Updated March 2026 · Independent Analysis
KeapvsClose
Close starts at $49/mo, 84% cheaper than Keap's $299/mo. Close is rated higher at 4.7/5 vs Keap's 4.2/5.
Keapvs Close
★ 4.2/5-0.5 vs Close
Only in Keap
- ✦ Contact Management
- ✦ Email Marketing
- ✦ Marketing Automation
From $299/mo(pricier)200K+ users · est. 2001
Try Keap Free →
Closevs Keap
★ 4.7/5+0.5 vs Keap
Only in Close
- ✦ Built-in Calling
- ✦ Email Sequences
- ✦ SMS
From $49/mo(cheaper)7K+ companies users · est. 2013
Try Close Free →Ratings Breakdown
Keap
4.2/5 avg
G2 Score4.2/5
Capterra Score4.1/5
G2 Rating4.2/5
Close
4.7/5 avg
G2 Score4.7/5
Capterra Score4.7/5
G2 Rating4.7/5
Quick Stats
Feature Comparison
Keap uniquely offers Contact Management, Email Marketing, Marketing Automation. Close uniquely offers Built-in Calling, Email Sequences, SMS. Both share 2 features including Mobile App, Integrations.
Feature
Keap
Close
Mobile App
✓
✓
Integrations
✓
✓
Contact Management
✓
✗
Email Marketing
✓
✗
Marketing Automation
✓
✗
Sales Pipeline
✓
✗
Appointments
✓
✗
Invoicing & Payments
✓
✗
Landing Pages
✓
✗
Text Marketing
✓
✗
Lead Scoring
✓
✗
Web Forms
✓
✗
A/B Testing
✓
✗
Analytics
✓
✗
E-Commerce
✓
✗
Customer Journey Mapping
✓
✗
Social Media Integration
✓
✗
Task Automation
✓
✗
Quote Generation
✓
✗
Referral Tracking
✓
✗
Affiliate Management
✓
✗
Customer Segmentation
✓
✗
Automated Workflows
✓
✗
Sales Forecasting
✓
✗
Revenue Tracking
✓
✗
Customer Support Portal
✓
✗
Knowledge Base
✓
✗
Customizable Dashboards
✓
✗
Role Based Access
✓
✗
Automated Reminders
✓
✗
Document Storage
✓
✗
Deal Tracking
✓
✗
Sales Performance
✓
✗
Customer Onboarding
✓
✗
Automated Surveys
✓
✗
Customer Feedback
✓
✗
Customizable Templates
✓
✗
Sales Reporting
✓
✗
Built-in Calling
✗
✓
Email Sequences
✗
✓
SMS
✗
✓
Pipeline Management
✗
✓
Power Dialer
✗
✓
Predictive Dialer
✗
✓
Custom Fields
✗
✓
Reporting
✗
✓
Workflows
✗
✓
API
✗
✓
Call Recording
✗
✓
Lead Management
✗
✓
Smart Views
✗
✓
Total Features
38
15
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Keap if you need:
- ✓ Contact Management
- ✓ Email Marketing
- ✓ Marketing Automation
- ✓ Sales Pipeline
- ✓ Appointments
Choose Close if you need:
- ✓ Built-in Calling
- ✓ Email Sequences
- ✓ SMS
- ✓ Pipeline Management
- ✓ Power Dialer
Pricing Comparison
Close starts at $49/mo, 84% cheaper than Keap's $299/mo.
Keap Plans
Paid plans only
IgniteBest Value
$299/flat/mo- • 2 users
- • 1500 contacts
- • Email & text marketing
Grow
$399/flat/mo- • 3 users
- • 2500 contacts
- • Advanced automations
Scale
$599/flat/mo- • 5 users
- • 5000 contacts
- • Lead scoring
Close Plans
Paid plans only
StartupBest Value
$49/user/mo- • 3 users
- • Pipeline view
- • Built-in calling
Professional
$99/user/mo- • Workflows
- • Power Dialer
- • Custom activities
Enterprise
$139/user/mo- • Predictive Dialer
- • Custom objects
- • Call coaching
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