ActiveCampaign vs Flodesk

- ✦ Email Marketing
- ✦ Marketing Automation
- ✦ CRM & Sales

- ✦ Email Campaigns
- ✦ Beautiful Templates
- ✦ Workflows
ActiveCampaign and Flodesk are both Email Marketing tools. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose ActiveCampaign vs Flodesk
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Conditional Content sorts contacts by last-open date and routes dormant subscribers into personalized win-back sequences, cutting wasted send volume by 35-40% while preserving.
CRM & Sales tags contacts by deal stage and renewal date, routing high-value prospects to executive nurture and at-risk accounts into re-engagement flows - without manual list pulls.
Landing Pages lets creators deploy opt-in pages in under 30 minutes and feeds captured emails into Workflows for automated nurture - no developer required.
Checkout Pages handle digital product sales natively, segmenting customers by purchase type and routing them into post-sale onboarding Workflows automatically.
Forms & Pop-ups collect attendee data at registration, with conditional segmentation routing each group into relevant pre-event sequences by ticket tier.
Workflows fire content delivery when a Checkout Page purchase completes, auto-gating files by date and moving customers into exclusive upsell segments.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Starter
$15/moBest for: This plan is for businesses just beginning their email marketing journey
- ✓Email Marketing
- ✓Marketing Automation
- ✓Subscription Forms (basic/inline)
- ✓Site Tracking
- ✓API & Webhooks
Plus
$49/moBest for: Designed for growing businesses needing more advanced automation and segmentation
- ✓All Starter features
- ✓Unlimited automation actions
- ✓Landing Pages
- ✓Built-in Sales CRM
- ✓Lead Scoring
Pro
$79/moBest for: Ideal for established businesses seeking sophisticated CRM, lead scoring, and advanced reporting
- ✓All Plus features
- ✓Predictive Sending AI
- ✓Conditional Content
- ✓Advanced Segmentation
- ✓Advanced Reporting & Analytics
Enterprise
$145/moBest for: Tailored for large organizations requiring dedicated support, custom integrations, and high volume sending
- ✓All Pro features
- ✓Custom Reporting
- ✓Custom Objects
- ✓Single Sign-On (SSO)
- ✓Uptime SLA
Free
FreeBest for: This plan is ideal for users who want to explore Flodesk's basic features and interface before committing
- ✓Signup forms
- ✓Landing pages
- ✓Link-in-bio pages
- ✓Audience segmentation
- ✓Designer email templates
Lite
$25/moBest for: The Lite plan is perfect for individuals or small businesses just starting with email marketing
- ✓Unlimited emails
- ✓Forms and landing pages
- ✓Analytics & reporting
- ✓1 automation workflow
- ✓Audience segmentation
Pro
$28/moBest for: Choose Pro if you need more advanced features and automation capabilities for a growing audience
- ✓Unlimited emails
- ✓Unlimited workflows
- ✓Advanced analytics
- ✓Remove Flodesk branding
- ✓1 checkout flow
Everything
$54/moBest for: The Everything plan is designed for established businesses requiring a comprehensive suite of tools
- ✓Unlimited emails
- ✓Unlimited workflows
- ✓Advanced analytics
- ✓Remove Flodesk branding
- ✓Unlimited checkouts
Capability Breakdown
7 differences found across 18 standardized features
- •Email Marketing
- •Marketing Automation
- •CRM & Sales
- •Landing Pages
- •Forms
- •Segmentation
- •Conditional Content
- •Split Testing
- •Predictive Sending
- •Lead Scoring
- •SMS Marketing
- •Site Tracking
- •Event Tracking
- •900+ Integrations
- •Reporting
- •Abandoned Cart Emails
- •Affiliate Management
- •Auto Responder
- •Automated Workflows
- •Behavioral Targeting
- •Contact Scoring
- •Conversion Tracking
- •Custom Fields
- •Custom Templates
- •Dynamic Content
- •Email Client Preview
- •Email List Cleaning
- •Email Personalization
- •Email Preview Text
- •Email Scheduling
- •Email Templates
- •Event Based Triggers
- •Facebook Integration
- •Geo Location Targeting
- •Google Analytics Integration
- •Hyper Personalization
- •Image Hosting
- •Inbox Preview
- •Link Tracking
- •List Segmentation
- •Mobile Optimization
- •Multiple Winners
- •Newsletters
- •Personalization Tokens
- •Pipeline Management
- •Popup Forms
- •Responsive Design
- •Revenue Tracking
- •Active Intelligence AI
- •Predictive content
- •Advanced segmentation
- •Attribution tracking
- •WhatsApp marketing
- •Shared team inbox
- •Broadcast messaging
- •Custom objects
- •SSO
- •CRM integration
- •Ecommerce integration
- •14-day free trial
- •Email Campaigns
- •Beautiful Templates
- •Workflows
- •Forms & Pop-ups
- •Landing Pages
- •Checkout Pages
- •Digital Products
- •Segmentation
- •Analytics
- •A/B Testing
- •Link Actions
- •Custom Fonts
- •Integrations
- •Mobile Optimized
- •Flat-rate Pricing
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (4 plans) to match different needs
- +AI-powered features built in
- −AI is upcoming, so for reporting and dashboarding, it would be nice to have some AI integrated into the system.
- +Visually stunning, design-forward email templates
- +Unlimited subscribers and sends on all paid plans
- +Built-in checkout and sales pages for direct monetization
- +Intuitive visual workflow builder for automations
- +Flat-rate pricing model avoids subscriber-based cost increases
- −Limited A/B testing capabilities (subject lines only)
- −Fewer advanced segmentation and tagging options than competitors
- −No native integrations with major e-commerce platforms like Shopify
- −Basic analytics; lacks deep reporting on deliverability or heatmaps
- −Slower interface performance reported by some users
At a Glance
Recent Price History
Flodesk removed the "Checkout" plan
Plan removed · May 30, 2026
Flodesk removed the "Email" plan
Plan removed · May 30, 2026
Flodesk lowered "Everything" from $64/mo to $54/mo (-16%)
Price change · May 30, 2026
Flodesk added a new "Pro" plan at $28/mo
Plan added · May 30, 2026
Flodesk added a new "Lite" plan at $25/mo
Plan added · May 30, 2026
ActiveCampaign updated "Plus" from $49/mo to Custom
Price change · May 28, 2026
ActiveCampaign updated "Starter" from $15/mo to Custom
Price change · May 28, 2026
ActiveCampaign updated "Enterprise" from $145/mo to Custom
Price change · May 28, 2026
ActiveCampaign removed the "WhatsApp Plus" plan
Plan removed · May 28, 2026
ActiveCampaign removed the "WhatsApp Pro" plan
Plan removed · May 28, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · ActiveCampaign
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.5/5 · 14,682 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
Sources & Data Trail · Flodesk
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4/5 · 255 reviews
- 4.Capterra·Capterra verified reviews · 4.2/5
- 5.TrustRadius·TrustRadius verified reviews
