Brevo (Sendinblue) vs Moosend
- ✦ SMS Marketing
- ✦ WhatsApp Campaigns
- ✦ CRM
- ✦ Forms
- ✦ Personalization
- ✦ A/B Testing
Brevo (Sendinblue) and Moosend are both Email Marketing tools. Brevo (Sendinblue) starts at $9/mo, Moosend at $9/mo. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose Brevo (Sendinblue) vs Moosend
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Transactional Email routes receipts and shipping updates through a dedicated pipeline, keeping sender reputation isolated from promotional campaign sends during high-volume.
Marketing Automation sends email first, then fires SMS to non-openers within 24 hours - built natively so hybrid sequences require no webhooks or additional third-party platforms.
Forms capture landing page submissions, routing high-intent leads to sales within 2 hours while mid-intent prospects enter a 14-day product education sequence.
A/B Testing splits audiences by purchase history - power users see premium pricing, free-trial users see discounts - with conversion lift measured within 48 hours.
Segmentation groups new accounts by first feature adopted, with Personalization tokens surfacing relevant tips per use case to cut time-to-value by 3-5 days.
Reporting dashboards identify top-LTV email campaigns, then Marketing Automation auto-escalates customers with 3+ purchased add-ons into upsell sequences.
Pricing Comparison & PlansHigh· Verified Jun 2, 2026
Brevo (Sendinblue) Plans
Free tier available
Free
FreeBest for: Ideal for individuals or small businesses just starting with email marketing
- ✓Up to 300 emails/day
- ✓Unlimited contacts (up to 100k storage)
- ✓Basic email & SMS campaigns
- ✓AI content generator
- ✓Basic automation
Starter
$9/moBest for: Good for small businesses needing basic email campaigns and marketing automation
- ✓No daily sending limit
- ✓Email templates
- ✓Segmentation
- ✓Forms
- ✓Basic reporting
Standard
$18/moBest for: Suitable for growing businesses requiring advanced segmentation, A/B testing, and multi-user access
- ✓Marketing automation
- ✓Advanced reporting
- ✓AI send-time optimization
- ✓1 landing page
- ✓Up to 3 users (first seat included)
Professional
$499/moBest for: Designed for large businesses and agencies needing high-volume sending, dedicated IP, and advanced analytics
- ✓Popups
- ✓Web push notifications
- ✓WhatsApp campaigns
- ✓Contact scoring
- ✓Multi-user access (10 seats)
Enterprise
Contact SalesBest for: very large organizations with unique requirements, high sending volumes, and custom integrations
- ✓Dedicated account manager
- ✓Sub-accounts
- ✓Custom integrations
- ✓Loyalty engine
- ✓Advanced security
Moosend Plans
Paid plans only
Pro
$9/moBest for: 500 subscribers, Unlimited emails, Automation
- ✓Unlimited email campaigns
- ✓Email automation
- ✓Landing pages
- ✓Subscription forms
- ✓SMTP server
Moosend+
Contact Sales- ✓All Pro features
- ✓Advanced automation triggers
- ✓Deeper analytics
- ✓Priority support
- ✓Transactional emails (add-on)
Enterprise
Contact SalesBest for: Custom pricing for Custom plan, Dedicated IP, Priority support
- ✓All Moosend+ features
- ✓Service-Level Agreement (SLA)
- ✓Dedicated account manager
- ✓Single Sign-On (SSO)
Pay-as-you-go
Contact Sales- ✓350,000 Email credits $350
- ✓500,000 Email credits $500
- ✓750,000 Email credits $750
- ✓1,000,000 Email credits $1000
Capability Breakdown
7 differences found across 18 standardized features
- •Email Campaigns
- •SMS Marketing
- •WhatsApp Campaigns
- •Marketing Automation
- •Transactional Email
- •CRM
- •Landing Pages
- •Sign-up Forms
- •Segmentation
- •Chat
- •Facebook Ads
- •Reporting
- •Templates
- •API
- •Integrations
- •Email Campaigns
- •Marketing Automation
- •Landing Pages
- •Forms
- •Segmentation
- •Personalization
- •A/B Testing
- •Reporting
- •Real-time Analytics
- •Transactional Email
- •Integrations
- •Templates
- •Drag-and-Drop Editor
- •API
- •Product Recommendations
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Generous free plan with 300 emails/day and unlimited contacts
- +Transactional emails (SMTP) included in all plans, even free
- +Combines email, SMS, chat, and landing pages in one platform
- +Advanced automation workflows available on lower-priced tiers
- +Pay-as-you-go credits for email and SMS offer great flexibility
- −Free and Starter plans include Brevo branding on emails
- −Email editor can feel clunky and less intuitive than competitors
- −Reporting and analytics are less advanced than dedicated tools
- −A/B testing is limited to subject lines on lower-tier plans
- −Slower email delivery speeds reported compared to top rivals
- +API access for custom integrations
- +AI-powered features built in
At a Glance
Recent Price History
Moosend added a new "Pay-as-you-go" plan (Custom pricing)
Plan added · Jun 2, 2026
Moosend added a new "Moosend+" plan (Custom pricing)
Plan added · Jun 2, 2026
Brevo (Sendinblue) added a new "Professional" plan at $499/mo
Plan added · May 29, 2026
Brevo (Sendinblue) added a new "Enterprise" plan (Custom pricing)
Plan added · May 29, 2026
Brevo (Sendinblue) added a new "Standard" plan at $18/mo
Plan added · May 29, 2026
Brevo (Sendinblue) removed the "Brevo Plus" plan
Plan removed · May 29, 2026
Brevo (Sendinblue) removed the "Business" plan
Plan removed · May 29, 2026
Frequently Asked Questions
Related Comparisons
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- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-29)
- 2.Official Website·Official vendor website
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Sources & Data Trail · Moosend
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-06-02)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 738 reviews
- 4.Capterra·Capterra verified reviews · 4.6/5