Campaign Monitor vs Kit (ConvertKit)
- ✦ Email Campaigns
- ✦ Drag-and-Drop Builder
- ✦ Beautiful Templates
- ✦ Email Broadcasts
- ✦ Visual Automations
- ✦ Landing Pages
Campaign Monitor and Kit (ConvertKit) are both Email Marketing tools. Campaign Monitor starts at $12/mo, Kit (ConvertKit) at $39/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Campaign Monitor vs Kit (ConvertKit)
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
The Drag-and-Drop Builder and Beautiful Templates let marketing teams design and deploy launch announcements across segmented user tiers in hours, not days.
Segmentation flags subscribers inactive 60+ days; Visual Automations fire a 3-email re-engagement sequence before removal, keeping deliverability above 98% without manual list.
Personalization and Segmentation identify churned $500+ customers for dynamic win-back campaigns referencing their last feature or purchase pattern.
A/B Testing compares two pricing variants on 5,000 subscribers, with click-through and conversion data locking in the winner before the full 50,000-person send.
Automation staggers welcome sequences across delivery windows and monitors bounce rates in real-time, protecting inbox placement above 95% during signup spikes.
Subscriber Tagging groups readers by content clicks; Visual Automations assign each segment its own Email Broadcast cadence, reducing unsubscribes by 30-40% compared to full-list.
Digital Products sells downloads and courses directly to subscribers; Segmentation then moves buyers out of pre-purchase nurture and into onboarding the moment payment completes.
Creator Profile gates exclusive essays and early access behind a Sign-up Form; Subscriber Tagging then marks each subscriber as premium and triggers bonus content delivery.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Campaign Monitor Plans
Paid plans only
Lite
$12/moBest for: 500 contacts, 2500 emails/mo
- ✓Up to 500 contacts
- ✓2,500 emails per month
- ✓Drag-and-drop email builder
- ✓Responsive templates
- ✓Basic segmentation
Essentials
$29/moBest for: 500 contacts, Unlimited emails, Automation
- ✓Up to 500 contacts
- ✓Unlimited emails per month
- ✓Automated email journeys
- ✓A/B testing
- ✓Send-time optimization
Premier
$159/moBest for: 500 contacts, Phone support, Advanced analytics
- ✓Up to 500 contacts
- ✓Unlimited emails per month
- ✓Premier email and phone support
- ✓Advanced link tracking
- ✓Email section locking
Kit (ConvertKit) Plans
Free tier available
Newsletter
FreeBest for: This free plan is ideal for beginners to start building an audience and sending basic emails
- ✓Unlimited landing pages
- ✓Unlimited forms
- ✓Unlimited broadcasts
- ✓Audience tagging & segmentation
- ✓Sell digital products
Creator
$39/moBest for: At $39/mo, this plan is best for growing creators needing advanced automation, integrations, and migration services
- ✓All Newsletter features
- ✓Unlimited visual automation funnels
- ✓Automated email sequences
- ✓Free migration from another tool
Creator Pro
$79/moBest for: Priced at $79/mo, Creator Pro suits established creators requiring advanced reporting, subscriber scoring, and priority support
- ✓All Creator features
- ✓Advanced reporting
- ✓Subscriber scoring
- ✓Facebook custom audiences
Capability Breakdown
8 differences found across 18 standardized features
- •Email Campaigns
- •Drag-and-Drop Builder
- •Beautiful Templates
- •Automation
- •Segmentation
- •Personalization
- •A/B Testing
- •Analytics
- •Sign-up Forms
- •Transactional Email
- •SMS
- •Link Review
- •Integrations
- •API
- •Custom Branding
- •Email Broadcasts
- •Visual Automations
- •Landing Pages
- •Sign-up Forms
- •Subscriber Tagging
- •Segmentation
- •Creator Profile
- •Digital Products
- •Newsletter Referrals
- •A/B Testing
- •Deliverability Reporting
- •Integrations
- •API
- •Templates
- •RSS-to-Email
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Visually stunning, design-led email templates
- +Intuitive drag-and-drop builder is exceptionally easy to use
- +Link Review tool automatically finds and flags broken links
- +Robust segmentation options based on user behavior and data
- +Strong deliverability reputation ensures emails reach the inbox
- −Limited native integrations compared to competitors like Mailchimp
- −No landing page builder included in any plan
- −Automation features are basic until you reach the expensive Premier plan
- −Pricing becomes less competitive for lists over 10,000 subscribers
- −Forms are functional but lack advanced customization options
- +Creator-focused features like paid newsletters and digital product sales
- +Powerful, tag-based subscriber segmentation for targeted campaigns
- +Visual automation builder is intuitive for creating complex funnels
- +Excellent deliverability rates specifically for creator content
- +Generous free plan for up to 1,000 subscribers with landing pages
- −Limited A/B testing capabilities beyond subject lines
- −Email template editor is basic, lacking advanced design options
- −Pricing becomes expensive as your subscriber list grows
- −No built-in CRM functionality for advanced sales tracking
- −Reporting and analytics are less detailed than competitor platforms
At a Glance
Recent Price History
Kit (ConvertKit) raised "Creator Pro" from $59/mo to $79/mo (+34%)
Price change · May 30, 2026
Kit (ConvertKit) raised "Creator" from $29/mo to $39/mo (+34%)
Price change · May 30, 2026
Kit (ConvertKit) lowered "Creator" from $33 to $29/mo (12%)
Price change · May 21, 2026
Kit (ConvertKit) removed the "Pro" plan
Plan removed · May 21, 2026
Kit (ConvertKit) added a new "Creator Pro" plan at $59/mo
Plan added · May 21, 2026
Frequently Asked Questions
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Sources & Data Trail · Kit (ConvertKit)
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- 2.Official Website·Official vendor website
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