Ghost vs Strikingly

- ✦ Blog Publishing
- ✦ Memberships & Subscriptions
- ✦ Custom Themes

- ✦ One-Page Builder
- ✦ Templates
- ✦ E-Commerce
Ghost and Strikingly are both Website Builders tools. Ghost starts at $18/mo, Strikingly at $12/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Ghost vs Strikingly
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Ghost's Memberships & Subscriptions handle recurring billing natively, with Analytics surfacing churn and free-to-paid conversion rates in one dashboard.
Ghost's SEO Tools configure meta descriptions and structured data from within the editor. Automatic XML sitemaps help technical posts rank without extra plugin overhead.
Native Analytics shows which posts drive member signups and which newsletter segments open most - so content strategy stays grounded in real engagement data.
Ghost's API powers custom publishing workflows: push posts from external tools, sync subscribers to CRMs, or trigger webhooks when members join.
Strikingly's Sign-Up Forms embed in one-page sites and route submissions directly to automation platform or custom webhooks - no backend code or middleware configuration needed.
Strikingly's E-Commerce feature supports 50-500 SKUs on a single optimized page. Payment processing activates immediately - no configuration or webhook setup required.
Pricing Comparison & PlansHigh· Verified May 30, 2026
Starter
$18/moBest for: $15/mo (billed yearly) gets you 1 staff user, Custom domain, Email newsletter, 1,000 members
- ✓Website & blog
- ✓Basic membership
- ✓Custom domain
- ✓Email newsletters
- ✓SEO tools
Publisher
$35/moBest for: $29/mo (billed yearly) gets you 3 staff users, Custom themes, Paid subscriptions, 1,000 members
- ✓All Starter features
- ✓Paid memberships
- ✓Advanced membership options
- ✓Email automation
- ✓Custom themes
Business
$239/moBest for: $249/mo (billed yearly) gets you 15 staff users, Priority support, 10,000 members
- ✓Premium themes
- ✓Advanced integrations
- ✓Priority support
- ✓Enhanced analytics
Enterprise
Contact Sales- ✓Dedicated support
- ✓Custom contract
- ✓Scaling assistance
Free
FreeBest for: Ideal for testing the platform or creating a basic personal page
- ✓Strikingly.com subdomain
- ✓Unlimited free sites
- ✓500 MB storage per site
- ✓5 GB monthly bandwidth
- ✓Sell 1 product
Limited
$12/moBest for: individuals needing a custom domain and basic site
- ✓Connect custom domain
- ✓Free domain for 1 year
- ✓Free SSL for custom domain
- ✓2 Limited sites
- ✓1 GB storage per site
Pro
$20/moBest for: Suitable for small businesses requiring more advanced features and multiple sites
- ✓3 Pro sites
- ✓Connect custom domain
- ✓Free SSL for custom domain
- ✓Free domain for 1 year
- ✓20 GB storage per site
VIP
$59/moBest for: Designed for users who need priority support and advanced ecommerce
- ✓5 VIP sites
- ✓Connect custom domain
- ✓Free SSL for custom domain
- ✓Free domain for 1 year
- ✓100 GB storage per site
Capability Breakdown
8 differences found across 18 standardized features
- •Blog Publishing
- •Newsletter
- •Memberships & Subscriptions
- •Custom Themes
- •SEO Tools
- •Native Analytics
- •Custom Domain
- •API
- •Integrations
- •Email Newsletters
- •Paid Content
- •Open Source
- •Markdown Editor
- •Member Portal
- •Custom Code Injection
- •One-Page Builder
- •Templates
- •E-Commerce
- •Blog
- •Custom Domain
- •SSL
- •Analytics
- •Sign-up Forms
- •Membership
- •Mobile Optimized
- •Social Feed
- •Custom Code
- •Newsletter
- •Contact Forms
- •Simple Store
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Native memberships, subscriptions, and newsletters
- +Modern, fast tech stack (Node.js) for better site speed
- +Creator-first, non-profit model with no transaction fees
- +Clean, minimalist editor focused purely on writing
- +Fully open-source with robust API for custom development
- −Limited native e-commerce features beyond memberships
- −Smaller theme and plugin ecosystem compared to WordPress
- −Requires some technical comfort for self-hosting or advanced customization
- −Steeper pricing for official hosting than many shared hosting providers
- −No built-in visual page builder for complex, non-post layouts
- +Extremely intuitive editor optimized for single-page sites
- +Free plan includes a live site with 5GB monthly bandwidth
- +Simple Store e-commerce functionality on all paid plans
- +Built-in newsletter and audience management tools
- +Mobile app for on-the-go site editing and analytics
- −Limited design customization beyond pre-set templates
- −Poor SEO capabilities for content-heavy or multi-page sites
- −Cannot switch templates without rebuilding your site from scratch
- −Weak blogging features compared to dedicated platforms
- −Free/Limited plans force prominent Strikingly branding
At a Glance
Recent Price History
Ghost removed the "Team" plan
Plan removed · May 30, 2026
Ghost removed the "Creator" plan
Plan removed · May 30, 2026
Ghost lowered "Business" from $249/mo to $239/mo (-4%)
Price change · May 30, 2026
Ghost added a new "Publisher" plan at $35/mo
Plan added · May 30, 2026
Ghost raised "Starter" from $15/mo to $18/mo (+20%)
Price change · May 30, 2026
Strikingly raised "VIP" from $49/mo to $59/mo (+20%)
Price change · May 28, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · Ghost
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.1/5 · 39 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5
- 5.TrustRadius·TrustRadius verified reviews
- 6.PeerSpot·PeerSpot enterprise peer reviews
- 7.StackShare·StackShare developer community
Sources & Data Trail · Strikingly
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.1/5 · 39 reviews
- 4.Capterra·Capterra verified reviews · 4.3/5
