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HomeVideo ConferencingAround vs Loom
Updated 4 days ago · Independent Analysis

Around vs Loom

Capability Overview
Around logo - software comparison
Aroundvs Loom
4.4G2-0.3 vs Loom
Only in Around
  • Floating Video Bubbles
  • Auto-framing
  • Noise Cancellation
✓ Free planPart of Miro (80M+) users · est. 2020
Loom logo - software comparison
Loomvs Around
4.7G2+0.3 vs Around
Only in Loom
  • Screen Recording
  • Camera Recording
  • AI Summary
✓ Free planFrom $18/mo25M+ users users · est. 2016
Quick VerdictIndependent Analysis

Around and Loom are both Video Conferencing tools. Compare features, pricing, and ratings below to find the best fit for your team.


When to Choose Around vs Loom

The question that matters: “In what situation will I regret choosing A over B after 3 months?”

Scenario: Lightweight standup calls for remote
Around
Lightweight standup calls for remote squads

Engineering teams running 15-minute daily standups on older laptops or during bandwidth-constrained hours use Around's low CPU usage to keep calls fluid without draining battery.

Loom
Onboard Remote Engineers with Recorded Walkthroughs

Engineering teams record codebase tours using Screen Recording, then new hires watch asynchronously and leave Comments & Reactions on specific functions or architecture decisions.

Around Unique Strength
Real-time client feedback during live demos

Sales engineers running back-to-back product demos use emoji reactions to gather instant sentiment from prospects-thumbs up for impressed, question marks for confusion-without.

→ Choose Around if this scenario applies to you. Loom doesn't offer a comparable solution.
Around Unique Strength
Asynchronous design feedback with timestamped notes

Product teams record design walkthroughs once, then async team members watch and drop meeting notes pinned to exact moments in the video. This eliminates scheduling 8 designers.

→ Choose Around if this scenario applies to you. Loom doesn't offer a comparable solution.
Around Unique Strength
Customer troubleshooting with minimal setup friction

Support teams jump into calls with customers experiencing issues and immediately screen share-no waiting for plugin installs or browser permissions dialogs. Noise cancellation.

→ Choose Around if this scenario applies to you. Loom doesn't offer a comparable solution.
Loom Unique Strength
Build Interactive Sales Collateral with CTAs

Sales reps record personalized product demos using Camera Recording alongside Screen Recording, then embed CTA Buttons directly in the video-linking to pricing pages, free trial.

→ Choose Loom if this scenario applies to you. Around doesn't offer a comparable solution.
Loom Unique Strength
Distribute Executive Updates Across Time Zones

C-suite records monthly business updates once using Screen Recording and Camera Recording, with AI Summary generating a 90-second executive brief for mobile viewing. Global teams.

→ Choose Loom if this scenario applies to you. Around doesn't offer a comparable solution.
Loom Unique Strength
Manage Competitive Intelligence Reviews

Product teams screen-record competitor demos and market analysis, then collaborate async using Comments & Reactions pinned to specific timestamps-one designer flags a UX pattern.

→ Choose Loom if this scenario applies to you. Around doesn't offer a comparable solution.

Pricing Comparison & Plans
High· Verified May 30, 2026


Capability Breakdown

4 differences found across 19 standardized features

Feature
Around
Loom
Virtual Backgrounds
Transcription
Noise Cancellation
Analytics
Total (raw)
15
15
Around Features
  • Floating Video Bubbles
  • Auto-framing
  • Noise Cancellation
  • Screen Sharing
  • Emoji Reactions
  • Lightweight
  • Low CPU Usage
  • Meeting Notes
  • Calendar Integration
  • Auto-mute on Typing
  • Spatial Audio
  • Background Blur
  • Music Mode
  • Quick Meetings
  • Miro Integration
Loom Features
  • Screen Recording
  • Camera Recording
  • AI Summary
  • Transcription
  • Auto Chapters
  • Comments & Reactions
  • CTA Buttons
  • Password Protection
  • Custom Branding
  • Analytics
  • Drawing Tools
  • Trim & Edit
  • Chrome Extension
  • Desktop App
  • Integrations

Strengths & Limitations

Evaluative strengths and weaknesses: not feature lists

Pros
  • +Floating video bubbles don't obscure your screen
  • +AI-powered noise cancellation (EchoTerminator)
  • +Auto-zoom and framing keeps faces centered
  • +Minimalist UI designed for collaboration, not just calls
  • +Lightweight CPU usage compared to competitors
Cons
  • Discontinued as a standalone product after Miro acquisition
  • Core features are now integrated into Miro's platform
  • No longer receiving dedicated updates or support
  • Limited functionality outside of the Miro ecosystem
  • Cannot be downloaded or used independently anymore
Pros
  • +Instant sharing via link; no rendering or upload wait time
  • +Generous free plan with up to 25 videos/user and 5-min limit
  • +AI-powered summaries, titles, and chapter generation
  • +Interactive features: viewer comments and emoji reactions
  • +Robust integrations with Slack, Jira, Notion, and more
Cons
  • No advanced video editing tools like trimming the middle of a clip
  • Mobile app has limited recording and editing functionality
  • Video organization can become cluttered without disciplined folder use
  • AI features are gated behind the most expensive Business+ plan
  • Offline access to recordings is not available

At a Glance

User Rating
4.4/5vs4.7/5
Around
Loom
Starting Price
Free tiervs$18/mo
Around
Loom
Feature Count
15 featuresvs15 features
Around
Loom
User Base
80.0Mvs25.0M
Around
Loom

Oleh KemOleh KemFounder & Lead AnalystExpert verified·Updated 4 days ago·Our methodology
Around · Price & Data SyncLast verified: May 21, 2026 · CE-PRICING-2026W21-EDCA28 · ✓ Pricing updated May 21, 2026
Up to date
Loom · Price & Data SyncLast verified: May 30, 2026 · CE-VIDEO-2026W22-EF97CA · ✓ Pricing updated May 30, 2026
Up to date

Recent Price History

Loom

Loom raised "Business + AI" from $16.5/mo to $24/mo (+45%)

Price change · May 30, 2026

Loom

Loom raised "Business" from $12.5/mo to $18/mo (+44%)

Price change · May 30, 2026

Around

Plan added · May 21, 2026

Around

Plan removed · May 21, 2026

Loom

Loom lowered "Business + AI" from $24 to $16.5/mo (31%)

Price change · May 21, 2026

Loom

Loom lowered "Business" from $18 to $12.5/mo (31%)

Price change · May 21, 2026


Frequently Asked Questions


Related Comparisons

Sources & Data Trail · Around

  1. 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-21)
  2. 2.Official Website·Official vendor website
  3. 3.G2·G2 verified reviews · 4.4/5 · 95 reviews
  4. 4.Capterra·Capterra verified reviews · 4.3/5

Sources & Data Trail · Loom

  1. 1.Official Pricing Page·Source of verified tiers(Checked: 2026-05-30)
  2. 2.Official Website·Official vendor website
  3. 3.G2·G2 verified reviews · 4.7/5 · 2,396 reviews
  4. 4.Capterra·Capterra verified reviews · 4.7/5
  5. 5.TrustRadius·TrustRadius verified reviews
  6. 6.PeerSpot·PeerSpot enterprise peer reviews