Constant Contact vs MailerLite
- ✦ Email Templates
- ✦ Marketing Automation
- ✦ Social Media Marketing
- ✦ Automation
- ✦ Website Builder
- ✦ Pop-ups
Constant Contact and MailerLite are both Email Marketing tools. Constant Contact starts at $12/mo, MailerLite at $10/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Constant Contact vs MailerLite
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Sign-up Forms with Social Media Marketing connectors pull leads from Facebook and Instagram ads into segmented welcome sequences based on source campaign.
Email Campaigns auto-suppress hard bounces and addresses inactive 90+ days before send, keeping list quality above 96% and ISP complaint rates below 0.1%.
Event Marketing automates 7-day and 24-hour reminders, with conditional follow-ups adjusting messaging based on whether recipients opened the initial invite.
Conditional Sign-up Forms route pricing leads into demo sequences and integration queries into technical flows, lifting demo booking rates 18-22% for B2B SaaS.
Pop-ups with built-in A/B testing run 4-6 variants concurrently, auto-locking winners after 1,000 conversions so iteration happens weekly instead of quarterly.
Landing Pages passes abandonment events into Automation, triggering a 5-email recovery sequence that re-engages 8-12% of leads who started but never submitted.
Pricing Comparison & PlansMedium· Verified May 21, 2026
Constant Contact Plans
Paid plans only
Lite
$12/moBest for: 500 contacts, 10x contacts emails/mo
- ✓Up to 500 contacts
- ✓10x monthly email send limit
- ✓Basic email templates
- ✓Social media posting and scheduling
- ✓Event management tools
Standard
$35/moBest for: 500 contacts, 12x contacts emails/mo, Automations
- ✓Up to 500 contacts
- ✓12x monthly email send limit
- ✓Pre-built email automation templates
- ✓Automatic resend to non-openers
- ✓Contact segmentation
Premium
$80/moBest for: 500 contacts, 24x contacts emails/mo, Dynamic content
- ✓Up to 500 contacts
- ✓24x monthly email send limit
- ✓Custom automation workflows
- ✓Advanced contact segmentation
- ✓Search Engine Optimization (SEO) tools
MailerLite Plans
Free tier available
Free
FreeBest for: You get 1000 subscribers, 12K emails/mo
- ✓Up to 1,000 subscribers
- ✓12,000 monthly emails
- ✓1 user seat
- ✓Drag & drop email editor
- ✓Email automation builder
Growing Business
$10/moBest for: 500 subscribers, Unlimited emails, Sell digital products
- ✓Unlimited monthly emails
- ✓Up to 3 users
- ✓Sell digital products and subscriptions
- ✓Unlimited landing pages and websites
- ✓A/B testing
Advanced
$20/moBest for: 500 subscribers, AI assistant, Facebook integration
- ✓Unlimited monthly emails
- ✓Unlimited users
- ✓AI writing assistant
- ✓Facebook custom audiences integration
- ✓Custom HTML editor
Enterprise
Contact SalesBest for: Custom pricing for 100K+ subscribers, Dedicated IP
- ✓Custom subscriber and email limits
- ✓Dedicated success manager
- ✓Dedicated IP address
- ✓Custom landing page design
- ✓Deliverability consultation
Capability Breakdown
4 differences found across 18 standardized features
- •Email Campaigns
- •Email Templates
- •Marketing Automation
- •Landing Pages
- •Social Media Marketing
- •Event Marketing
- •Surveys
- •Sign-up Forms
- •Contact Management
- •A/B Testing
- •Reporting
- •SMS Marketing
- •List Segmentation
- •Integrations
- •E-Commerce
- •Dynamic Content Blocks
- •Email Client Preview
- •Spam Filter Testing
- •Customizable Footer Options
- •Branded Email Domains
- •Automated Welcome Emails
- •Polls and Quizzes
- •Responsive Design Editor
- •Campaign Scheduling Tool
- •Subscriber Preferences Center
- •Bounce Management System
- •Click Through Tracking
- •Open Rate Analytics
- •Device Responsive Templates
- •Customizable Unsubscribe Page
- •Social Sharing Buttons
- •Email Campaigns
- •Automation
- •Landing Pages
- •Website Builder
- •Sign-up Forms
- •Pop-ups
- •Newsletter Editor
- •Digital Products
- •Paid Subscriptions
- •A/B Testing
- •Surveys
- •Segmentation
- •Analytics
- •API
- •Integrations
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (3 plans) to match different needs
- +AI-powered features built in
- −Sometimes, you will be typing in a text box and hit the backspace, but the website will think you meant to go back a page.
- −When I started using Constant Contact creating email was very flaky, in terms of crashes and usability (perhaps compared to Weebly
- −They should have an option that you can cancel and re-open an account on-line without having to speak with a person and stay on ho
- +Generous free plan includes automation and landing pages
- +Built-in website builder, blog, and digital product selling tools
- +Intuitive drag-and-drop editor simplifies campaign creation
- +Excellent value with advanced features at a low price point
- +24/7 live chat and email support on all paid plans
- −Strict approval process can be slow for new accounts
- −Limited native integrations compared to larger competitors
- −Reporting and analytics are functional but lack deep insights
- −Automation builder is powerful but less visual than some rivals
- −No phone support available, even on higher-tier plans
At a Glance
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Constant Contact
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-14)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4/5 · 7,388 reviews
- 4.Capterra·Capterra verified reviews · 4.3/5
- 5.TrustRadius·TrustRadius verified reviews
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Sources & Data Trail · MailerLite
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-21)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 1,107 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
- 7.StackShare·StackShare developer community