Folk vs Pipedrive

- ✦ Pipeline View
- ✦ Email Sequences
- ✦ Chrome Extension

- ✦ Visual Pipeline
- ✦ Deal Management
- ✦ Activity Tracking
Folk and Pipedrive are both CRM tools. Folk starts at $30/mo, Pipedrive at $24/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Folk vs Pipedrive
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Email Sequences personalize outreach by Tags & Lists - industry, function, or tier - with open rates and replies tracked per sequence, so messaging iterates fast without marketing ops.
Automations fire email reminders when a deal has no activity for 7 days, so no prospect slips away unnoticed. Reps receive alerts before deals move backward in the pipeline.
Chrome Extension adds job title, company, and social profile data to any Gmail contact in one click, cutting per-prospect research from 8 minutes to under 2 without switching tabs.
Contact Management keeps all emails, calls, and notes under one record, with Custom Fields for budget and next steps so AE handoffs from SDR never lose deal context.
Tags & Lists split contacts by revenue tier or partnership stage, then targeted Email Sequences reach each segment - no dedicated marketer needed to manage the lists or cadences.
Visual Pipeline compares stage conversion rates in real time, surfacing deal bottlenecks in seconds rather than requiring manual spreadsheet analysis to find where deals.
AI Sales Assistant scores deals by email engagement and velocity, so managers prioritize the right opportunities rather than relying on gut forecasts for monthly close predictions.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Standard
$30/user/moBest for: This plan is ideal for small teams needing core CRM features
- ✓Unlimited contacts
- ✓Pipeline management
- ✓Email campaigns
- ✓AI Assistants
- ✓LinkedIn extension
Premium
$60/user/moBest for: Recommended for growing teams requiring advanced features and integrations
- ✓All Standard features
- ✓Custom objects & Deals
- ✓Email sequences
- ✓Advanced roles & permissions
- ✓Dashboards
Custom
$100/user/moBest for: Best suited for large enterprises with complex needs and specific requirements
- ✓All Standard & Premium features
- ✓Custom billing
- ✓Dedicated support on custom integrations
- ✓Dedicated point of contact
Lite
$24/user/moBest for: Ideal for small teams needing essential CRM features to manage leads and deals efficiently
- ✓Lead, calendar and pipeline management
- ✓Sales Assistant and AI-generated reports
- ✓Real-time sales feed
- ✓500+ integrations
- ✓Personalized onboarding
Growth
$49/user/moBest for: growing teams requiring advanced automation, custom fields, and enhanced reporting capabilities
- ✓Full email sync with tracking
- ✓Automations and nurturing sequences
- ✓Meeting scheduler and contacts timeline
- ✓Live chat support
- ✓Customizable signatures
Premium
$79/user/moBest for: Suited for larger sales teams needing full feature sets including team management, advanced security, and deeper integrations
- ✓Lead generation and routing
- ✓Custom scoring and company data enrichment
- ✓AI-powered multi-email tools
- ✓Contracts and e-signatures
- ✓Enhanced customization for teams
Ultimate
$99/user/moBest for: Designed for enterprises demanding maximum control, unlimited usage, and priority support
- ✓Fortified account security
- ✓Sandbox environment
- ✓Direct phone support
- ✓Advanced user permissions
- ✓Audit logs
Capability Breakdown
3 differences found across 18 standardized features
- •Contact Management
- •Pipeline View
- •Email Sequences
- •Chrome Extension
- •Enrichment
- •Tags & Lists
- •Custom Fields
- •Shared Contacts
- •Mail Merge
- •Reporting
- •Integrations
- •Import/Export
- •Team Collaboration
- •Activity Timeline
- •Templates
- •Visual Pipeline
- •Deal Management
- •Contact Management
- •Activity Tracking
- •Email Integration
- •Automations
- •AI Sales Assistant
- •Reporting
- •Meeting Scheduler
- •Smart Docs
- •Web Forms
- •Chatbot
- •Mobile App
- •API
- •300+ Integrations
- •Customizable Workflow Builder
- •Sales Forecasting Tool
- •Lead Scoring System
- •Advanced Search Filter
- •Deal Rotation Management
- •Automated Task Assignment
- •Customer Journey Mapping
- •Territory Management System
- •Product Catalog Manager
- •Quote And Invoice Generator
- •Sales Performance Analytics
- •Goal Setting Templates
- •Pipeline Health Checker
- •Conversation Intelligence Tool
- •Sales Enablement Library
- •Data Import Wizard
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Free plan available
- +Competitive pricing from $20/mo
- +Multiple pricing tiers (4 plans) to match different needs
- +Multiple pricing tiers (5 plans) to match different needs
- +API access for custom integrations
- −There is room for improvement.
- −I have noticed that Pipedrive is doing a lot in terms of web cybersecurity and integration with other tools, which is good.
- −The tool's APIs are challenging.
- −The product should make some of the automation features a little easier.
- −Pipedrive could be more efficient.
At a Glance
Recent Price History
Folk removed the "Free" plan
Plan removed · May 30, 2026
Folk raised "Premium" from $48/mo to $60/mo (+25%)
Price change · May 30, 2026
Folk raised "Standard" from $24/mo to $30/mo (+25%)
Price change · May 30, 2026
Folk updated "Custom" from Custom to $100/mo
Price change · May 30, 2026
Pipedrive added a new "Ultimate" plan at $99/user/mo
Plan added · May 30, 2026
Pipedrive added a new "Premium" plan at $79/user/mo
Plan added · May 30, 2026
Pipedrive removed the "Power" plan
Plan removed · May 30, 2026
Pipedrive removed the "Advanced" plan
Plan removed · May 30, 2026
Pipedrive added a new "Lite" plan at $24/user/mo
Plan added · May 30, 2026
Folk added a new "Free" plan at $0/mo
Plan added · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Folk
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 327 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5
Sources & Data Trail · Pipedrive
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.3/5 · 3,093 reviews
- 4.Capterra·Capterra verified reviews · 4.5/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
