Ahrefs Pricing History and Changes
Manually verified audit trail of all pricing changes, plan updates, and feature additions
August 5, 2026
Verified
Lite
Ahrefs "Lite" changed from $129 to $108
$129/mo→$108/mo ↓
Verified
Standard
Ahrefs "Standard" changed from $249 to $208
$249/mo→$208/mo ↓
Verified
Advanced
Ahrefs "Advanced" changed from $449 to $374
$449/mo→$374/mo ↓
June 3, 2026
Plan Removed
Free
The "Free" plan left our Ahrefs record
Plan Added
Ahrefs FreeFree
Ahrefs added a new "Ahrefs Free" plan at $0/mo (Free)
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Verified
Enterprise
Ahrefs updated "Enterprise" from Custom to $1499/mo
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