Moosend vs Sender
Moosend and Sender are both Email Marketing tools. Moosend starts at $9/mo, Sender at $7/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Moosend vs Sender
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Segmentation groups new accounts by first feature adopted, with Personalization tokens surfacing relevant tips per use case to cut time-to-value by 3-5 days.
Segmentation routes mobile contacts to SMS workflows and desktop users to email nurture, with Automation executing the logic for device-matched campaigns.
Forms capture landing page submissions, routing high-intent leads to sales within 2 hours while mid-intent prospects enter a 14-day product education sequence.
A/B Testing splits audiences by purchase history - power users see premium pricing, free-trial users see discounts - with conversion lift measured within 48 hours.
Reporting dashboards identify top-LTV email campaigns, then Marketing Automation auto-escalates customers with 3+ purchased add-ons into upsell sequences.
The Drag-and-Drop Editor cuts campaign design from hours to under 10 minutes - duplicate a template, swap copy blocks, and adjust CTAs without touching code.
Pricing Comparison & PlansHigh· Verified Jul 2, 2026
Moosend Plans
Paid plans only
Pro
$9/moBest for: Affordable email marketing
- ✓Unlimited Email Campaigns/Sends
- ✓Marketing Automation
- ✓Landing Pages
- ✓Subscription Forms
- ✓SMTP Server
Free Trial
Contact SalesBest for: Try before commit
- ✓email builder, templates, AI Writer, automations, segmentation, landing pages & forms
- ✓email & live-chat support
- ✓2 team members
- ✓1 published automation
- ✓1 unpublished form + 1 unpublished landing page
Sender Plans
Free tier available
Free Forever
FreeBest for: Businesses just starting out
- ✓Email newsletters
- ✓Email automation
- ✓Landing pages
- ✓Signup forms & popups
- ✓Transactional emails
Capability Breakdown
6 differences found across 18 standardized features
- •Email Campaigns
- •Marketing Automation
- •Landing Pages
- •Forms
- •Segmentation
- •Personalization
- •A/B Testing
- •Reporting
- •Real-time Analytics
- •Transactional Email
- •Integrations
- •Templates
- •Drag-and-Drop Editor
- •API
- •Product Recommendations
- •Email Campaigns
- •SMS Marketing
- •Automation
- •Pop-ups & Forms
- •Segmentation
- •Drag-and-Drop Editor
- •Templates
- •Analytics
- •Heatmap
- •A/B Testing
- •Integrations
- •API
- •High Deliverability
- •Transactional Emails
- •Push Notifications
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +API access for custom integrations
- +AI-powered features built in
- +Generous free plan with all features, up to 15,000 emails/mo
- +Integrated email, SMS, and push notifications on all plans
- +Free plan includes advanced automation and segmentation features
- +Simple, drag-and-drop editor for emails and pop-ups
- +Pay-as-you-go credits available for infrequent senders
- −Limited native integrations compared to larger competitors
- −Reporting and analytics are functional but lack deep insights
- −No dedicated landing page builder included in the platform
- −User interface can feel basic and less polished than premium tools
- −A/B testing is limited to subject lines and sender info only
At a Glance
Recent Price History
Moosend added the "Free Trial" plan
Plan added · Jun 28, 2026
Moosend removed the "Pay-as-you-go" plan
Plan removed · Jun 28, 2026
Moosend added a new "Pay-as-you-go" plan (Custom pricing)
Plan added · Jun 2, 2026
Moosend added a new "Moosend+" plan (Custom pricing)
Plan added · Jun 2, 2026
Sender removed the "Enterprise" plan
Plan removed · May 30, 2026
Sender lowered "Professional" from $35/mo to $14/mo (-60%)
Price change · May 30, 2026
Sender lowered "Standard" from $15/mo to $7/mo (-53%)
Price change · May 30, 2026
Sender raised "Standard" from $10 to $15/mo (50%)
Price change · May 21, 2026
Sender removed the "Free" plan
Plan removed · May 21, 2026
Frequently Asked Questions
Related Comparisons
Moosendfrom $9/mo
SenderFree · from $7/moSources & Data Trail · Moosend
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 738 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5
Sources & Data Trail · Sender
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-07-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 246 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews