HeyGen Pricing: Plans & Cost Calculator 2026
Creator at $29/mo is the go-to choice, sitting between the basic free tier and the $149/mo Business plan across 4 total tiers.
HeyGen plans and pricing
Free
FreeBest for: Creators & marketers testing AI tools
- ✓3 videos/month
- ✓1-minute max video length
- ✓720p resolution
- ✓Watermark
Creator
$29/moBest for: Solo creators
- ✓See what you can get with 600 credits:
- ✓Video Generation:
- ✓Videos up to 30 mins
- ✓1080p video export
- ✓Extended Avatar IV video generation
Pro
$49/moBest for: Advanced individuals at scale
- ✓See what you can get with 1 000 credits
- ✓Video Generation:
- ✓Videos up to 30 mins
- ✓4K video export
- ✓Extended Avatar IV video generation
Business
$149/user/moBest for: Teams and businesses
- ✓See what you can get with 1 500 credits
- ✓Video Generation:
- ✓Videos up to 60 mins
- ✓4k video export
- ✓Faster video processing
HeyGen pricing: the quick answer
HeyGen runs from free to $149 per month as of July 7, 2026, across five subscription plans, with a free tier. Plans: Free (free, 3 videos/mo), Creator at $29/mo ($24 billed annually), Pro at $49/mo ($40.67 billed annually), Business at $149/user/mo ($119 billed annually), and Enterprise on custom pricing. Each plan is really a credit wallet: Creator holds 600 credits, Pro 1,000, Business 1,500, and running dry mid-month means buying top-ups. Extra Business seats run $20 per seat monthly. The API bills separately.
- FreeFree
- Creator$29/mo
- Pro$49/mo
- Business$149/user/mo
- EnterpriseCustom
- HeyGen API Pay-As-You-GoCustom
- HeyGen API EnterpriseCustom
At $29/mo to start, HeyGen sits 93% above the $15/mo median across 11 ai video tools tools we track.
HeyGen cost calculator
What HeyGen really costs
The plan price buys a fixed monthly credit wallet, not unlimited video. Run past your credits, add seats, or hit the API, and the bill grows beyond the sticker.
Pricing Expert Take
Independent analysis · HeyGen
Value Analysis
HeyGen's entry-level Creator plan starts at $29/mo, aligning almost perfectly with the category median of $29.99/mo. While the Creator plan unlocks watermark removal and one custom avatar, heavy users will quickly outgrow its 200 premium credits, forcing a jump to the Pro plan at $49/mo or the Business plan at $149/mo. For high-volume creators requiring daily long-form content, the pricing scales aggressively, with a 12-minute daily video volume pushing costs to $370/mo. The tool offers premium avatar quality, but the steep price jumps make it a luxury option for independent creators.
Hidden Costs
- Credit limitations on the Creator ($29/mo) and Pro ($49/mo) plans require purchasing additional premium credit packs once monthly limits are reached.
- High-volume API usage requires moving to the expensive API Scale plan, which starts around $330/mo.
Red Flags
Users report severe billing friction, including unexpected charges, unresponsiveness from support after billing issues, and credit allocation errors. The platform's billing system has left multiple customers feeling misled regarding how credits are consumed and renewed.
"HeyGen Ghosted Me After Charging $149"
"both tools have billing, refund and credit issues."
G2
"Your pricing clearly advertises... STOP WASTING PEOPLES TIME HEYGEN"
Based on analysis of recent Reddit and G2 discussions.
Green Wins
The Creator plan at $29/mo offers real-time video translation with accurate lip-syncing.
- Real-time video translation with accurate lip-syncing
- Custom avatar creation from a single photo or video
- Extensive library of 300+ voices in 40+ languages
User Voices
"HeyGen Avatar V works out to $370/mo at this volume. Not viable."
"highly recommended if you don't have enough budget to hire editor"
"We are on the API Scale plan, paying around $330 per month"
"For the $30 subscription, you get priority on the first 30 videos."
Verdict
Solopreneurs and casual creators should stick to the Creator plan at $29/mo to test the waters, while teams needing collaboration and cloned voices must budget for the Business plan at $149/mo. If you need a more budget-friendly avatar platform with structured plans, consider Synthesia starting at $19/mo.
HeyGen price history
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Frequently asked questions
How does HeyGen pricing compare?
See how HeyGen's 7 pricing plans stack up against similar AI Video Tools tools.
Research Reports
Sources & Data Trail · HeyGen
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified user reviews · 4.8/5 · 1,574 reviews
- 4.Capterra·Capterra verified user reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews