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HomeEmail MarketingGetResponse vs Klaviyo
Updated 4 days ago · Independent Analysis

GetResponse vs Klaviyo

Capability Overview
GetResponse logo - software comparison
GetResponsevs Klaviyo
4.2G2-0.4 vs Klaviyo
Only in GetResponse
  • Webinars
  • Landing Pages
  • Conversion Funnels
From $19/mo(cheaper)400K+ customers users · est. 1998
Klaviyo logo - software comparison
Klaviyovs GetResponse
4.6G2+0.4 vs GetResponse
Only in Klaviyo
  • Segmentation
  • Predictive Analytics
  • Product Recommendations
✓ Free planFrom $20/mo(pricier)167K+ customers users · est. 2012
Quick VerdictIndependent Analysis

GetResponse and Klaviyo are both Email Marketing tools. GetResponse starts at $19/mo, Klaviyo at $20/mo. Compare features, pricing, and ratings below to find the best fit for your team.


When to Choose GetResponse vs Klaviyo

The question that matters: “In what situation will I regret choosing A over B after 3 months?”

GetResponse Unique Strength
Route Leads by Source Through Funnels

Conversion Funnels route leads from Facebook ads, landing pages, and forms into stage-specific email sequences by traffic source and form field response.

→ Choose GetResponse if this scenario applies to you. Klaviyo doesn't offer a comparable solution.
GetResponse Unique Strength
Launch Products Across Email and SMS

Landing Pages paired with SMS Marketing coordinate product rollouts across both channels, capturing email and phone-opted contacts in a single campaign.

→ Choose GetResponse if this scenario applies to you. Klaviyo doesn't offer a comparable solution.
GetResponse Unique Strength
Turn Webinars into Dual Nurture Tracks

GetResponse Webinars split attendees and no-shows into separate nurture sequences automatically - case studies for viewers, replay links for absentees.

→ Choose GetResponse if this scenario applies to you. Klaviyo doesn't offer a comparable solution.
GetResponse Unique Strength
Automate Event Registrations and Reminders

Forms collect registrations and trigger automated reminders at 7 days, 24 hours, and 2 hours pre-event, plus post-event surveys for attendees only.

→ Choose GetResponse if this scenario applies to you. Klaviyo doesn't offer a comparable solution.
Klaviyo Unique Strength
Win Back Churners Automatically

Predictive Analytics identifies customers about to churn, automatically triggering personalized SMS + email win-back sequences before they go dormant.

→ Choose Klaviyo if this scenario applies to you. GetResponse doesn't offer a comparable solution.
Klaviyo Unique Strength
Boost AOV with Product Recommendations

A/B test the Product Recommendations engine across carousel layouts and email positions to isolate which variants lift average order value by 3-5%.

→ Choose Klaviyo if this scenario applies to you. GetResponse doesn't offer a comparable solution.
Klaviyo Unique Strength
Segment New Subscribers by Channel

Segmentation separates SMS-opted contacts from email-only subscribers, routing each into distinct welcome flows where SMS sequences average 45-60% open rates.

→ Choose Klaviyo if this scenario applies to you. GetResponse doesn't offer a comparable solution.

Pricing Comparison & Plans
High· Verified May 30, 2026

GetResponse logo - software comparison

GetResponse Plans

Paid plans only

Full GetResponse Pricing Breakdown →

Capability Breakdown

5 differences found across 18 standardized features

Feature
GetResponse
Klaviyo
Landing Pages
Push Notifications
Transactional Email
Webinars
Predictive Send Time
Total (raw)
15
41
GetResponse Features
  • Email Marketing
  • Marketing Automation
  • Webinars
  • Landing Pages
  • Conversion Funnels
  • Website Builder
  • Forms & Pop-ups
  • SMS Marketing
  • Web Push Notifications
  • Live Chat
  • AI Email Generator
  • A/B Testing
  • Analytics
  • Integrations
  • E-Commerce Tools
Klaviyo Features
  • Email Marketing
  • SMS Marketing
  • Marketing Automation
  • Segmentation
  • Predictive Analytics
  • A/B Testing
  • Product Recommendations
  • Forms & Pop-ups
  • Customer Profiles
  • Reporting
  • Shopify Integration
  • Flow Builder
  • Templates
  • API
  • Reviews
  • Personalization Tools
  • Customizable Templates
  • Drag Drop Editor
  • Automated Workflows
  • Customer Journey Mapping
  • Real Time Reporting
  • Email List Cleaning
  • Spam Filter Management
  • Domain Authentication
  • Bounce Management
  • Complaint Handling
  • Open Rate Tracking
  • Click Through Analysis
  • Conversion Rate Optimization
  • ROI Calculation
  • Campaign Scheduling
  • Triggered Emails
  • Abandoned Cart Reminders
  • Browse Abandonment Emails
  • Win Back Campaigns
  • Lead Scoring
  • Customer Lifecycle Management
  • Preference Center
  • Subscription Management
  • Content Library
  • Dynamic Content Blocks

Strengths & Limitations

Evaluative strengths and weaknesses: not feature lists

Pros
  • +Built-in webinar hosting, a rare feature in email platforms
  • +Conversion Funnel builder visualizes the entire customer journey
  • +Free plan includes a website builder and landing pages
  • +Advanced segmentation based on user behavior and lead scoring
  • +24/7 live chat support is available on all paid plans
Cons
  • The drag-and-drop email editor can feel dated and clunky
  • Steep learning curve for advanced automation and funnel features
  • Free plan is limited to 500 contacts and lacks autoresponders
  • Reporting and analytics are less robust than competitors like ActiveCampaign
  • Pricing can become expensive as your contact list grows
Pros
  • +Free plan available
  • +Competitive pricing from $20/mo
  • +Multiple pricing tiers (3 plans) to match different needs

At a Glance

User Rating
4.2/5vs4.6/5
GetResponse
Klaviyo
Starting Price
$19/movs$20/mo
GetResponse
Klaviyo
Feature Count
15 featuresvs41 features
GetResponse
Klaviyo
User Base
400Kvs167K
GetResponse
Klaviyo

Oleh KemOleh KemFounder & Lead AnalystExpert verified·Updated 4 days ago·Our methodology
GetResponse · Price & Data SyncLast verified: May 30, 2026 · CE-EMAIL-2026W21-B45EEC · ✓ Pricing updated May 30, 2026
Up to date
Klaviyo · Price & Data SyncLast verified: May 26, 2026 · CE-EMAIL-2026W22-7CCA4C · ✓ Pricing updated May 26, 2026
Up to date

Recent Price History

GetResponse

GetResponse added a new "Marketer" plan at $59/mo

Plan added · May 30, 2026

GetResponse

GetResponse removed the "Ecommerce Marketing" plan

Plan removed · May 30, 2026

GetResponse

GetResponse added a new "Creator" plan at $119/mo

Plan added · May 30, 2026

GetResponse

GetResponse added a new "Free Forever Plan" plan at $0/mo (Free)

Plan added · May 30, 2026

GetResponse

GetResponse added a new "Starter" plan at $19/mo

Plan added · May 30, 2026

Klaviyo

Klaviyo added a new "Enterprise" plan (Custom pricing)

Plan added · May 26, 2026


Frequently Asked Questions


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