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★★★★☆ 4.2 G2
Insightly Pricing: Plans & Features 2026
Unlike most CRMs, Insightly scales from a free tier up to $129/user/mo across 4 plans, with the $29/mo Plus plan being the sweet spot for value.
CRMPer SeatFrom $35/moFree plan ✓
Insightly Plans & Tiers Explained
High· Verified May 28, 2026
14-day free trial·No credit card required
Free
FreeBest for: You get 2 users, 2500 records
- ✓Basic contact management
- ✓Lead tracking
- ✓Limited email integrations
- ✓Basic customization
View on vendor site
Plus
$35/user/momonthlyor$348/yrsave 17%
Best for: 100K records, 25 email templates
- ✓Contact management
- ✓Pipeline management
- ✓Project management
- ✓Customizable dashboards
- ✓Standard reporting
View on vendor site
MOST POPULARProfessional
$59/user/momonthlyor$588/yrsave 17%
Best for: 250K records, 100 email templates, Workflows
- ✓Workflow automation
- ✓Advanced reporting
- ✓Custom dashboards
- ✓More email templates
- ✓Greater custom fields
View on vendor site
Enterprise
$129/user/momonthlyor$1188/yrsave 23%
Best for: Unlimited records, Custom objects, Lambda functions
- ✓All Professional features
- ✓Enhanced workflow automation
- ✓Advanced security features
- ✓Dedicated support options
- ✓Higher AI Copilot query limits
View on vendor site
Pricing Expert Take
Independent analysis · Insightly
Verified Pricing Data
Value Analysis
$35/mo59% above median
Category median: $21.95/moBased on 16 products in this category
Insightly positions itself as a highly competitive alternative to legacy CRMs, with its Professional plan matching the category median price of $59/mo. While the Free plan offers basic contact tracking, the Plus plan at $35/mo introduces unique value by bundling project management directly into the CRM pipeline. For organizations requiring advanced workflow automation and no-code customization, the Professional plan delivers enterprise-grade capabilities without the typical premium price tag.
Hidden Costs
- Implementation and onboarding fees are frequently charged to get the system fully configured.
- Integration add-ons and API access limits may require upgrading to higher tiers.
- AI Copilot query limits apply, with higher caps restricted to the Enterprise plan.
Red Flags
Users frequently express frustration over rigid pricing structures and the lack of transparency regarding discounts for larger seat buys. There are also concerns about unexpected implementation costs that inflate the initial software quote.
"Pricing is up for negotiation. There's implementation costs"
"I think my client is getting a bad price"
Based on analysis of recent Reddit and G2 discussions.
Green Wins
The Plus plan at $35/user/mo offers free plan available.
- Free plan available
- Competitive pricing from $29/mo
- Strong user ratings (4.2/5 on G2)
User Voices
"Insightly CRM - Anyone have information on pricing and what they discount?"
Reddit (negative)
"Insightly is not bad and has improved over the past few years."
Reddit (positive)
"both seem decent for free, can pretty much make notes on the customers"
Reddit (positive)
Verdict
The Plus plan at $35/mo is ideal for growing teams needing integrated project tracking, while the Professional plan at $59/mo suits mid-sized businesses requiring deep workflow automation. For a highly visual, sales-focused pipeline alternative, consider Pipedrive starting at $14/mo to $99/mo.
ComparEdge EditorialUpdated: May 28, 2026
How Does Insightly Pricing Compare?
Overview
Insightly - CRM with integrated project management and marketing automation. The free tier gets you 2 users, 2500 records - a real plan, not a 14-day trial. Upgrading to Plus ($29/user/mo) unlocks 100K records and 25 email templates. At $29/mo, Insightly undercuts the $37/mo category average by 22%. For comparison, Less Annoying CRM starts at $15 and Attio at $34. The gap between Plus ($29) and Enterprise ($99) is significant - the 3x multiplier only makes sense if you need Unlimited records.
Cost Per User
Which Plan Is Right for You?
FreeFREE
You get 2 users, 2500 records. What's locked behind the paywall: 100k records, 25 email templates. If those matter, Plus at $29/user/mo is the next step. Good enough for solo use and evaluation.
Plus$35/user/mo
$29/user/mo gets you 100K records, 25 email templates. Team of 5 = $145/mo, team of 10 = $290/mo. The sweet spot for professionals who've maxed out the free plan and need 100K records, 25 email templates.
Professional$59/user/mo
$49/user/mo gets you 250K records, 100 email templates, Workflows. Team of 5 = $245/mo, team of 10 = $490/mo. The middle ground - enough for growing teams without enterprise overhead. Saves $50/user/mo vs. Enterprise.
Enterprise$129/user/mo
$99/user/mo gets you Unlimited records, Custom objects, Lambda functions. Team of 5 = $495/mo, team of 10 = $990/mo. 102% more than Professional - justified only if you need the extras. At this price point, also evaluate Less Annoying CRM.
vs. Category Average
Insightly$35/mo
Category avg$41/mo
15% below the crm average
Our Verdict
Insightly costs $0–$129/user/mo as of May 28, 2026, with 4 plans.
Rated 4.1/5, Insightly at $29/mo is a value pick in its category. Start free. Move to Plus ($29/user/mo) when 100K records becomes a need, not a want. Also compare against Less Annoying CRM ($15/mo) before deciding.
Is Insightly Worth the Price?
Strengths
- 1Free plan available
- 2Competitive pricing from $29/mo
- 3Strong user ratings (4.2/5 on G2)
- 415 key features including Contact Management and Lead Management
- 5Multiple pricing tiers (4 plans) to match different needs
Ideal For
Small B2B Service Businesses
Which plan fits you
Free, You get 2 users, 2500 records.
Plus, $29/user/mo gets you 100K records, 25 email templates.
Professional, $49/user/mo gets you 250K records, 100 email templates, Workflows.
Pricing Takeaway
★ 4.2/5Rated 4.1/5, Insightly at $29/mo is a value pick in its category. Start free. Move to Plus ($29/user/mo) when 100K records becomes a need, not a want. Also compare against Less Annoying CRM ($15/mo) before deciding.
15% below category avgCategory avg: $41/mo
What Does Insightly Actually Cost You?
Beyond the subscription: what to budget for
List price covers the subscription. Total cost of ownership for Insightly typically includes additional line items that don't appear on the pricing page.
Implementation
Setup, data migration, initial configuration
Training
Onboarding, certification, admin enablement
Premium Support
SLA upgrades, dedicated CSM, 24/7 access
Required Add-ons
Features gated behind higher tiers or paid extras
Integrations
Third-party connectors, API usage, custom builds
Annual True-Up
Seat overages, usage spikes, contract reconciliation
Ask vendors for a total cost of ownership estimate before signing. Our methodology covers how we calculate verified list prices.
Insightly Pricing History
Expert verified·Updated May 28, 2026
Price & Data Intelligence SyncLast verified: May 28, 2026 · CE-CRM-2026W21-35421D · ✓ Pricing updated May 28, 2026
Up to date
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Frequently Asked Questions
How does Insightly pricing compare?
See how Insightly's 4 pricing plans stack up against similar CRM tools.
Research Reports
Sources & Data Trail · Insightly
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified user reviews · 4.2/5 · 941 reviews
- 4.Capterra·Capterra verified user reviews · 4/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews