GetResponse vs MailerLite

- ✦ Email Marketing
- ✦ Marketing Automation
- ✦ Webinars

- ✦ Email Campaigns
- ✦ Automation
- ✦ Sign-up Forms
GetResponse and MailerLite are both Email Marketing tools. GetResponse starts at $19/mo, MailerLite at $10/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose GetResponse vs MailerLite
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Conversion Funnels route leads from Facebook ads, landing pages, and forms into stage-specific email sequences by traffic source and form field response.
Conditional Sign-up Forms route pricing leads into demo sequences and integration queries into technical flows, lifting demo booking rates 18-22% for B2B SaaS.
Landing Pages paired with SMS Marketing coordinate product rollouts across both channels, capturing email and phone-opted contacts in a single campaign.
GetResponse Webinars split attendees and no-shows into separate nurture sequences automatically - case studies for viewers, replay links for absentees.
Forms collect registrations and trigger automated reminders at 7 days, 24 hours, and 2 hours pre-event, plus post-event surveys for attendees only.
Pop-ups with built-in A/B testing run 4-6 variants concurrently, auto-locking winners after 1,000 conversions so iteration happens weekly instead of quarterly.
Landing Pages passes abandonment events into Automation, triggering a 5-email recovery sequence that re-engages 8-12% of leads who started but never submitted.
Email Campaigns auto-suppress hard bounces and addresses inactive 90+ days before send, keeping list quality above 96% and ISP complaint rates below 0.1%.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Free Forever Plan
FreeBest for: Ideal for individuals or small businesses just starting with email marketing
- ✓Email marketing
- ✓Website builder + 5GB bandwidth
- ✓Connect a domain
- ✓Landing pages
- ✓Signup and contact forms
Starter
$19/moBest for: This plan is perfect for new businesses needing basic email marketing and automation
- ✓Unlimited email sends
- ✓Email editor
- ✓Autoresponders
- ✓Contact segmentation
- ✓Unlimited landing pages
Marketer
$59/moBest for: Suited for growing businesses that require more advanced automation, webinars, and sales funnels
- ✓Unlimited marketing automation workflows
- ✓Advanced automation builder
- ✓Sales funnels
- ✓Ecommerce tools
- ✓Webinars (up to 100 attendees)
Creator
$119/moBest for: established businesses seeking comprehensive marketing solutions including advanced segmentation and ecommerce features
- ✓Abandoned cart recovery
- ✓Transactional emails
- ✓Order confirmations
- ✓Unique and synced coupon codes
- ✓Product recommendations
GetResponse MAX
Contact SalesBest for: Designed for large enterprises needing custom solutions, dedicated support, and advanced security
- ✓Dedicated onboarding
- ✓Migration support
- ✓Dedicated customer experience manager
- ✓Unlimited users
- ✓SMS marketing
Free
FreeBest for: You get 1000 subscribers, 12K emails/mo
- ✓Up to 1,000 subscribers
- ✓12,000 monthly emails
- ✓1 user seat
- ✓Drag & drop email editor
- ✓Email automation builder
Growing Business
$10/moBest for: 500 subscribers, Unlimited emails, Sell digital products
- ✓Unlimited monthly emails
- ✓Up to 3 users
- ✓Sell digital products and subscriptions
- ✓Unlimited landing pages and websites
- ✓A/B testing
Advanced
$20/moBest for: 500 subscribers, AI assistant, Facebook integration
- ✓Unlimited monthly emails
- ✓Unlimited users
- ✓AI writing assistant
- ✓Facebook custom audiences integration
- ✓Custom HTML editor
Enterprise
Contact SalesBest for: Custom pricing for 100K+ subscribers, Dedicated IP
- ✓Custom subscriber and email limits
- ✓Dedicated success manager
- ✓Dedicated IP address
- ✓Custom landing page design
- ✓Deliverability consultation
Capability Breakdown
4 differences found across 18 standardized features
- •Email Marketing
- •Marketing Automation
- •Webinars
- •Landing Pages
- •Conversion Funnels
- •Website Builder
- •Forms & Pop-ups
- •SMS Marketing
- •Web Push Notifications
- •Live Chat
- •AI Email Generator
- •A/B Testing
- •Analytics
- •Integrations
- •E-Commerce Tools
- •Email Campaigns
- •Automation
- •Landing Pages
- •Website Builder
- •Sign-up Forms
- •Pop-ups
- •Newsletter Editor
- •Digital Products
- •Paid Subscriptions
- •A/B Testing
- •Surveys
- •Segmentation
- •Analytics
- •API
- •Integrations
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Built-in webinar hosting, a rare feature in email platforms
- +Conversion Funnel builder visualizes the entire customer journey
- +Free plan includes a website builder and landing pages
- +Advanced segmentation based on user behavior and lead scoring
- +24/7 live chat support is available on all paid plans
- −The drag-and-drop email editor can feel dated and clunky
- −Steep learning curve for advanced automation and funnel features
- −Free plan is limited to 500 contacts and lacks autoresponders
- −Reporting and analytics are less robust than competitors like ActiveCampaign
- −Pricing can become expensive as your contact list grows
- +Generous free plan includes automation and landing pages
- +Built-in website builder, blog, and digital product selling tools
- +Intuitive drag-and-drop editor simplifies campaign creation
- +Excellent value with advanced features at a low price point
- +24/7 live chat and email support on all paid plans
- −Strict approval process can be slow for new accounts
- −Limited native integrations compared to larger competitors
- −Reporting and analytics are functional but lack deep insights
- −Automation builder is powerful but less visual than some rivals
- −No phone support available, even on higher-tier plans
At a Glance
Recent Price History
GetResponse added a new "Marketer" plan at $59/mo
Plan added · May 30, 2026
GetResponse removed the "Ecommerce Marketing" plan
Plan removed · May 30, 2026
GetResponse added a new "Creator" plan at $119/mo
Plan added · May 30, 2026
GetResponse added a new "Free Forever Plan" plan at $0/mo (Free)
Plan added · May 30, 2026
GetResponse added a new "Starter" plan at $19/mo
Plan added · May 30, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · GetResponse
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.2/5 · 1,120 reviews
- 4.Capterra·Capterra verified reviews · 4.2/5
- 5.TrustRadius·TrustRadius verified reviews
Sources & Data Trail · MailerLite
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-21)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 1,107 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
- 7.StackShare·StackShare developer community
