Flodesk vs Klaviyo

- ✦ Email Campaigns
- ✦ Beautiful Templates
- ✦ Workflows

- ✦ Email Marketing
- ✦ SMS Marketing
- ✦ Marketing Automation
Flodesk and Klaviyo are both Email Marketing tools. Flodesk starts at $25/mo, Klaviyo at $20/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Flodesk vs Klaviyo
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Forms & Pop-ups collect attendee data at registration, with conditional segmentation routing each group into relevant pre-event sequences by ticket tier.
Segmentation separates SMS-opted contacts from email-only subscribers, routing each into distinct welcome flows where SMS sequences average 45-60% open rates.
Landing Pages lets creators deploy opt-in pages in under 30 minutes and feeds captured emails into Workflows for automated nurture - no developer required.
Checkout Pages handle digital product sales natively, segmenting customers by purchase type and routing them into post-sale onboarding Workflows automatically.
Workflows fire content delivery when a Checkout Page purchase completes, auto-gating files by date and moving customers into exclusive upsell segments.
Predictive Analytics identifies customers about to churn, automatically triggering personalized SMS + email win-back sequences before they go dormant.
A/B test the Product Recommendations engine across carousel layouts and email positions to isolate which variants lift average order value by 3-5%.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Free
FreeBest for: This plan is ideal for users who want to explore Flodesk's basic features and interface before committing
- ✓Signup forms
- ✓Landing pages
- ✓Link-in-bio pages
- ✓Audience segmentation
- ✓Designer email templates
Lite
$25/moBest for: The Lite plan is perfect for individuals or small businesses just starting with email marketing
- ✓Unlimited emails
- ✓Forms and landing pages
- ✓Analytics & reporting
- ✓1 automation workflow
- ✓Audience segmentation
Pro
$28/moBest for: Choose Pro if you need more advanced features and automation capabilities for a growing audience
- ✓Unlimited emails
- ✓Unlimited workflows
- ✓Advanced analytics
- ✓Remove Flodesk branding
- ✓1 checkout flow
Everything
$54/moBest for: The Everything plan is designed for established businesses requiring a comprehensive suite of tools
- ✓Unlimited emails
- ✓Unlimited workflows
- ✓Advanced analytics
- ✓Remove Flodesk branding
- ✓Unlimited checkouts
Free
FreeBest for: You get 250 contacts, 500 emails/mo, 150 SMS
- ✓Up to 250 contacts
- ✓500 emails/month
- ✓150 SMS credits/month
- ✓Email support (60 days)
- ✓Basic reporting
Best for: 251-500 contacts, 5000 emails/mo
- ✓Unlimited emails
- ✓Contact-based pricing
- ✓Segmentation
- ✓A/B testing
- ✓Advanced analytics
Email & SMS
$35/moBest for: 251-500 contacts, 5000 emails/mo, 1250 SMS
- ✓Everything in Email
- ✓SMS & MMS marketing
- ✓2,800 SMS credits base
- ✓Mobile push notifications
- ✓RCS messaging
Enterprise
Contact Sales- ✓Custom pricing
- ✓Dedicated account manager
- ✓Custom integrations
- ✓SLA
- ✓Enterprise security
Capability Breakdown
6 differences found across 18 standardized features
- •Email Campaigns
- •Beautiful Templates
- •Workflows
- •Forms & Pop-ups
- •Landing Pages
- •Checkout Pages
- •Digital Products
- •Segmentation
- •Analytics
- •A/B Testing
- •Link Actions
- •Custom Fonts
- •Integrations
- •Mobile Optimized
- •Flat-rate Pricing
- •Email Marketing
- •SMS Marketing
- •Marketing Automation
- •Segmentation
- •Predictive Analytics
- •A/B Testing
- •Product Recommendations
- •Forms & Pop-ups
- •Customer Profiles
- •Reporting
- •Shopify Integration
- •Flow Builder
- •Templates
- •API
- •Reviews
- •Personalization Tools
- •Customizable Templates
- •Drag Drop Editor
- •Automated Workflows
- •Customer Journey Mapping
- •Real Time Reporting
- •Email List Cleaning
- •Spam Filter Management
- •Domain Authentication
- •Bounce Management
- •Complaint Handling
- •Open Rate Tracking
- •Click Through Analysis
- •Conversion Rate Optimization
- •ROI Calculation
- •Campaign Scheduling
- •Triggered Emails
- •Abandoned Cart Reminders
- •Browse Abandonment Emails
- •Win Back Campaigns
- •Lead Scoring
- •Customer Lifecycle Management
- •Preference Center
- •Subscription Management
- •Content Library
- •Dynamic Content Blocks
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Visually stunning, design-forward email templates
- +Unlimited subscribers and sends on all paid plans
- +Built-in checkout and sales pages for direct monetization
- +Intuitive visual workflow builder for automations
- +Flat-rate pricing model avoids subscriber-based cost increases
- −Limited A/B testing capabilities (subject lines only)
- −Fewer advanced segmentation and tagging options than competitors
- −No native integrations with major e-commerce platforms like Shopify
- −Basic analytics; lacks deep reporting on deliverability or heatmaps
- −Slower interface performance reported by some users
- +Free plan available
- +Competitive pricing from $20/mo
- +Multiple pricing tiers (3 plans) to match different needs
At a Glance
Recent Price History
Flodesk removed the "Checkout" plan
Plan removed · May 30, 2026
Flodesk removed the "Email" plan
Plan removed · May 30, 2026
Flodesk lowered "Everything" from $64/mo to $54/mo (-16%)
Price change · May 30, 2026
Flodesk added a new "Pro" plan at $28/mo
Plan added · May 30, 2026
Flodesk added a new "Lite" plan at $25/mo
Plan added · May 30, 2026
Klaviyo added a new "Enterprise" plan (Custom pricing)
Plan added · May 26, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Flodesk
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4/5 · 255 reviews
- 4.Capterra·Capterra verified reviews · 4.2/5
- 5.TrustRadius·TrustRadius verified reviews
Sources & Data Trail · Klaviyo
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-26)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.6/5 · 1,349 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
