ClickFunnelsWebsite Builders
Oleh KemClickFunnels Pricing and Plans in August 2026: Launch, Scale, Optimize and Dominate Costs
ClickFunnels costs $97 a month on Launch, $197 on Scale and $297 on Optimize, or $81, $164 and $248 billed annually as of . Dominate is annual only at $5,997 a year. There is no free plan, just a 14-day trial, and every tier is flat for the whole account.
The tiers sell capacity, not features. Every tier carries the same sixteen bundled apps; what moves is the account's room: 10,000 contacts and 50,000 emails a month on Launch, up to 400,000 contacts and 1.2 million emails on Dominate. Your list picks the tier, not your team.
This page prices the four published tiers at your own volumes: the contact ceilings that force the next tier, the promo label on the funnel allowance, and where a $97 entry lands in a category whose middle is $15. Every figure was read off ClickFunnels' own pricing page in .
This page prices ClickFunnels, the funnel builder and marketing suite from ClickFunnels LLC, in its current generation. Vendor material sometimes calls it ClickFunnels 2.0.
filled dot = rate the vendor publishes · hollow dot = quote only
filled dot = rate the vendor publishes · hollow dot = quote only
The rate is the easy part. There is no $0 tier here, and the bill starts the day you do.
Month to month, cancel any time. Free does not move with the cycle.
The three plans, the caps that end each one, and what the annual cycle saves.
ClickFunnels pricing plans: $97 to $297 a month, and one annual-only tier
Features
Features
Features
Features
Rates read off the vendor's pricing page; annual figures are the published totals, not derivations.
Vendor pricing pageClickFunnels plan steps: each rung buys room, from 10,000 contacts to 400,000
Four steps, and every one of them buys room rather than features.
Published totals by cycle. The bundle never changes across the four tiers; the ceilings do.
What ClickFunnels costs your account: $81 to $297, and one $5,997 year
What your line costs on the published rates
The flat rate covers the whole account at this size. What moves next is a ceiling, not a seat count.
Read against 5 dated checks of the vendor's own page.
Where the bill sits above the advertised rate
Monthly keeps the exit open at $97, $197 or $297; the published totals live on the annual path.
What is in your bill that the advertised rate does not price
50,000 sends a month on Launch, 300,000 on Scale, 750,000 on Optimize, 1.2 million on Dominate. A weekly campaign to a full list spends most of the allowance.
Launch holds five custom domains. From Scale upward the count is unlimited, which quietly matters to anyone running one funnel per brand.
Where your rate sits against the category
That entry sits far above the $18 middle of the 21 builders we price. The bundle is the argument for the gap.
Above the category's published range. The bundled stack is the whole case for the premium.
Launch to Dominate straddles the category's top: street money at entry, enterprise money at the last rung.
The configuration we would sign off
Take the tier whose ceilings your list clears with a year of growth to spare.
Fine today, tight within the year at normal list growth.
The calculator reads the four published tiers only: flat rates, fixed ceilings, no per-seat arithmetic to model.
Open clickfunnels.com pricingWhich ClickFunnels plan you need: the 10,000-contact line answers first
| Your case | Plan | Why this one |
|---|---|---|
| One business, one list, getting a funnel liveA first product launchA lead magnet feeding one email list | Launch $97 a month | Or $81 on the annual path, a published year of $972. It buys room for 10,000 contacts, 50,000 emails a month, five custom domains and two team members. The full app bundle is already here. The tier ends when the list does: contact 10,001 is a Scale conversation, whatever your revenue looks like. |
| A list past ten thousand, or a build that needs codeCustom scripts on funnel pagesA webhook into the CRM | Scale $197 a month | $164 on annual billing, $1,968 for the published year, and the step is $996 at those totals. Capacity is the headline: 75,000 contacts and 300,000 emails a month. The quieter half matters more to builders: full API access, webhooks and the custom code editor live here and not below, and domains stop being counted. |
| A marketing team running several propertiesTen workspaces for ten offersA list in six figures | Optimize $297 a month | $248 on annual billing, $2,976 for the published year, with 150,000 contacts, 750,000 emails a month, ten workspaces and ten team members included. On a full team the annual path works out at $24.80 a head, on a plan that never counts heads. Buy it for the volume; the feature list stopped growing a tier ago. |
| Volume that would break the tiers belowA 400,000-contact listOver a million sends a month | Dominate $5,997 a year, annual only | There is no monthly path: one payment of $5,997. It holds 400,000 contacts, 1.2 million emails a month, twenty workspaces, twenty team members and three hours of private onboarding. Across twenty included seats that is $25 a head. The commitment is the price of the volume. |
ClickFunnels cost by list size: four ceilings from 10,000 to 400,000
Totals are the vendor's published figures for each cycle. Nothing here is multiplied out of a monthly rate.
