Constant Contact vs Drip
- ✦ Email Campaigns
- ✦ Email Templates
- ✦ Marketing Automation
- ✦ Email Marketing
- ✦ Automation Workflows
- ✦ Segmentation
Constant Contact and Drip are both Email Marketing tools. Constant Contact starts at $12/mo, Drip at $39/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Constant Contact vs Drip
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Event Marketing automates 7-day and 24-hour reminders, with conditional follow-ups adjusting messaging based on whether recipients opened the initial invite.
Sign-up Forms with Social Media Marketing connectors pull leads from Facebook and Instagram ads into segmented welcome sequences based on source campaign.
Automation Workflows trigger 48 hours after purchase, using Revenue Attribution to identify which product bundles drive the highest AOV lift per email.
Personalization rules flag repeat buyers inactive 60+ days, auto-triggering win-back sequences with dynamic recommendations based on purchase history.
Pricing Comparison & PlansHigh· Verified May 21, 2026
Constant Contact Plans
Paid plans only
Lite
$12/moBest for: 500 contacts, 10x contacts emails/mo
- ✓Up to 500 contacts
- ✓10x monthly email send limit
- ✓Basic email templates
- ✓Social media posting and scheduling
- ✓Event management tools
Standard
$35/moBest for: 500 contacts, 12x contacts emails/mo, Automations
- ✓Up to 500 contacts
- ✓12x monthly email send limit
- ✓Pre-built email automation templates
- ✓Automatic resend to non-openers
- ✓Contact segmentation
Premium
$80/moBest for: 500 contacts, 24x contacts emails/mo, Dynamic content
- ✓Up to 500 contacts
- ✓24x monthly email send limit
- ✓Custom automation workflows
- ✓Advanced contact segmentation
- ✓Search Engine Optimization (SEO) tools
Drip Plans
Paid plans only
Best for: For $39/mo, you get unlimited email sends for up to 2,500 contacts and onsite campaigns
- ✓Up to 2,500 contacts
- ✓Unlimited email sends
- ✓Onsite campaigns (popups and forms)
- ✓Behavior and event tracking
- ✓Multi-channel automation workflows
Enterprise
Contact Sales- ✓Over 170,000 contacts
- ✓Dedicated account manager
- ✓Deliverability consultations
- ✓Custom sending IP
- ✓Enhanced support SLAs
Capability Breakdown
2 differences found across 18 standardized features
- •Email Campaigns
- •Email Templates
- •Marketing Automation
- •Landing Pages
- •Social Media Marketing
- •Event Marketing
- •Surveys
- •Sign-up Forms
- •Contact Management
- •A/B Testing
- •Reporting
- •SMS Marketing
- •List Segmentation
- •Integrations
- •E-Commerce
- •Dynamic Content Blocks
- •Email Client Preview
- •Spam Filter Testing
- •Customizable Footer Options
- •Branded Email Domains
- •Automated Welcome Emails
- •Polls and Quizzes
- •Responsive Design Editor
- •Campaign Scheduling Tool
- •Subscriber Preferences Center
- •Bounce Management System
- •Click Through Tracking
- •Open Rate Analytics
- •Device Responsive Templates
- •Customizable Unsubscribe Page
- •Social Sharing Buttons
- •Email Marketing
- •Automation Workflows
- •Segmentation
- •Personalization
- •On-site Campaigns
- •Forms & Pop-ups
- •Revenue Attribution
- •A/B Testing
- •Product Recommendations
- •Shopify Integration
- •WooCommerce Integration
- •Visual Builder
- •Analytics
- •API
- •SMS Integration
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (3 plans) to match different needs
- +AI-powered features built in
- −Sometimes, you will be typing in a text box and hit the backspace, but the website will think you meant to go back a page.
- −When I started using Constant Contact creating email was very flaky, in terms of crashes and usability (perhaps compared to Weebly
- −They should have an option that you can cancel and re-open an account on-line without having to speak with a person and stay on ho
- +API access for custom integrations
- +AI-powered features built in
- +Workflow automation capabilities
- −Higher price point (from $39/mo)
At a Glance
Recent Price History
Drip added a new "Enterprise" plan
Plan added · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Constant Contact
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-14)
- 2.Official Website·Official vendor website
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Sources & Data Trail · Drip
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-21)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.4/5 · 474 reviews
- 4.Capterra·Capterra verified reviews · 4.4/5
- 5.TrustRadius·TrustRadius verified reviews