Freshsales vs Insightly

- ✦ Deal Management
- ✦ AI Lead Scoring
- ✦ Visual Pipeline

- ✦ Lead Management
- ✦ Pipeline Management
- ✦ Project Management
Freshsales and Insightly are both CRM tools. Freshsales starts at $11/mo, Insightly at $35/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Freshsales vs Insightly
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Freshsales' AI Lead Scoring ranks incoming leads by purchase intent automatically, so high-probability prospects surface first without manual triage or spreadsheet sorting.
Workflow Automation fires email sequences when a lead hits a custom Lead Management score threshold, cutting time-to-first-sales-touch from 8 days to 2 for marketing-qualified.
Visual Pipeline flags deals stalled 15+ days in a single stage; Workflows then auto-assign follow-ups or escalate to leadership before forecast dates arrive.
Project Management attaches billable work to Opportunities so deal terms and contacts auto-populate at close, reducing post-sale setup time and eliminating 4-5 hours of manual.
Built-in Phone lets reps call directly from any contact record, with deal stage and email history on screen and every call logged into the deal record automatically.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Free
FreeBest for: Ideal for individuals or small teams needing basic CRM features to get started without any cost.
- ✓Contact and account management
- ✓Deal management
- ✓Built-in chat, email, and phone
- ✓Email templates
- ✓Mobile app
Growth
$11/user/moBest for: growing businesses requiring essential sales automation, lead management, and reporting features at an affordable per-user rate.
- ✓Contact lifecycle stages
- ✓Custom fields
- ✓Basic workflows
- ✓Contextual collaboration with Slack
- ✓Curated reports
Pro
$47/user/moBest for: Suited for established teams needing advanced CRM capabilities like sales forecasting, territory management, and enhanced customization options.
- ✓AI assistance from Freddy AI
- ✓Sales sequences
- ✓Multiple sales pipelines
- ✓Advanced workflows
- ✓Call analytics
Enterprise
$71/user/moBest for: Designed for large organizations demanding enterprise-grade security, audit logs, dedicated account management, and extensive customization.
- ✓Field-level permissions
- ✓Custom modules
- ✓Forecasting insights by Freddy AI
- ✓Workflows for custom modules
- ✓Sandbox environment
Free
FreeBest for: You get 2 users, 2500 records
- ✓Basic contact management
- ✓Lead tracking
- ✓Limited email integrations
- ✓Basic customization
Plus
$35/user/moBest for: 100K records, 25 email templates
- ✓Contact management
- ✓Pipeline management
- ✓Project management
- ✓Customizable dashboards
- ✓Standard reporting
Professional
$59/user/moBest for: 250K records, 100 email templates, Workflows
- ✓Workflow automation
- ✓Advanced reporting
- ✓Custom dashboards
- ✓More email templates
- ✓Greater custom fields
Enterprise
$129/user/moBest for: Unlimited records, Custom objects, Lambda functions
- ✓All Professional features
- ✓Enhanced workflow automation
- ✓Advanced security features
- ✓Dedicated support options
- ✓Higher AI Copilot query limits
Capability Breakdown
3 differences found across 18 standardized features
- •Contact Management
- •Deal Management
- •AI Lead Scoring
- •Visual Pipeline
- •Built-in Phone
- •Email Tracking
- •Workflows
- •Reporting
- •Chat & Messaging
- •Custom Fields
- •Territory Management
- •Mobile App
- •API
- •Integrations
- •Sales Sequences
- •Contact Management
- •Lead Management
- •Pipeline Management
- •Project Management
- •Email Tracking
- •Workflow Automation
- •Custom Dashboards
- •Reporting
- •Web-to-Lead Forms
- •Mobile App
- •Role-based Permissions
- •API
- •AppConnect
- •Calendar Sync
- •File Sharing
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Built-in phone and SMS eliminate the need for separate communication tools.
- +Freddy AI provides predictive lead scoring and deal insights.
- +Visual sales pipelines are highly customizable with drag-and-drop.
- +Unified customer record combines marketing, sales, and support data.
- −Advanced automation and AI features are locked behind expensive Pro/Enterprise plans.
- −Reporting and dashboard customization can be limited compared to competitors.
- −The mobile app lacks the full functionality of the desktop version.
- −Integration marketplace is less extensive than Salesforce or HubSpot.
- −Steep learning curve for setting up complex workflows and automations.
- +Free plan available
- +Competitive pricing from $29/mo
- +Multiple pricing tiers (4 plans) to match different needs
At a Glance
Recent Price History
Freshsales lowered "Growth" from $15/mo to $11/mo (-27%)
Price change · May 30, 2026
Freshsales raised "Enterprise" from $69/mo to $71/mo (+3%)
Price change · May 30, 2026
Freshsales raised "Pro" from $39/mo to $47/mo (+21%)
Price change · May 30, 2026
Insightly raised "Enterprise" from $99/mo to $129/mo (+30%)
Price change · May 28, 2026
Insightly raised "Professional" from $49/mo to $59/mo (+20%)
Price change · May 28, 2026
Insightly raised "Plus" from $29/mo to $35/mo (+21%)
Price change · May 28, 2026
Freshsales lowered "Enterprise" from $71 to $69/mo (3%)
Price change · May 21, 2026
Freshsales lowered "Pro" from $47 to $39/mo (17%)
Price change · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Freshsales
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.5/5 · 1,229 reviews
- 4.Capterra·Capterra verified reviews · 4.5/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
Sources & Data Trail · Insightly
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.2/5 · 941 reviews
- 4.Capterra·Capterra verified reviews · 4/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