ClickFunnels hidden costs: a promo label and five ceilings worth reading
Price check history
Each read of the published rates is on the record with its date. Across 5 of them the three plans held.
We watched from spring 2026 onward and claim nothing about the years before that. five reads, no movement.
Where this rate sits in the category
21 website builders tools priced by one method. Entry rates run $4.50 to $69 a month, and the middle sits at $18.
Every calibration point was read the same way and on the same pass, August 2026.
Six charges that sit outside the advertised rate
Sorted by how much each one adds once the site is live.Unlimited funnels wears a promo label
Every tier lists "Unlimited Funnels (Limited Time)". The vendor does not publish what the allowance becomes when the promotion ends, or when that is. An account built on dozens of funnels is betting its structure on a label the pricing page itself calls temporary.
The contact ceiling is the real upgrade trigger
10,000 contacts on Launch, 75,000 on Scale, 150,000 on Optimize, 400,000 on Dominate. The count is per account, and a growing list walks through those ceilings on its own schedule. Nothing in the published plans says what an overage costs; the next tier is the overage price.
Email volume is capped by tier
50,000 sends a month on Launch, 300,000 on Scale, 750,000 on Optimize, 1.2 million on Dominate. A weekly campaign to a full Launch list already spends 40,000 of the 50,000. The email ceiling and the contact ceiling usually argue for the same upgrade, which is the design.
Nothing here is free, at any tier
No free tier exists; the range starts at $97 a month, or $81 on annual billing. The trial runs 14 days, and the vendor's own FAQ lists a 30-day money-back guarantee as a topic. A trial that converts becomes at least $972 a year on the annual path.
Dominate takes one cheque
The top tier is annual only: $5,997 up front, no monthly equivalent sold. The three tiers below all offer both cycles. A buyer who needs Dominate volume but pays monthly does not have a plan to buy.
AI words are metered per tier
1 million words a month on Launch, 2 million on Scale, 5 million on Optimize, 10 million on Dominate. No overage rate is published for the AI allowance either. It climbs tier by tier like everything else, which makes heavy AI drafting one more reason the account drifts upward.
What ClickFunnels does not publish
Each line below was looked for on the vendor's page and is not there. That too is a reading.
- 01What the funnel allowance becomes when the Limited Time label ends. No successor terms appear anywhere on the page.
- 02An overage price for contacts, emails or AI words. The next tier is the only remedy the page offers.
- 03A monthly path to Dominate. The tier exists only as a $5,997 year.
- 04Anything above 400,000 contacts. Dominate is the last tier, and no contact-sales plan is published beyond it.
ClickFunnels billing and commitment terms
| Flat rate | One price for the whole account. Team members are included by tier, not sold as seats. |
| Contact | One person in the account's list. The per-tier ceilings, 10,000 to 400,000, are what the tiers really sell. |
| Workspace | A separate working area inside the account: one on Launch, up to twenty on Dominate. |
| Team member | An included login. Two on Launch, five on Scale, ten on Optimize, twenty on Dominate. |
| Limited Time | The label on the unlimited funnel allowance. No end date or successor terms are published. |
| Annual only | How Dominate is sold: one $5,997 payment, with no monthly cycle offered. |
ClickFunnels pricing vs WordPress, Bubble and FlutterFlow: $81 meets $4 to $59
Three builders from the same shelf, priced at the jobs people actually hire them for.
| The job | ClickFunnels | The rival | Our verdict on this job |
|---|---|---|---|
| A landing page with a checkoutOne product, one page, payments on it, no list engine to speak of. | Launch $97/mo= $97 a month for youthe whole suite rides along | WordPress.com $80.5/site/mo= $80.50 a month for youcommerce tier, first-year rate | WordPress.com, by the door priceWordPress.com Commerce enters at $45 against $81 for the suite. For one page with a till, the cheaper door wins; funnel logic is what the $81 is actually buying. |
| A funnel feeding a 20,000-contact listOpt-in, email sequence, checkout: the core case, at a mid-size list. | Scale $197/mo= $197 a month for youroom to 75,000 contacts | Bubble $249/mo= $249 a month for youapp platform; email is plumbing you build | ClickFunnels on fitBubble Growth is $209 against $164, and neither email nor funnels come assembled on it. The job this product was built for is the one it keeps. |
| An app with custom logic behind the pagesReal application behaviour: accounts, data, conditional flows. | Scale $197/mo= $197 a month for youcode editor and API, inside the funnel frame | FlutterFlow $80/user/mo= $80 a month for youbuilds the application itself | FlutterFlow on scopeFlutterFlow Growth at $60 builds applications; ClickFunnels runs funnels with code allowed at the edges. Past the landing page, the app tool is the right spend. |
Switching to ClickFunnels: three steps each from WordPress, Bubble or FlutterFlow
Three moves in, priced from each pair's published rates.
