ActiveCampaign vs beehiiv
- ✦ Email Marketing
- ✦ Marketing Automation
- ✦ CRM & Sales
- ✦ Newsletter Editor
- ✦ Website Builder
- ✦ Custom Domains
ActiveCampaign and beehiiv are both Email Marketing tools. Compare features, pricing, and ratings below to find the best fit for your team.
When to Choose ActiveCampaign vs beehiiv
The question that matters: “In what situation will I regret choosing A over B after 3 months?”
Conditional Content sorts contacts by last-open date and routes dormant subscribers into personalized win-back sequences, cutting wasted send volume by 35-40% while preserving.
CRM & Sales tags contacts by deal stage and renewal date, routing high-value prospects to executive nurture and at-risk accounts into re-engagement flows - without manual list pulls.
Monetization (Boosts) gates premium content and collects recurring subscriptions natively, with a referral program reducing acquisition costs by up to 40%.
The Ad Network places relevant sponsor content inside issues, letting newsletters with 50K+ subscribers earn $2,000-$5,000 per send with full placement controls.
Pricing Comparison & PlansHigh· Verified May 30, 2026
ActiveCampaign Plans
Paid plans only
Starter
$15/moBest for: This plan is for businesses just beginning their email marketing journey
- ✓Email Marketing
- ✓Marketing Automation
- ✓Subscription Forms (basic/inline)
- ✓Site Tracking
- ✓API & Webhooks
Plus
$49/moBest for: Designed for growing businesses needing more advanced automation and segmentation
- ✓All Starter features
- ✓Unlimited automation actions
- ✓Landing Pages
- ✓Built-in Sales CRM
- ✓Lead Scoring
Pro
$79/moBest for: Ideal for established businesses seeking sophisticated CRM, lead scoring, and advanced reporting
- ✓All Plus features
- ✓Predictive Sending AI
- ✓Conditional Content
- ✓Advanced Segmentation
- ✓Advanced Reporting & Analytics
Enterprise
$145/moBest for: Tailored for large organizations requiring dedicated support, custom integrations, and high volume sending
- ✓All Pro features
- ✓Custom Reporting
- ✓Custom Objects
- ✓Single Sign-On (SSO)
- ✓Uptime SLA
beehiiv Plans
Free tier available
Launch
FreeBest for: Ideal for beginners to start an email newsletter
- ✓Up to 2,500 subscribers
- ✓Unlimited email sends
- ✓Core newsletter tools
- ✓Website tools
- ✓Podcast tools
Scale
$49/user/moBest for: growing newsletters needing advanced features like custom domains and premium analytics
- ✓Monetization features
- ✓Advanced analytics
- ✓AI tools
- ✓Surveys
- ✓A/B testing
Max
$109/user/moBest for: Designed for established publishers requiring comprehensive tools for advanced segmentation, A/B testing, and API access
- ✓Remove beehiiv branding
- ✓Priority support
- ✓NewsletterXP course access
Enterprise
Contact SalesBest for: Tailored for large organizations with specific needs for high volume sending, dedicated support, and custom integrations
- ✓Custom solutions
- ✓Dedicated support
- ✓Scalability for 100k+ subscribers
Capability Breakdown
9 differences found across 18 standardized features
- •Email Marketing
- •Marketing Automation
- •CRM & Sales
- •Landing Pages
- •Forms
- •Segmentation
- •Conditional Content
- •Split Testing
- •Predictive Sending
- •Lead Scoring
- •SMS Marketing
- •Site Tracking
- •Event Tracking
- •900+ Integrations
- •Reporting
- •Abandoned Cart Emails
- •Affiliate Management
- •Auto Responder
- •Automated Workflows
- •Behavioral Targeting
- •Contact Scoring
- •Conversion Tracking
- •Custom Fields
- •Custom Templates
- •Dynamic Content
- •Email Client Preview
- •Email List Cleaning
- •Email Personalization
- •Email Preview Text
- •Email Scheduling
- •Email Templates
- •Event Based Triggers
- •Facebook Integration
- •Geo Location Targeting
- •Google Analytics Integration
- •Hyper Personalization
- •Image Hosting
- •Inbox Preview
- •Link Tracking
- •List Segmentation
- •Mobile Optimization
- •Multiple Winners
- •Newsletters
- •Personalization Tokens
- •Pipeline Management
- •Popup Forms
- •Responsive Design
- •Revenue Tracking
- •Active Intelligence AI
- •Predictive content
- •Advanced segmentation
- •Attribution tracking
- •WhatsApp marketing
- •Shared team inbox
- •Broadcast messaging
- •Custom objects
- •SSO
- •CRM integration
- •Ecommerce integration
- •14-day free trial
- •Newsletter Editor
- •Website Builder
- •Custom Domains
- •Referral Program
- •Monetization (Boosts)
- •Ad Network
- •Polls & Surveys
- •Segmentation
- •A/B Testing
- •Analytics
- •SEO
- •API
- •Custom HTML
- •Automations
- •AI Writing Assistant
- •Personalization Templates
- •Social Media Integrations
- •Email List Cleaning
- •Content Recommendation Engine
Strengths & Limitations
Evaluative strengths and weaknesses: not feature lists
- +Multiple pricing tiers (4 plans) to match different needs
- +AI-powered features built in
- −AI is upcoming, so for reporting and dashboarding, it would be nice to have some AI integrated into the system.
- +Built-in ad network for instant newsletter monetization
- +Integrated referral program to accelerate subscriber growth
- +Generous free plan supports up to 2,500 subscribers
- +Advanced segmentation & A/B testing on paid plans
- +Native tools for paid subscriptions (no third-party plugin needed)
- −Limited visual automation builder compared to ActiveCampaign
- −No native e-commerce integrations like Shopify or WooCommerce
- −Fewer design templates than platforms like Mailchimp
- −Steep learning curve for advanced monetization features
- −API access is restricted to the highest-priced plan (Max)
At a Glance
Recent Price History
beehiiv lowered "Max" from $129/mo to $109/mo (-16%)
Price change · May 30, 2026
ActiveCampaign updated "Plus" from $49/mo to Custom
Price change · May 28, 2026
ActiveCampaign updated "Starter" from $15/mo to Custom
Price change · May 28, 2026
ActiveCampaign updated "Enterprise" from $145/mo to Custom
Price change · May 28, 2026
ActiveCampaign removed the "WhatsApp Plus" plan
Plan removed · May 28, 2026
ActiveCampaign removed the "WhatsApp Pro" plan
Plan removed · May 28, 2026
beehiiv raised "Max" from $96 to $129/mo (34%)
Price change · May 21, 2026
beehiiv raised "Scale" from $43 to $49/mo (14%)
Price change · May 21, 2026
Frequently Asked Questions
Related Comparisons
Sources & Data Trail · ActiveCampaign
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-28)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.5/5 · 14,682 reviews
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Sources & Data Trail · beehiiv
- 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
- 2.Official Website·Official vendor website
- 3.G2·G2 verified reviews · 4.7/5 · 40 reviews
- 4.Capterra·Capterra verified reviews · 4.7/5
- 5.TrustRadius·TrustRadius verified reviews