Updated March 2026 · Independent Analysis
AttiovsHubSpot
HubSpot starts at $20/mo, 41% cheaper than Attio's $34/mo. Attio is rated higher at 4.8/5 vs HubSpot's 4.4/5.
Attiovs HubSpot
★ 4.8/5+0.4 vs HubSpot
Only in Attio
- ✦ Relationship Intelligence
- ✦ Custom Objects
- ✦ Advanced Lists
✓ Free planFrom $34/mo(pricier)5K+ companies users · est. 2019
Try Attio Free →
HubSpotvs Attio
★ 4.4/5-0.4 vs Attio
Only in HubSpot
- ✦ Contact Management
- ✦ Deal Pipeline
- ✦ Email Marketing
✓ Free planFrom $20/mo(cheaper)228K+ customers users · est. 2006
Try HubSpot Free →Ratings Breakdown
Attio
4.8/5 avg
G2 Score4.8/5
Capterra Score4.7/5
G2 Rating4.8/5
HubSpot
4.4/5 avg
G2 Score4.4/5
Capterra Score4.5/5
G2 Rating4.4/5
Quick Stats
Feature Comparison
Attio uniquely offers Relationship Intelligence, Custom Objects, Advanced Lists. HubSpot uniquely offers Contact Management, Deal Pipeline, Email Marketing. Both share 0 features.
Feature
Attio
HubSpot
Relationship Intelligence
✓
✗
Custom Objects
✓
✗
Advanced Lists
✓
✗
Pipeline Management
✓
✗
Email Integration
✓
✗
Calendar Sync
✓
✗
Automations
✓
✗
Reporting
✓
✗
Enrichment
✓
✗
Real-time Collaboration
✓
✗
API
✓
✗
Integrations
✓
✗
Notes
✓
✗
Tasks
✓
✗
Mobile Access
✓
✗
Contact Management
✗
✓
Deal Pipeline
✗
✓
Email Marketing
✗
✓
Landing Pages
✗
✓
Forms
✗
✓
Live Chat
✗
✓
Ticketing
✗
✓
Reports & Dashboards
✗
✓
Workflows
✗
✓
Meeting Scheduler
✗
✓
Calling
✗
✓
Content Management
✗
✓
SEO Tools
✗
✓
AI Tools
✗
✓
500+ Integrations
✗
✓
Total Features
15
15
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Attio if you need:
- ✓ Relationship Intelligence
- ✓ Custom Objects
- ✓ Advanced Lists
- ✓ Pipeline Management
- ✓ Email Integration
Choose HubSpot if you need:
- ✓ Contact Management
- ✓ Deal Pipeline
- ✓ Email Marketing
- ✓ Landing Pages
- ✓ Forms
Pricing Comparison
HubSpot starts at $20/mo, 41% cheaper than Attio's $34/mo.
Attio Plans
Free tier available
Free
Free- • 3 seats
- • Unlimited contacts
- • Core CRM
PlusBest Value
$34/seat/mo- • Advanced lists
- • Multi-currency
- • Enrichment
Pro
$69/seat/mo- • Advanced reporting
- • Automations
- • API
Enterprise
Custom- • SAML/SCIM
- • Audit logs
- • Custom SLA
HubSpot Plans
Free tier available
Free Tools
Free- • Contact management
- • Forms
- • Email marketing
StarterBest Value
$20/user/mo- • 1000 contacts
- • Email automation
- • Payments
Professional
$890/flat/mo- • 2000 contacts
- • Workflows
- • Custom reporting
Enterprise
$3600/flat/mo- • 10K contacts
- • Custom objects
- • Predictive lead scoring
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