HomeFolk vs HubSpot
Updated March 2026 · Independent Analysis

FolkvsHubSpot

Both Folk and HubSpot start at $20/mo. Folk is rated higher at 4.7/5 vs HubSpot's 4.4/5.

Folk logo
Folkvs HubSpot
4.7/5+0.3 vs HubSpot
Only in Folk
  • Pipeline View
  • Email Sequences
  • Chrome Extension
✓ Free planFrom $20/mo3K+ companies users · est. 2020
Try Folk Free →
HubSpot logo
HubSpotvs Folk
4.4/5-0.3 vs Folk
Only in HubSpot
  • Deal Pipeline
  • Email Marketing
  • Landing Pages
✓ Free planFrom $20/mo228K+ customers users · est. 2006
Try HubSpot Free →

Ratings Breakdown

Folk logo

Folk

4.7/5 avg
G2 Score4.7/5
Capterra Score4.6/5
G2 Rating4.7/5
HubSpot logo

HubSpot

4.4/5 avg
G2 Score4.4/5
Capterra Score4.5/5
G2 Rating4.4/5

Quick Stats

Avg Rating
Folk4.7/5
HubSpot4.4/5
🏆 Folk wins
Starting Price
Folk$20/mo
HubSpot$20/mo
🏆 Folk wins
Features
🏆 Folk wins
Free Plan
FolkYes ✓
HubSpotYes ✓

Feature Comparison

Folk uniquely offers Pipeline View, Email Sequences, Chrome Extension. HubSpot uniquely offers Deal Pipeline, Email Marketing, Landing Pages. Both share 1 features including Contact Management.

Feature
Folk
HubSpot
Contact Management
Pipeline View
Email Sequences
Chrome Extension
Enrichment
Tags & Lists
Custom Fields
Shared Contacts
Mail Merge
Reporting
Integrations
Import/Export
Team Collaboration
Activity Timeline
Templates
Deal Pipeline
Email Marketing
Landing Pages
Forms
Live Chat
Ticketing
Reports & Dashboards
Workflows
Meeting Scheduler
Calling
Content Management
SEO Tools
AI Tools
500+ Integrations
Total Features
15
15

Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Folk if you need:
  • Pipeline View
  • Email Sequences
  • Chrome Extension
  • Enrichment
  • Tags & Lists
Try Folk Free →
Choose HubSpot if you need:
  • Deal Pipeline
  • Email Marketing
  • Landing Pages
  • Forms
  • Live Chat
Try HubSpot Free →

Pricing Comparison

Both Folk and HubSpot start at $20/mo.

Folk logo

Folk Plans

Free tier available

Free
Free
  • 100 contacts
  • 1 pipeline
StandardBest Value
$20/user/mo
  • Unlimited contacts
  • 2000 emails/mo
Premium
$40/user/mo
  • 5000 emails/mo
  • Enrichment
  • Reporting
Custom
Custom
  • Unlimited emails
  • API
  • Dedicated support
Full Folk pricing breakdown →
HubSpot logo

HubSpot Plans

Free tier available

Free Tools
Free
  • Contact management
  • Forms
  • Email marketing
StarterBest Value
$20/user/mo
  • 1000 contacts
  • Email automation
  • Payments
Professional
$890/flat/mo
  • 2000 contacts
  • Workflows
  • Custom reporting
Enterprise
$3600/flat/mo
  • 10K contacts
  • Custom objects
  • Predictive lead scoring
Full HubSpot pricing breakdown →
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