Updated March 2026 · Independent Analysis
Brevo (Sendinblue)vsActiveCampaign
Brevo (Sendinblue) starts at $9/mo, 40% cheaper than ActiveCampaign's $15/mo. Both rated 4.5/5 by users.
Brevo (Sendinblue)vs ActiveCampaign
★ 4.5/5
Only in Brevo (Sendinblue)
- ✦ Email Campaigns
- ✦ WhatsApp Campaigns
- ✦ Transactional Email
✓ Free planFrom $9/mo(cheaper)500K+ users · est. 2012
Try Brevo (Sendinblue) Free →
ActiveCampaignvs Brevo (Sendinblue)
★ 4.5/5
Only in ActiveCampaign
- ✦ Email Marketing
- ✦ CRM & Sales
- ✦ Forms
From $15/mo(pricier)180K+ customers users · est. 2003
Try ActiveCampaign Free →Ratings Breakdown
Brevo (Sendinblue)
4.5/5 avg
G2 Score4.5/5
Capterra Score4.5/5
G2 Rating4.5/5
ActiveCampaign
4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
G2 Rating4.5/5
Quick Stats
Feature Comparison
Brevo (Sendinblue) uniquely offers Email Campaigns, WhatsApp Campaigns, Transactional Email. ActiveCampaign uniquely offers Email Marketing, CRM & Sales, Forms. Both share 5 features including SMS Marketing, Marketing Automation, Landing Pages.
Feature
Brevo (Sendinblue)
ActiveCampaign
SMS Marketing
✓
✓
Marketing Automation
✓
✓
Landing Pages
✓
✓
Segmentation
✓
✓
Reporting
✓
✓
Email Campaigns
✓
✗
WhatsApp Campaigns
✓
✗
Transactional Email
✓
✗
CRM
✓
✗
Sign-up Forms
✓
✗
Chat
✓
✗
Facebook Ads
✓
✗
Templates
✓
✗
API
✓
✗
Integrations
✓
✗
Email Marketing
✗
✓
CRM & Sales
✗
✓
Forms
✗
✓
Conditional Content
✗
✓
Split Testing
✗
✓
Predictive Sending
✗
✓
Lead Scoring
✗
✓
Site Tracking
✗
✓
Event Tracking
✗
✓
900+ Integrations
✗
✓
Abandoned Cart Emails
✗
✓
Affiliate Management
✗
✓
Auto Responder
✗
✓
Automated Workflows
✗
✓
Behavioral Targeting
✗
✓
Contact Scoring
✗
✓
Conversion Tracking
✗
✓
Custom Fields
✗
✓
Custom Templates
✗
✓
Dynamic Content
✗
✓
Email Client Preview
✗
✓
Email List Cleaning
✗
✓
Email Personalization
✗
✓
Email Preview Text
✗
✓
Email Scheduling
✗
✓
Email Templates
✗
✓
Event Based Triggers
✗
✓
Facebook Integration
✗
✓
Geo Location Targeting
✗
✓
Google Analytics Integration
✗
✓
Hyper Personalization
✗
✓
Image Hosting
✗
✓
Inbox Preview
✗
✓
Link Tracking
✗
✓
List Segmentation
✗
✓
Mobile Optimization
✗
✓
Multiple Winners
✗
✓
Newsletters
✗
✓
Personalization Tokens
✗
✓
Pipeline Management
✗
✓
Popup Forms
✗
✓
Responsive Design
✗
✓
Revenue Tracking
✗
✓
Total Features
15
48
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Brevo (Sendinblue) if you need:
- ✓ Email Campaigns
- ✓ WhatsApp Campaigns
- ✓ Transactional Email
- ✓ CRM
- ✓ Sign-up Forms
Choose ActiveCampaign if you need:
- ✓ Email Marketing
- ✓ CRM & Sales
- ✓ Forms
- ✓ Conditional Content
- ✓ Split Testing
Pricing Comparison
Brevo (Sendinblue) starts at $9/mo, 40% cheaper than ActiveCampaign's $15/mo.
Brevo (Sendinblue) Plans
Free tier available
Free
Free- • 300 emails/day
- • Unlimited contacts
- • Chat widget
StarterBest Value
$9/mo- • 5K emails/mo
- • No daily sending limit
Business
$18/mo- • 5K emails/mo
- • Marketing automation
- • A/B testing
Enterprise
Custom- • Custom volume
- • Dedicated IP
- • Priority support
ActiveCampaign Plans
Paid plans only
StarterBest Value
$15/mo- • 1000 contacts
- • 1 user
- • Email campaigns
Plus
$49/mo- • 1000 contacts
- • 3 users
- • Landing pages
- • CRM
Pro
$79/mo- • 1000 contacts
- • 5 users
- • Predictive sending
Enterprise
$145/mo- • 1000 contacts
- • 10 users
- • Custom reporting
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