WordPress.com
WordPress.com runs $10.50 a month against $97 for ClickFunnels Launch.WordPress bills for a site; ClickFunnels bills for list room. Rebuild the funnel pages first and move the domain last, once the checkout takes a live payment.
- Export the posts you keep; funnel pages rebuild here rather than import.
- Recreate the checkout in the store and run one live payment through it.
- Point the domain last, once the funnel takes traffic without redirects.
Bubble
Bubble runs $69 a month against $197 for ClickFunnels Scale.Bubble holds your app logic, and only the marketing pages move cleanly. Rebuild the funnel here, keep the app where it lives, and split the traffic at the router.
- Split the build on paper: the app stays, the marketing pages move.
- Rebuild the funnel here and wire the email sequence to the same list.
- Route traffic at the domain level and keep the Bubble app on its own path.
FlutterFlow
FlutterFlow runs $39 a month against $197 for ClickFunnels Scale.FlutterFlow ships apps, not funnels. Bring the landing flow over first, test the checkout on a real card, and leave the app build untouched.
- Bring the landing flow over first and leave the app build untouched.
- Test the checkout on a real card before pointing any campaign at it.
- Move the domain once analytics shows the funnel converting end to end.
Is ClickFunnels worth it: fair for a full stack, dear as a page builder
Updated
4.1 of 5
Capacity picks the tier here, and people are barely on the invoice. All four plans carry the same sixteen apps; what $97 to $297 a month buys is a bigger room: more contacts, more sends, more workspaces. That makes the bill predictable in one direction only. Features never force an upgrade, and a growing list always does.
Against its category the entry is steep: $97 a month where the middle of the website builders we price is $18, and still $81 on the annual path. The gap is honest once you see what is bundled: the email platform, courses, community and checkout all ride the flat rate. Buy it when the list and the sends genuinely live inside. As a place to put a site, it is the most expensive door on the street.
The flat rate inverts on a full team. Twenty included seats on Dominate work out at $25 a head, and ten on Optimize at $24.80, which undercuts most per-seat pricing at those sizes. One person on Launch is the opposite case: $972 a year for capacity a solo list rarely fills. The emptier the room, the worse the deal.
- You need a website, not a funnel and a listthe middle of this category does that for $18 a month, and nothing in the bundle changes that arithmetic.
- Your list is small and stablethe capacity you are paying for sits empty, and the $97 entry buys headroom you never touch.
- You need top-tier volume on a monthly budgetDominate is one $5,997 cheque, and no monthly path to its ceilings exists.
- Your account depends on running many funnels foreverthe unlimited allowance is a limited-time label, and the vendor does not say what follows it.
ClickFunnels pricing FAQ: twelve answers, from the $972 year to the one cheque
10.1How much does ClickFunnels cost?
10.2Is ClickFunnels free?
10.3How much is ClickFunnels a year?
10.4What is the difference between ClickFunnels Launch and Scale?
10.5Does ClickFunnels charge per user?
10.6What happens when I hit the contact limit?
10.7Can I pay for ClickFunnels Dominate monthly?
10.8What does Unlimited Funnels Limited Time mean?
10.9How many emails can I send with ClickFunnels?
10.10Is ClickFunnels worth it?
10.11How much does ClickFunnels cost for a team of 10?
10.12Does the annual discount apply to Dominate?
Where these ClickFunnels prices come from: five dated reads of the plans page
Three documents, and what each one was read for.
- clickfunnels.com/pricingAll three plans, both billing cycles, the page and block caps
- ComparEdge open pricing dataEntry rates for the rest of this category
- our dated price recordEvery dated check recorded against this product
Last verified August 4, 2026. Rates change without notice, so confirm at clickfunnels.com/pricing before you commit.
ComparEdge is an independent platform and is not affiliated with ClickFunnels. We take no payment for placement and no payment from the vendors we check. Rates change without notice, which is exactly why we date every read and keep the ones that came before.
Where to go next on ClickFunnels
Looking for what each plan actually includes? The ClickFunnels review goes through the tiers feature by feature. Want every rival in this category priced the same way? The Website Builders rankings price them all by one method. Still weighing another option? The alternatives page puts ClickFunnels next to each of them.