Is Amplitude better than Heap in 2026?

It depends on your needs. Both rated 4.5/5 by users. Amplitude excels at digital analytics platform for product intelligence and growth, while Heap focuses on product analytics with automatic event capture for web and mobile. Amplitude starts at $49/mo; Heap starts at free tier.

Which is cheaper, Amplitude or Heap?

Amplitude starts at $49/mo; Heap starts at free tier. Amplitude has a free plan, and Heap also offers a free tier.

Can I migrate from Amplitude to Heap?

Most users can switch between these tools. Heap supports data import from Amplitude. Plan 1-3 days for migration depending on data volume and team size.

What are the key differences between Amplitude and Heap?

Amplitude uniquely offers Product Analytics, Retention, Predictions. Heap uniquely offers Autocapture, Retention Analysis, Heatmaps. Both share 9 features including Funnels, Cohort Analysis, A/B Testing. Amplitude starts at $49/mo; Heap starts at free tier. Founded in 2012 and 2013 respectively.

When was this Amplitude vs Heap comparison last updated?

This comparison was last updated on May 13, 2026. We review and refresh our comparisons regularly to reflect the latest pricing, features, and ratings from Amplitude and Heap.

Home›Analytics & BI›Compare›Amplitude vs Heap

Updated May 13, 2026 · Independent Analysis

AmplitudevsHeap

Capability Overview

Amplitudevs Heap

★ 4.5/5+0.1 vs Heap

Only in Amplitude

✦ Product Analytics
✦ Retention
✦ Predictions

✓ Free planFrom $49/mo3,000+ companies users · est. 2012

View Full Review Try Amplitude Free

Heapvs Amplitude

★ 4.4/5-0.1 vs Amplitude

Only in Heap

✦ Autocapture
✦ Retention Analysis
✦ Heatmaps

✓ Free plan10k+ companies users · est. 2013

View Full Review Try Heap Free

Pricing Features Pros & Cons At a Glance FAQ Related

Pricing Intelligence

Amplitude Plans

Free tier available

Starter0

Free

• Unlimited events
• Unlimited users
• Core analytics features

GrowthBest Value

$49/mo

• Advanced analytics
• Behavioral cohorts
• A/B testing

Enterprise

Custom

• Custom pricing
• SSO
• Premium support

Full Amplitude Pricing Breakdown →

Heap Plans

Free tier available

Free0

Free

• Up to 10k sessions/mo
• Core analytics
• Autocapture

Growth

Custom

• Custom volume
• Heatmaps
• Session replay

Pro

Custom

• Advanced analytics
• Data warehouse sync
• Priority support

Full Heap Pricing Breakdown →

Feature Matrix

1 differences found across 15 standardized features

Feature

Amplitude

Heap

Heatmaps

✗

✓

Total (raw)

Pros & Cons Face-Off

Evaluative strengths and weaknesses — not feature lists

Amplitude

Pros

+Powerful behavioral analytics
+Free starter tier
+Built-in experimentation platform
+Great for PLG companies

Cons

−Expensive at enterprise scale
−Complex pricing model
−Steeper learning curve

Heap

Pros

+Automatic event capture without code
+Retroactive analysis capability
+Comprehensive product analytics
+Strong heatmaps and session replay

Cons

−Pricing not transparent
−Can be slow with large datasets
−Steeper setup for mobile

At a Glance

User Rating

4.5/5vs4.4/5

Amplitude

▲

Heap

Starting Price

$49/movsFree tier

Amplitude

▲

Heap

Feature Count

15 featuresvs15 features

Amplitude

Heap

User Base

3Kvs10

Amplitude

▲

Heap

Frequently Asked Questions

Related Comparisons

Amplitude vs PostHog →Amplitude vs Mixpanel →Amplitude vs Plausible Analytics →Heap vs Fathom Analytics →Heap vs Metabase →Amplitude Alternatives →Heap Alternatives →

Authored by ComparEdge Editorial·Reviewed by ComparEdge EditorialExpert verified·Updated May 13, 2026·Our methodology