Constant Contact vs Kit (ConvertKit)

- ✦ Email Campaigns
- ✦ Email Templates
- ✦ Marketing Automation

- ✦ Email Broadcasts
- ✦ Visual Automations
- ✦ Subscriber Tagging
Constant Contact and Kit (ConvertKit) are both Email Marketing tools. Constant Contact starts at $12/mo, Kit (ConvertKit) at $39/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Constant Contact vs Kit (ConvertKit)
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Event Marketing automates 7-day and 24-hour reminders, with conditional follow-ups adjusting messaging based on whether recipients opened the initial invite.
Sign-up Forms with Social Media Marketing connectors pull leads from Facebook and Instagram ads into segmented welcome sequences based on source campaign.
Subscriber Tagging groups readers by content clicks; Visual Automations assign each segment its own Email Broadcast cadence, reducing unsubscribes by 30-40% compared to full-list.
Digital Products sells downloads and courses directly to subscribers; Segmentation then moves buyers out of pre-purchase nurture and into onboarding the moment payment completes.
Creator Profile gates exclusive essays and early access behind a Sign-up Form; Subscriber Tagging then marks each subscriber as premium and triggers bonus content delivery.
Segmentation flags subscribers inactive 60+ days; Visual Automations fire a 3-email re-engagement sequence before removal, keeping deliverability above 98% without manual list.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Lite
$12/moBest for: 500 contacts, 10x contacts emails/mo
- ✓Up to 500 contacts
- ✓10x monthly email send limit
- ✓Basic email templates
- ✓Social media posting and scheduling
- ✓Event management tools
Standard
$35/moBest for: 500 contacts, 12x contacts emails/mo, Automations
- ✓Up to 500 contacts
- ✓12x monthly email send limit
- ✓Pre-built email automation templates
- ✓Automatic resend to non-openers
- ✓Contact segmentation
Premium
$80/moBest for: 500 contacts, 24x contacts emails/mo, Dynamic content
- ✓Up to 500 contacts
- ✓24x monthly email send limit
- ✓Custom automation workflows
- ✓Advanced contact segmentation
- ✓Search Engine Optimization (SEO) tools
Newsletter
FreeBest for: This free plan is ideal for beginners to start building an audience and sending basic emails
- ✓Unlimited landing pages
- ✓Unlimited forms
- ✓Unlimited broadcasts
- ✓Audience tagging & segmentation
- ✓Sell digital products
Creator
$39/moBest for: At $39/mo, this plan is best for growing creators needing advanced automation, integrations, and migration services
- ✓All Newsletter features
- ✓Unlimited visual automation funnels
- ✓Automated email sequences
- ✓Free migration from another tool
Creator Pro
$79/moBest for: Priced at $79/mo, Creator Pro suits established creators requiring advanced reporting, subscriber scoring, and priority support
- ✓All Creator features
- ✓Advanced reporting
- ✓Subscriber scoring
- ✓Facebook custom audiences
Capability Breakdown
5 differences found across 18 standardized features
- •Email Campaigns
- •Email Templates
- •Marketing Automation
- •Landing Pages
- •Social Media Marketing
- •Event Marketing
- •Surveys
- •Sign-up Forms
- •Contact Management
- •A/B Testing
- •Reporting
- •SMS Marketing
- •List Segmentation
- •Integrations
- •E-Commerce
- •Dynamic Content Blocks
- •Email Client Preview
- •Spam Filter Testing
- •Customizable Footer Options
- •Branded Email Domains
- •Automated Welcome Emails
- •Polls and Quizzes
- •Responsive Design Editor
- •Campaign Scheduling Tool
- •Subscriber Preferences Center
- •Bounce Management System
- •Click Through Tracking
- •Open Rate Analytics
- •Device Responsive Templates
- •Customizable Unsubscribe Page
- •Social Sharing Buttons
- •Email Broadcasts
- •Visual Automations
- •Landing Pages
- •Sign-up Forms
- •Subscriber Tagging
- •Segmentation
- •Creator Profile
- •Digital Products
- •Newsletter Referrals
- •A/B Testing
- •Deliverability Reporting
- •Integrations
- •API
- •Templates
- •RSS-to-Email
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (3 plans) to match different needs
- +AI-powered features built in
- −Sometimes, you will be typing in a text box and hit the backspace, but the website will think you meant to go back a page.
- −When I started using Constant Contact creating email was very flaky, in terms of crashes and usability (perhaps compared to Weebly
- −They should have an option that you can cancel and re-open an account on-line without having to speak with a person and stay on ho
- +Creator-focused features like paid newsletters and digital product sales
- +Powerful, tag-based subscriber segmentation for targeted campaigns
- +Visual automation builder is intuitive for creating complex funnels
- +Excellent deliverability rates specifically for creator content
- +Generous free plan for up to 1,000 subscribers with landing pages
- −Limited A/B testing capabilities beyond subject lines
- −Email template editor is basic, lacking advanced design options
- −Pricing becomes expensive as your subscriber list grows
- −No built-in CRM functionality for advanced sales tracking
- −Reporting and analytics are less detailed than competitor platforms
At a Glance
Recent Price History
Kit (ConvertKit) raised "Creator Pro" from $59/mo to $79/mo (+34%)
Price change · May 30, 2026
Kit (ConvertKit) raised "Creator" from $29/mo to $39/mo (+34%)
Price change · May 30, 2026
Kit (ConvertKit) lowered "Creator" from $33 to $29/mo (12%)
Price change · May 21, 2026
Kit (ConvertKit) removed the "Pro" plan
Plan removed · May 21, 2026
Kit (ConvertKit) added a new "Creator Pro" plan at $59/mo
Plan added · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Constant Contact
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-14)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4/5 · 7,388 reviews
- 4.Capterra·Capterra verified reviews · 4.3/5
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Sources & Data Trail · Kit (ConvertKit)
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.6/5 · 11 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews
