick Stats
Feature Comparison
Attio uniquely offers Relationship Intelligence, Custom Objects, Advanced Lists. Insightly uniquely offers Contact Management, Lead Management, Project Management. Both share 4 features including Pipeline Management, Calendar Sync, Reporting.
Feature
Attio
Insightly
Pipeline Management
✓
✓
Calendar Sync
✓
✓
Reporting
✓
✓
API
✓
✓
Relationship Intelligence
✓
✗
Custom Objects
✓
✗
Advanced Lists
✓
✗
Email Integration
✓
✗
Automations
✓
✗
Enrichment
✓
✗
Real-time Collaboration
✓
✗
Integrations
✓
✗
Notes
✓
✗
Tasks
✓
✗
Mobile Access
✓
✗
Contact Management
✗
✓
Lead Management
✗
✓
Project Management
✗
✓
Email Tracking
✗
✓
Workflow Automation
✗
✓
Custom Dashboards
✗
✓
Web-to-Lead Forms
✗
✓
Mobile App
✗
✓
Role-based Permissions
✗
✓
AppConnect
✗
✓
File Sharing
✗
✓
Total Features
15
15
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Attio if you need:
- ✓ Relationship Intelligence
- ✓ Custom Objects
- ✓ Advanced Lists
- ✓ Email Integration
- ✓ Automations
Choose Insightly if you need:
- ✓ Contact Management
- ✓ Lead Management
- ✓ Project Management
- ✓ Email Tracking
- ✓ Workflow Automation
Pricing Comparison
Insightly starts at $29/mo, 15% cheaper than Attio's $34/mo.
Attio Plans
Free tier available
Free
Free- • 3 seats
- • Unlimited contacts
- • Core CRM
PlusBest Value
$34/seat/mo- • Advanced lists
- • Multi-currency
- • Enrichment
Pro
$69/seat/mo- • Advanced reporting
- • Automations
- • API
Enterprise
Custom- • SAML/SCIM
- • Audit logs
- • Custom SLA
Insightly Plans
Free tier available
Free
Free- • 2 users
- • 2500 records
PlusBest Value
$29/user/mo- • 100K records
- • 25 email templates
Professional
$49/user/mo- • 250K records
- • 100 email templates
- • Workflows
Enterprise
$99/user/mo- • Unlimited records
- • Custom objects
- • Lambda functions
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