Updated March 2026 · Independent Analysis
Campaign MonitorvsActiveCampaign
Campaign Monitor starts at $12/mo, 20% cheaper than ActiveCampaign's $15/mo. ActiveCampaign is rated higher at 4.5/5 vs Campaign Monitor's 4.1/5.
Campaign Monitorvs ActiveCampaign
★ 4.1/5-0.4 vs ActiveCampaign
Only in Campaign Monitor
- ✦ Email Campaigns
- ✦ Drag-and-Drop Builder
- ✦ Beautiful Templates
From $12/mo(cheaper)200K+ businesses users · est. 2004
Try Campaign Monitor Free →
ActiveCampaignvs Campaign Monitor
★ 4.5/5+0.4 vs Campaign Monitor
Only in ActiveCampaign
- ✦ Email Marketing
- ✦ Marketing Automation
- ✦ CRM & Sales
From $15/mo(pricier)180K+ customers users · est. 2003
Try ActiveCampaign Free →Ratings Breakdown
Campaign Monitor
4.1/5 avg
G2 Score4.1/5
Capterra Score4.5/5
G2 Rating4.1/5
ActiveCampaign
4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
G2 Rating4.5/5
Quick Stats
Free Plan
Feature Comparison
Campaign Monitor uniquely offers Email Campaigns, Drag-and-Drop Builder, Beautiful Templates. ActiveCampaign uniquely offers Email Marketing, Marketing Automation, CRM & Sales. Both share 1 features including Segmentation.
Feature
Campaign Monitor
ActiveCampaign
Segmentation
✓
✓
Email Campaigns
✓
✗
Drag-and-Drop Builder
✓
✗
Beautiful Templates
✓
✗
Automation
✓
✗
Personalization
✓
✗
A/B Testing
✓
✗
Analytics
✓
✗
Sign-up Forms
✓
✗
Transactional Email
✓
✗
SMS
✓
✗
Link Review
✓
✗
Integrations
✓
✗
API
✓
✗
Custom Branding
✓
✗
Email Marketing
✗
✓
Marketing Automation
✗
✓
CRM & Sales
✗
✓
Landing Pages
✗
✓
Forms
✗
✓
Conditional Content
✗
✓
Split Testing
✗
✓
Predictive Sending
✗
✓
Lead Scoring
✗
✓
SMS Marketing
✗
✓
Site Tracking
✗
✓
Event Tracking
✗
✓
900+ Integrations
✗
✓
Reporting
✗
✓
Abandoned Cart Emails
✗
✓
Affiliate Management
✗
✓
Auto Responder
✗
✓
Automated Workflows
✗
✓
Behavioral Targeting
✗
✓
Contact Scoring
✗
✓
Conversion Tracking
✗
✓
Custom Fields
✗
✓
Custom Templates
✗
✓
Dynamic Content
✗
✓
Email Client Preview
✗
✓
Email List Cleaning
✗
✓
Email Personalization
✗
✓
Email Preview Text
✗
✓
Email Scheduling
✗
✓
Email Templates
✗
✓
Event Based Triggers
✗
✓
Facebook Integration
✗
✓
Geo Location Targeting
✗
✓
Google Analytics Integration
✗
✓
Hyper Personalization
✗
✓
Image Hosting
✗
✓
Inbox Preview
✗
✓
Link Tracking
✗
✓
List Segmentation
✗
✓
Mobile Optimization
✗
✓
Multiple Winners
✗
✓
Newsletters
✗
✓
Personalization Tokens
✗
✓
Pipeline Management
✗
✓
Popup Forms
✗
✓
Responsive Design
✗
✓
Revenue Tracking
✗
✓
Total Features
15
48
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Campaign Monitor if you need:
- ✓ Email Campaigns
- ✓ Drag-and-Drop Builder
- ✓ Beautiful Templates
- ✓ Automation
- ✓ Personalization
Choose ActiveCampaign if you need:
- ✓ Email Marketing
- ✓ Marketing Automation
- ✓ CRM & Sales
- ✓ Landing Pages
- ✓ Forms
Pricing Comparison
Campaign Monitor starts at $12/mo, 20% cheaper than ActiveCampaign's $15/mo.
Campaign Monitor Plans
Paid plans only
LiteBest Value
$12/mo- • 500 contacts
- • 2500 emails/mo
Essentials
$29/mo- • 500 contacts
- • Unlimited emails
- • Automation
Premier
$159/mo- • 500 contacts
- • Phone support
- • Advanced analytics
ActiveCampaign Plans
Paid plans only
StarterBest Value
$15/mo- • 1000 contacts
- • 1 user
- • Email campaigns
Plus
$49/mo- • 1000 contacts
- • 3 users
- • Landing pages
- • CRM
Pro
$79/mo- • 1000 contacts
- • 5 users
- • Predictive sending
Enterprise
$145/mo- • 1000 contacts
- • 10 users
- • Custom reporting
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