Updated March 2026 · Independent Analysis
MoosendvsMailchimp
Moosend starts at $9/mo, 31% cheaper than Mailchimp's $13/mo. Moosend is rated higher at 4.6/5 vs Mailchimp's 4.4/5.
Moosendvs Mailchimp
★ 4.6/5+0.2 vs Mailchimp
Only in Moosend
- ✦ Forms
- ✦ Segmentation
- ✦ Personalization
From $9/mo(cheaper)30K+ users · est. 2011
Try Moosend Free →
Mailchimpvs Moosend
★ 4.4/5-0.2 vs Moosend
Only in Mailchimp
- ✦ Sign-up Forms
- ✦ Audience Segmentation
- ✦ Analytics & Reporting
✓ Free planFrom $13/mo(pricier)11M+ users · est. 2001
Try Mailchimp Free →Ratings Breakdown
Moosend
4.6/5 avg
G2 Score4.6/5
Capterra Score4.6/5
G2 Rating4.6/5
Mailchimp
4.4/5 avg
G2 Score4.4/5
Capterra Score4.5/5
G2 Rating4.4/5
Quick Stats
Feature Comparison
Moosend uniquely offers Forms, Segmentation, Personalization. Mailchimp uniquely offers Sign-up Forms, Audience Segmentation, Analytics & Reporting. Both share 5 features including Email Campaigns, Marketing Automation, Landing Pages.
Feature
Moosend
Mailchimp
Email Campaigns
✓
✓
Marketing Automation
✓
✓
Landing Pages
✓
✓
A/B Testing
✓
✓
Templates
✓
✓
Forms
✓
✗
Segmentation
✓
✗
Personalization
✓
✗
Reporting
✓
✗
Real-time Analytics
✓
✗
Transactional Email
✓
✗
Integrations
✓
✗
Drag-and-Drop Editor
✓
✗
API
✓
✗
Product Recommendations
✓
✗
Sign-up Forms
✗
✓
Audience Segmentation
✗
✓
Analytics & Reporting
✗
✓
Social Media Posting
✗
✓
Customer Journeys
✗
✓
Dynamic Content
✗
✓
AI Content Generator
✗
✓
SMS Marketing
✗
✓
300+ Integrations
✗
✓
Surveys
✗
✓
Transactional Emails
✗
✓
Email Client Targeting
✗
✓
Customizable Templates
✗
✓
Advanced Filtering
✗
✓
Behavioural Triggers
✗
✓
Scoring System
✗
✓
Predictive Analytics
✗
✓
Content Optimization
✗
✓
Mobile Optimization
✗
✓
Geo Targeting
✗
✓
Time Zone Sending
✗
✓
Automated Workflows
✗
✓
Contact Tagging
✗
✓
Merge Tags
✗
✓
Spam Filter Testing
✗
✓
Email Verification
✗
✓
Bounce Management
✗
✓
Complaint Management
✗
✓
Domain Authentication
✗
✓
Click Map Tracking
✗
✓
Open Rate Tracking
✗
✓
Total Features
15
36
Quick Verdict
Independent analysis based on features, pricing, and user ratings
Choose Moosend if you need:
- ✓ Forms
- ✓ Segmentation
- ✓ Personalization
- ✓ Reporting
- ✓ Real-time Analytics
Choose Mailchimp if you need:
- ✓ Sign-up Forms
- ✓ Audience Segmentation
- ✓ Analytics & Reporting
- ✓ Social Media Posting
- ✓ Customer Journeys
Pricing Comparison
Moosend starts at $9/mo, 31% cheaper than Mailchimp's $13/mo.
Moosend Plans
Paid plans only
ProBest Value
$9/mo- • 500 subscribers
- • Unlimited emails
- • Automation
Enterprise
Custom- • Custom plan
- • Dedicated IP
- • Priority support
Mailchimp Plans
Free tier available
Free
Free- • 500 contacts
- • 1000 emails/mo
- • 1 audience
EssentialsBest Value
$13/mo- • 500 contacts
- • 5000 emails/mo
- • 3 audiences
Standard
$20/mo- • 500 contacts
- • 6000 emails/mo
- • Automation
Premium
$350/mo- • 10K contacts
- • 150K emails/mo
- • Unlimited audiences
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